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Michelle Cirocco Selected for the IAOP Hall of Fame

Televerde

His efforts extend beyond traditional business goals, emphasizing sustainability and ethical practices that blend commercial success with profound societal impact. Her strategic initiatives have transformed lives and set new global benchmarks for ethical and inclusive business practices.

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Is Your Generative AI Making Things Up? 4 Ways To Keep It Honest

Salesforce Marketing Cloud

“We know [current generative AI] has a tendency to not always give accurate answers, but it gives the answers incredibly confidently,” said Kathy Baxter, principal architect in Salesforce’s ethical AI practice. “So Do not expect the LLM to be your source of truth because it’s not your knowledge base.”

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Worried AI Will Take Your Job? These 4 Things Will Make You More Valuable

Salesforce Marketing Cloud

AI can instantly give service agents intelligent recommendations pulled from knowledge bases, conversational insights, and customer data. AI, for now, lacks cognitive capabilities like empathy, reasoning, emotional intelligence, and ethics. All of that makes you a smarter, more productive, more valuable employee.

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5 Benefits of Omnichannel Customer Support

Televerde

Email, SMS, live chat, chatbot, and knowledge bases are all commonly offered customer support channels and most companies offer several options. A how-to knowledge base with suggestions probably does the trick. Thanks to the internet, companies no longer need to rely solely on over-the-phone support. The best part?

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Email Debrief: Marketing and Design Trends

Litmus

It’s helpful to have a broad knowledge base, but role specialization represents a great step forward in how the skillset of an email marketing professional is being more properly valued in the larger marketing industry. AI-produced images are pixel-based, not vector, which limits their utility. There are ethical concerns.

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32 Inspiring Quotes About Artificial Intelligence

Salesforce Marketing Cloud

It’s more like a tapestry of modern intelligent technologies knit together in a strategic fashion that can then uplift and create a knowledge base that is automated — where you can extrapolate findings from there.” Kathy Baxter , ethical AI practice architect, Salesforce. ” [ watch video ].

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The Radical Mindset Shifts That Helped Me Build a Multi Six-Figure Business During a Time of Scarcity

Buffer

View this post on Instagram A post shared by SmallBiz PR Expert | Gloria (@gloriachoupr) I practiced radical generosity Common advice for knowledge-based business owners is to not give away too much for free. That’s how you build expertise.