Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Buzz Marketing for Technology

OCTOBER 11, 2008

Open Education. Free Education for All. At Openeducation.net, we have taken a definitive stance regarding the use of web 2.0 In our view, educators should look to put these tools into action whenever it is appropriate to do so. We think that teachers should be tempted to put web 2.0 Some Helpful Tips.

Web 2.0 100

Web 2.0 Tips Wiki Education 100

Buzz Marketing for Technology

OCTOBER 16, 2008

The problem with web 2.0 I know and am aware that posturing is used a lot by educators. Therefore, using social network tools in a formal environment like education, would be perceived as too disruptive. I wonder, likewise, if there are other cultures which might be more conducive to Web 2.0 Post a Comment.

Web 2.0 100

Web 2.0 Ning Social Networks Blogger 100

Buzz Marketing for Technology

SEPTEMBER 30, 2009

Product companies will have a strong social approach to product development using Social Media. IT was already on the scene with Web 2.0 The question is - are you helping do your share to educate them? We see between 1000-2500 mentions of Avaya each week alone and engage with dozens of customers in any given week.

Social Media 100

Social Media Web 2.0 Paid Search Agency Companies 100

Buzz Marketing for Technology

JUNE 27, 2008

I think there is a real difference between knowledge work that is a corporate product (i.e. I think there is a real difference between knowledge work that is a corporate product (i.e. Corporate Policies on Web 2.0. Each will have different needs, level of regulation, levels of tangibility, and access to technology.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Training 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Sending one person to a conference can potentially educate your entire organization. There still doesnt seem to be a full recognition of the power of co-creation and the idea that Web 2.0 We have to get past this idea of the Web as simply a more efficient mechanism for dumping information. through the lens of Web 1.0,

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Buzz Marketing for Technology

JUNE 27, 2008

While I have previously written about the trends I see happening in education and the workplace as a result of new technologies, I think there are many other issues that will contribute to the work literacy gap. Corporate Policies on Web 2.0. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Literacy Gap.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Verticals 100

The Effective Marketer

MARCH 10, 2011

Is almost like a virtuous cycle, where money goes to marketing software vendors, who use it to build better products and educate the market, which then learns about the benefits of such solutions, purchase those solutions, and publicize it themselves and pay those vendors for services. United States License. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

Buzz Marketing for Technology

JULY 24, 2008

Using marketing (technology adoption) concepts, the majority adopters dont tend to use a new product until it is in the mature stage. In other words, if we were to look at the integration of film into education, radio into education, or even mimiographs, what lead up to the point where it was acceptable to use these technologies in education?

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Blogger 100

The Effective Marketer

AUGUST 5, 2010

The reality is, more and more companies are adopting practices like these (especially telecommuting and flex hours) because technology is such that not only allows you to do it, but makes you more productive. This entry was posted on Thursday, August 5th, 2010 at 9:00 am and is filed under Hiring , productivity , Uncategorized.

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Buzz Marketing for Technology

JULY 22, 2008

· Filed under General and tagged: design , models , social media , virtual organizations , web 2.0. productivity. Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration. July 2, 2008 at 7:45 pm. · I love social media and online collaborative tools. I truly see the potential in it. creativity.

Organization 100

Organization Web 2.0 Tagging Work Management 100

The Effective Marketer

NOVEMBER 30, 2009

Can you make something fun that will entertain and educate them? Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 How are you changing your customers and your prospects behavior?

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

Buzz Marketing for Technology

JUNE 27, 2008

using wiki in education. Web Content 2007. Web-based spreadsheet. Ran Shribman says that companies can tap into the skills people are developing from their use of consumer Web 2.0 A practical guide to improving productivity and collaboration in your organization. Using Wiki in Education. supply chain.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Industrial Marketing Today

APRIL 22, 2010

Because it is the mega-distributors that dictate terms and reduce the value of the manufacture’s innovations into commodity products. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Anything Goes Marketing

DECEMBER 3, 2006

Educate potential buyers in the sales pipeline or existing customers on new offerings Generate new leads via a co-registration process. Well if you're into online marketing and you're down with web 2.0. Let your customers do the product plug. This is sometimes referred to as thought leadership. Drive website traffic.

Web 2.0 100

Web 2.0 RSS Webcast Business 100

The Effective Marketer

JULY 29, 2009

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

MAY 18, 2010

They read about marketing, they talk about marketing outside work, they go to events and try to educate themselves. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

Industrial Marketing Today

JUNE 29, 2010

Too often, marketers create new educational content based on internal triggers, such as a new product launch or the adoption of a new marketing strategy. Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C).

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Buzz Marketing for Technology

OCTOBER 16, 2008

I would also include some of my students work which is a by-product of my own work: teaching, such as the Pageflake for my students conference on nano-technology or the technology blog they put together. 10 ways to be more productive. Influencing others to enter Web 2.0. Need help on Work literacy presentation.

Web 2.0 100

Web 2.0 Work Management Wiki Marketing Management 100

Biznology

OCTOBER 5, 2011

Back in the days when “Web 2.0″ ″ was a hot buzzword, many people asked what “Web 3.0″ Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring.

Social Media 80

Social Media Media Web 2.0 Distribution 80

Marketing Insider Group

NOVEMBER 9, 2010

Blogs Influence On Buyers When asked “what is your likelihood to purchase a brand, product or service from these information sources?&# 42% reported that blogs influence their purchase behavior. Demographically bloggers also have higher incomes and education levels than the general population. Overall great article.

Marketing Mix 100

Marketing Mix Marketing Report Blogspot Blogger 100

Buzz Marketing for Technology

AUGUST 5, 2008

Production supervisor duties are computer supported people interaction, but may also require technology to technology tasks. On the one hand, it is important to make any framework we establish accessible to trainers, human resource personnel, elearning specialists, managers, educators, etc.On Corporate Policies on Web 2.0.

Work Management 100

Work Management Web 2.0 Marketing Management Wiki 100

Industrial Marketing Today

AUGUST 20, 2010

For example, segment your products and services by application and/or industry. Give them hardcore specifications typically found in product spec sheets. The first thing an engineer wants to know is do your products, parts and components meet his/her design specifications and standards?

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Buzz Marketing for Technology

OCTOBER 5, 2008

…education, technology, productivity. Productivity. educational technology. Productivity. Politics: the biggest problem in education. Skip to content. dougbelshaw.com. Get in touch! References. Plugins Used. SHP Conference 2008. « Failure is the condiment that gives success its flavour.

RSS 100

RSS Web 2.0 Wiki Skype 100

B2B Marketing Traction

NOVEMBER 18, 2015

The adoption rate was so fast on Pinterest, of course it got the attention of businesses who want to create brand awareness and promote their products and services. And, Pinterest users (pinners) are using it for their business projects, pinning information about solutions and products for the project. My answer to my client?

Enterprise Management 120

Enterprise Management Work Management B2B Marketing Marketing Management 120

Buzz Marketing for Technology

JUNE 27, 2008

June 25, 2008 in knowledge management , knowledge sharing , professional development , Web 2.0 | Permalink. |. This weeks Web 2.0 Thanks especially to Ines who sent me several Web 2.0 One of the beauties of Web 2.0 So heres this weeks activity: Use a Web 2.0 Productivity.

Web 2.0 100

Web 2.0 Wiki Work Management Tagging 100

Industrial Marketing Today

SEPTEMBER 3, 2010

She defines it as “Contagious content must educate them [prospects and customers] about what they need to know, apply your company’s unique expertise in addition to your product and prove you walk your talk through the sharing of evidence. Ardath Albee of Marketing Interactions, Inc. He is the Founder & President of Tiecas, Inc. –

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. Are you pre-selling a product or service? army’s “Be All You Can Be” campaign?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

MAY 18, 2010

Leave a Comment Previous post: 7 Strategies for Using Content to Market Industrial Products Next post: How to Use a B2B Blog to Win Customers and Influence Prospects FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. He is the Founder & President of Tiecas, Inc. –

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Industrial Marketing Today

JUNE 12, 2010

You are not alone, most business purchases, especially industrial products don’t lend themselves to a simple Manufacturer’s Suggested Retail Price (MSRP). This was second only to downloading product data sheets. Have you struggled to answer that question? He is the Founder & President of Tiecas, Inc. –

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

JULY 6, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Translate Features into Benefits if You Want Your Marketing Content to Engage and Sell by Achinta Mitra on July 6, 2010 in Content Marketing , Industrial Marketing Strategies , Sales Strategies Marketing 101 teaches you “Customers buy benefits and not product features.”

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

JUNE 15, 2010

Success story #2: Developer of software suite for the upstream oil & gas industry The client’s old corporate website was designed by us to put a sharper focus on their target audience of reservoir and production engineers, operations personnel and upper management in oil and gas production companies.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

MAY 26, 2010

But not easy to execute because there usually is a disconnect between what your prospect wants to hear and what you want to say about your company and its products and services. Sounds simple, right? In short, this is good, practical and actionable stuff and not some marketing theory. He is the Founder & President of Tiecas, Inc. –

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

The Effective Marketer

JUNE 13, 2009

Free Marketing Stuff Can Sell As marketers our job is to generate brand awareness, educate our prospective customers on the benefits of our products and get them to purchase. Odds are that someone may eventually buy the product or service. Effective marketing is about generating sales. Give away free stuff. Can free stuff sell?

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Industrial Marketing Today

NOVEMBER 16, 2009

Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list. You’ll receive your first issue immediately even if it is 2:00AM on a weekend. He is the Founder & President of Tiecas, Inc. –

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

MAY 11, 2010

Leave a Comment Previous post: The Role of B2B Marketing is Shifting from Lead Generation to Revenue Generation Next post: 7 Strategies for Using Content to Market Industrial Products FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

The Effective Marketer

MARCH 7, 2009

Forgoing powerpoint, they showed why they make the big bucks by doing a presentation in an interview style that provided a good respite from powerpiont and was also very educational and full of great tips and tricks on Integrating Blogging Into Your Marketing Strategy. United States License. United States License.

Conference 100

Conference Social Media Work Management Marketing Budget 100