Litmus
OCTOBER 14, 2021
The beauty of email marketing is you can immediately see results—and we often take that for granted. Back when I did huge segmented direct marketing campaigns for Epsilon, it would take months to get the results. A great open rate just shows how flashy your subject line is. I’ve been hooked ever since.
Optinmonster
SEPTEMBER 8, 2022
In other words, how much did you make for every dollar you spent on email marketing? Email marketing generally has the most measurable ROI of all digital marketing strategies. That’s because you can precisely track open rates, engagement, and number of conversions from each email.
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Vision6
JULY 5, 2023
Email marketing is the most profitable form of direct marketing. With a strong email campaign you can connect quickly and efficiently with your target audience, nurture leads, and boost your marketing efforts in one fell swoop. When it comes to open rates, the gold standard is typically around 20%.
Vision6
AUGUST 9, 2021
But for those of you who still find SMS marketing a bit of a mystery, we’re here to explain how it works and the best ways to use it. How SMS marketing works. SMS has an open rate of over 99% , with most people reading an SMS within 3 minutes of receiving it. Our SMS marketing tool has the capabilities for all three.
Webbiquity
FEBRUARY 16, 2016
Marketing staff account for about 3% of total employees, on average, in B2B product companies. For B2B media companies, the biggest share of revenue comes from events, totaling $12.2 A majority of B2B marketers plan on investing more money in programmatic advertising in 2016. Direct Marketing ). Direct Marketing ).
Vision6
MARCH 17, 2023
With our guidance, you’ll be able to get started with SMS marketing and take advantage of this powerful communication channel. What is SMS marketing? SMS (or text) marketing is a direct marketing tool that allows businesses to communicate with their customers via text message.
Binary Demand
MAY 17, 2023
[ps2id id=’overview’ target=”/]You might have a long list of subscribers and might be utilizing a robust B2B email marketing strategy. But, you might still experience the pain of seeing low open rates even after executing important email marketing campaigns.
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