Direct Marketing Event Full Circle Insights Open Rate 
Vidyard
OCTOBER 20, 2015
The company built video into its event strategy to drive registrations, memorialize the experience of the event (on and off-stage) and host a post-event workshop to dive deeper into the most popular sessions. Emails with videos have a 38-percent higher open rate. Its holiday video averaged 80 percent viewership.
Vidyard
OCTOBER 20, 2015
The company built video into its event strategy to drive registrations, memorialize the experience of the event (on and off-stage) and host a post-event workshop to dive deeper into the most popular sessions. Emails with videos have a 38-percent higher open rate. Its holiday video averaged 80 percent viewership.
Vidyard
OCTOBER 20, 2015
The company built video into its event strategy to drive registrations, memorialize the experience of the event (on and off-stage) and host a post-event workshop to dive deeper into the most popular sessions. Sales and Marketing Alignment Award. Emails with videos have a 38-percent higher open rate.
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