Forrester Claims Marketing Content Not Relevant for Sales Teams, Customers
Vidyard
DECEMBER 11, 2015
“If ‘mobile-first’ is the new rallying cry for digital design, then ‘sales-first’ should be the mantra by which marketing delivers and distributes content.” – Laura Ramos, Forrester Analyst. Research released by Forrester this month found some shocking information about sales’ use of marketing content.
Let's personalize your content