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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

But considering the great performance advertisers are seeing as a result of targeting high-intent users, it is easy to understand why more advertisers are adding Quora Ads to their marketing mix. If that’s the case, I love Digg Reader because it is free and easy to use, but some colleagues prefer Feedly , which is very intuitive.

Resources 179
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The Pinterest Buy Button Might Rock Your Ecommerce

Convince & Convert

Both Facebook and Twitter have experimented with marketplaces of their own, but they are struggling to gain user trust and identify consumers’ intent to buy. Truthfully, many social networks are still haunted by what happened to Digg, a once-huge social network that destroyed its following by trying to monetize too quickly.

eCommerce 166
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Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

And according to a study by Neilsen on Facebook Ads there is much better awareness, ad recall and best of all purchase intent when your friend “likes&# or mentions a company to you via Facebook. Ads that include a social action are referred to as “Social Ads” or “Engagement Ads.” We hope you agree! Tweet This! Share this on Facebook.

Facebook 100
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The (digital) morning news routine: how mobile news aggregators have evolved beyond the homepage

Parse.ly

This is why I find digital attention trends so fascinating and important: reading is a very intentional activity. . These implicit aggregators include MSN, Yahoo, Digg, and Drudge Report. What these trends suggest, more strongly than anything, is a definitive intent to read the news. We read on purpose.

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Content Creating Processes: Do you know too much?

Writing on the Web

Every speech should have only one intention. You’re supposed to build your content around this intention. Here’s what a group of smart experts say about this: If speakers are not careful, they can be at the mercy of negative or destructive intentions. Booth, Shames and Desberg in Own the Room. Share this on Bebo.

Process 100
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Customer Media Congress: Patsi’s in Dutch…

Writing on the Web

Its intent is to serve as a rallying cry for people to stand up and talk about why print magazines still work. Jane Ottenberg , President of The Magazine Group, the leading quality custom media company, penned a column in the May issue of Folio: entitled “Give Print a Chance.&# Blog this on Blogger. Share this on del.icio.us.

Media 100
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How to Approach Business Social Media Strategically

Webbiquity

It can lead to well-intentioned but poorly executed rogue company Facebook pages. Anyone can record an event with a Flip and upload it to YouTube. Anyone can get on Twitter and follow Ashton or Oprah. That simplicity, however, can make social media dangerous for business. Inadvertent but damaging revelations. Share this on Bebo.