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Let's talk ABM: 6 ways to build buyer experiences with ABM

Strategic-IC

Informed by your Ideal Customer Profile, guided by your first- and third-party data, they’re the hub from which to roll out creative strategies and messaging tactics. As a result, interactions became more about the value exchange, and less about conversion – and that is exactly the mindset that ABM promotes.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. Existing product names: What are well-known product names in your niche?

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Social Media Best Practices with Your Oktopost Experts

Oktopost

Here you will find a summary of our latest webinar, “From the Experts: Social Media Best Practices with Your Oktopost Experts” hosted with the all-star Customer Success Team here at Oktopost. What I’m about to share may or may not be surprising to you: you don’t have to beat the algorithms, you have to work with them. .

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6 social media marketers on the future of social messaging

Sprout Social

They have become an integral part of the customer journey as the rise of social messaging forces brands to show up in 1:1 settings. Social messaging plays a pivotal role in customer care and brand reputation. People are much more likely to reach out through social media for customer service help than five years ago.”.

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Never waste a crisis

Varicent

Talk to your team, and ask them what they are worried about? Talk to your customers, because we’re all going through this thing together. We stopped our automated messages, and are rewriting them now We were about to launch a free app that was for up to 5 people in an organization, but we’ve stopped to reposition it.

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Why P2P Marketing Might Be a Good Alternative to Influencer Marketing

Hubspot

To understand what peer-to-peer (P2P) marketing is, let's start with an example. Enter: P2P marketing. Given 93% of consumers trust friends and family over all other influences (including review sites, blogs, and social media platforms), it makes sense why P2P marketing works. Recently, I was looking for a new face moisturizer.

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Contify Deploys News Feed APIs to help Payments and Forex App Drive User Engagement; Delivers Contextual News on Niche and Unique Topics at Scale

Contify

By configuring Contify’s News Feed APIs to deliver targeted and contextual news updates on unique and niche topics such as regulatory technology (RegTech), P2P and co-lending, blockchain, cryptocurrency and more, to each of the app’s thousands of users, the firm saw a dramatic spike in user engagement metrics.

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