Hubspot

JUNE 6, 2011

This is a guest article written by Linda Bustos, director of eCommerce research for Elastic Path Software. Linda is chief blogger at the Get Elastic Ecommerce Blog , the Internet's most read eCommerce blog. exclude customers outside of your shipping area). Margin per customer. Lifetime customer value. Gross margin.

Conversion Rate 28

Conversion Rate Elasticity Conversion Optimization 28

Hubspot

JULY 19, 2010

So while budgets stay fixed (or shrink) time appears to be more elastic. In fact, we’ve been thinking a lot about this at HubSpot and we’re curious how others spend their marketing time. Connect with HubSpot : There is nothing wrong with extending time to make sure programs are executed. It happens every day.

Budget Programs 28

Budget Programs Online Marketing Elasticity Planning 28

Valasys

AUGUST 14, 2019

The headless CMS helps businesses keep abreast with the dynamic digital era, wherein marketers need to optimize the users’ experiences (UX) by delivering personalized pieces of content via multiple channels, throughout the buying cycles of the customers. Customization improves the path of digital experience.

CMS Development 40

CMS Development Enterprise Management Digital Asset Management Work Management 40

Hubspot

APRIL 13, 2021

Successful price optimization is a matter of finding the sweet spot between valuable and lucrative — a balance that can have a major impact on your sales, customer satisfaction, profits, and achievable growth goals. It requires research to understand both your customers and your business. Price Elasticity of Demand. Inventories.

Pricing 74

Pricing Price Optimization Elasticity 74

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

JANUARY 17, 2019

This copywriter eschews conventional grammar rules by combining run-on sentences and traditional product promotion copy in sentences like: Lock and load with Elastic Precision, a Kansas City-based workshop that manufactures high-powered weaponry except not at all because they actually just shoot rubber bands, now available online.".

Copywriting 101

Copywriting Examples Advertising Agencies Business 101

Hubspot

APRIL 26, 2019

It's an improvement in the process, but you're essentially helping the customer perform the same function they were doing previously. The first step in pricing your product is thinking about the type of value it creates for your customer and when that value is created. You’d replace the ways they make video content.

Pricing 71

Pricing Price Top of Funnel Product 71

Hubspot

APRIL 25, 2019

The goal of penetration pricing is to disrupt existing businesses by luring customers away with a much lower price. These losses are viewed as a necessary sacrifice to gain market share and entice customers away from competitors. New customers - Everyone will like you … for a minute, at least. Penetration Pricing Strategy.

Pricing 63

Pricing Price Cable Elasticity 63

Hubspot

AUGUST 30, 2017

In spite of research warning customers of the dangers of cigarettes, Draper delivered the iconic slogan -- "It's toasted" -- to differentiate the brand from its competitors. You could write about the elasticity of the shoe's sole or the lightweight design. It seemed obvious to them after awhile.". You could take the assignment head on.

Copywriting 101

Copywriting Elasticity Paid Search Agency Creativity 101

SnapApp

APRIL 25, 2018

We're seeing a huge shift from impersonal, irrelevant marketing to deeply customized interactions with brands at scale using bots and highly personalized messaging. From product to the marketing team, we're all aligned around our customer and helping them succeed, not the other way around. After all, it's one thing to sell a product.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

We’re seeing a huge shift from impersonal, irrelevant marketing to deeply customized interactions with brands at scale using bots and highly personalized messaging. From product to the marketing team, we’re all aligned around our customer and helping them succeed, not the other way around.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Webbiquity

JUNE 17, 2013

” Put Customer Convenience Front And Center When Designing Websites – Part II by MediaPost. 12 Design Best Practices for Drop-Down Menus by Get Elastic. 14 Real-Life Examples of CTA Copy YOU Should Copy by HubSpot. The goal of most websites is to get visitors to the content they seek as quickly as possible.

Design 100

Design Resources Mobile Advertising Landing Pages 100

Hubspot

MARCH 6, 2012

So to help prepare you, HubSpot and Who's Blogging What got in touch with 8 of the industry's best and brightest to get their take on some of the high-level issues social media marketers are facing. To maintain trust, the onus is on you to be public about how your app will access and use your leads' and customers' information.

Social Media 28

Social Media Media Social Networks Planning 28

Webbiquity

MARCH 6, 2012

Facebook Custom Landing Tabs + Measurement = Best Practice by Beth’s Blog. Citing research “that shows Facebook pages with custom landing pages have a higher conversion rate than those without landing pages,” Beth Kanter explains how custom landing pages work, why they are important and how to create one.

Facebook 100

Facebook Tips Paid Search Agency Best Practices 100