Marketing Insider Group

APRIL 8, 2024

That’s right—in a world awash with generic AI solutions, CustomGPT stands out by offering something that seems almost too good to be true: customization that actually meets your specific requirements. It’s customized just for you. Well, according to OpenAI’s CustomGPT, now you can. So, why should you care?

Work Management 260

Work Management Lead Ranking Marketing Management Training 260

TrustRadius Marketing

OCTOBER 21, 2022

Your HR department must work smoothly so you can strengthen your company relationships. The right HR software solution can improve your workplace environment tremendously. The biggest issue is the software selection process and how to find one to meet your business needs. . What is HR Software?

Enterprise Management 75

Enterprise Management Work Management Marketing Management Budget Programs 75

Marketing Insider Group

SEPTEMBER 22, 2020

Be it buying a physical product that improves efficiency or putting dollars toward intangible line items like employee education such as Agile training. Business leaders know they need to bring in new technology or train the team on an alternative way of working. Why Invest in Agile Training. Happier customers.

Training 315

Training Allocation Customer Satisfaction Work Management 315

Seismic

MAY 13, 2024

In today’s dynamic business environment, effectively engaging with customers and prospects is vital for organizational success. However, a large part of that ability hinges on the strategies, sales enablement tools, training, and processes that go-to-market (GTM) teams use behind the scenes in their sales motions.

Work Management 52

Work Management Marketing Management Marketing Analytics Tools Software 52

Webbiquity

MARCH 31, 2022

B2B marketers are expected to wear many hats. They must manage multiple campaigns simultaneously, while working effectively with partners across the globe. They need to manage their marketing budgets prudently and make sure every dollar is spent wisely. With B2B marketing, it’s all about value.

Marketing Budget 291

Marketing Budget Enterprise Management Sales Management Work Management 291

Salesforce Marketing Cloud

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. What you’ll learn: What is good customer service?

Work Management 52

Work Management Service Customer Satisfaction Lead Scoring 52

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Your agents work hard all year! Find out how in our latest State of Service report.

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

Marketing Insider Group

JANUARY 8, 2024

With the success of today’s marketers hinging on adaptability, integrating AI isn’t just an option—it’s a strategic necessity for growth. The Vast Influence of AI on B2B Marketing The influence of AI is visible in every facet of B2B marketing, from lead generation and customer engagement to data analytics and decision-making processes.

Marketing AI 256

Marketing AI B2B Marketing Planning Allocation 256

Salesforce Marketing Cloud

JANUARY 23, 2024

Consider the value your most experienced, high-performing agents and field service technicians bring to your organization. They understand your product or service and know how to quickly address common customer issues and questions. Without their knowledge and expertise, you put customer satisfaction at risk.

Work Management 104

Work Management Customer Satisfaction Knowledge Base FAQ 104

Lead Forensics

DECEMBER 13, 2023

In this blog post, we’ll demystify the process, offering a roadmap to not just calculate, but to optimize the ROI of your marketing software, ensuring every dollar you invest works as hard as you do. Section 1: Understanding Marketing Software ROI What is Marketing Software ROI?

Work Management 52

Work Management Marketing Management ROI Software 52

Salesforce Marketing Cloud

MAY 15, 2024

Today’s customers are tired of repeating themselves. They want a connected experience across all customer service channels, from live chat to voice. That’s why an omnichannel contact center needs to be part of your customer service strategy. Find out how in the 6th State of Service report.

Contacts 96

Contacts Work Management SMS Training 96

Salesforce Marketing Cloud

NOVEMBER 2, 2023

Our research shows that 61% of customers would prefer to use self-service to resolve simple issues. That’s why an employee self-service system is a great way to empower your people while keeping costs low. How does employee self-service work? Find out today What is employee self-service?

Work Management 59

Work Management Marketing Management Service Knowledge Base 59

TrustRadius Marketing

OCTOBER 27, 2022

The bigger you are the harder you fall–unless you have a powerful management structure for your team of course. If you want to ensure that your team can manage their complex projects and operations, ERP software may be the solution. What is ERP Software? Popular ERP Features and Functionality.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

Vision Edge Marketing

OCTOBER 10, 2023

Processes form the backbone of every customer-centric organization. Process excellence serves as the foundation for operational excellence, and facilitates growth and success in a highly competitive market. Here are three data points on why process management matters. Per the State of Business Process Management study, only 1.5%

Process 231

Process Optimization Work Management Marketing Management 231

Salesforce Marketing Cloud

APRIL 4, 2024

How can you find out if your customers are happy (or not) with your business? Ask them in a customer satisfaction survey. After all, insight about the customer experience is critical. You can’t measure customer satisfaction without it. What you’ll learn: What is a customer satisfaction survey?

Customer Satisfaction 52

Customer Satisfaction Customer Surveys Work Management Marketing Management 52

Webbiquity

AUGUST 4, 2020

But social media, paid advertising, and influencer marketing can also play important roles. If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). A flexible video communication tool for webinars, product demos, customer training, team meetings, and online courses.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Salesforce Marketing Cloud

NOVEMBER 29, 2023

Whether you’re launching a channel to scale more efficiently, tap into new markets, or meet customer needs, this guide can help. In it, you’ll learn the basics of channel sales and how it can work for you. For those already well-versed in working with partners, feel free to skip ahead to the sections most helpful to you.

Enterprise Management 111

Enterprise Management Work Management Advertising Channels Marketing Management 111

Seismic

MAY 10, 2024

Why is this happening, especially after thorough training and onboarding? The answer could lie in the tools you’re using for sales training. Let’s explore the significant benefits enterprise-grade sales training brings to the table. What’s most important here is enterprise-specific sales training.

Enterprise Management 40

Enterprise Management Training Efficiency Tools 40

Vision Edge Marketing

FEBRUARY 13, 2024

The concept of iteration is much like a masterful sculptor chiseling away at a block of stone to reveal a magnificent work of art. The iterative approach helped improve the quality of their products and services. And that is the focus of this episode of What’s Your Edge?

Work Management 232

Work Management Terms and Conditions Marketing Management Lead Scoring 232

TrustRadius Marketing

JUNE 17, 2022

Effective employee training and professional development opportunities are crucial to employee retention. As such, many companies are turning to corporate learning management systems as a one-stop-shop for creating, distributing, and managing their corporate training. What does a Corporate Learning Management System do?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Training 52

Marketing Insider Group

APRIL 6, 2021

You probably already know how powerful customer retention can be for your business. However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. With content marketing.

Top of Funnel 335

Top of Funnel Work Management Marketing Management Content Marketing 335

Marketing Insider Group

MARCH 28, 2023

For some, that might mean entering new markets. For others, it may mean creating deeper engagements with existing customers. Throughout this guide, we’ll look at four effective ways to use data to improve your small business practices to increase new and existing customer engagement and satisfaction. Work across channels.

Small Business Marketing 221

Small Business Marketing Work Management Data Hygiene Practices 221

Customer Experience Matrix

DECEMBER 6, 2011

I wrote yesterday about our new workbook for marketing automation cost estimates. Today I’ll describe the other one: evaluating vendor services. The problem with services is simple: you won’t use them until you’ve already bought the product. Buyers must understand those needs to know what they want a vendor to provide.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Vendors 120

TrustRadius Marketing

APRIL 28, 2022

Customer service is the most powerful way a company can grow. Finding the right solution to operate your call center can save you money and streamline your team’s workflow. VoIPs are software that essentially allows you to talk, text message, and video call over the internet. What Is a VoIP?

Work Management 52

Work Management Marketing Management Budget Programs Software 52

Salesforce Marketing Cloud

DECEMBER 4, 2023

When customers contact your service team, they want help fast. According to our research, 81% of customers expect faster service as technology advances. You need a customer support strategy that can help you keep up. Customer support plays a major role in customer retention.

Work Management 64

Work Management Marketing Management Paid Search Agency Customer Satisfaction 64

Vision Edge Marketing

SEPTEMBER 19, 2023

In today’s rapidly evolving business landscape, achieving customer-centric organic growth has become paramount for every organization striving to stay competitive and thrive in their respective industries. A recent study by Berkley, companies reported a “very mature” level of customer-centricity experienced 2.5X

Enterprise Management 239

Enterprise Management Allocation Customer Satisfaction Lead Ranking 239

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. AI automation has revolutionized how brands approach their business and marketing strategies.

Marketing AI 101

Marketing AI Work Management Automation Marketing Management 101

Vision Edge Marketing

MAY 16, 2023

Companies that sustain profitable growth over time know how to make sure all aspects of their organization create and/or enable customer value through customer-centricity. A noticeable loss of customers or market share. Success in any industry requires keeping your customer retention rates above the average.

Work Management 194

Work Management Marketing Management Paid Search Agency Lead Scoring 194

Hinge Marketing

NOVEMBER 30, 2021

In a blink of an eye, professional services firms went from casual Fridays at the office to virtual happy hours at home on Zoom; and now, most professionals are wondering if the “office” has become an obsolete relic of the 20th-century. Marketing (13%). CMO/VP of Marketing (26%). Director/VP/Manager of Digital Products (18%).

Digital Transformation 80

Digital Transformation Work Management Marketing Management Service 80

Martech

JANUARY 24, 2024

With the wave of AI tools and vendors crashing at our doors, it can be easy to forget that there may be much more raw material available to us, right inside our own organization. Generative AI, automated intelligence that can help you create new marketing assets, represents a huge leap forward in marketing technology.

Digital Asset Management 101

Digital Asset Management Work Management Marketing AI Marketing Management 101

Vision Edge Marketing

APRIL 25, 2023

It paves the way to expand your customer base, increase revenue, and gain a competitive advantage. This strategy is about keeping business you have with customers you already have. The philosophy behind this strategy is that it’s less expensive to retain existing customers than to acquire new ones.

Work Management 179

Work Management Marketing & Strategy Marketing Management B2B 179

Salesforce Marketing Cloud

NOVEMBER 20, 2023

As a service manager, imagine spending 10 minutes in the morning reviewing your most important key performance indicators (KPIs) — and in that short time quickly seeing which types of cases have the highest handle times. These are real-world applications of today’s customer service analytics.

Work Management 59

Work Management Analytics Service Customer Satisfaction 59

Salesforce Marketing Cloud

MARCH 4, 2024

Fear of unintentionally exposing private customer data and potential damage to brand reputation looms large as barriers to purchasing generative AI. Our recommendations: Focus on cleaning your data, eliminating silos, and ensuring a holistic view of customer data. Find what works 2. Three foundations for strong AI-powered CRM 1.

Work Management 116

Work Management Trends Business Forrester 116

Martech

JANUARY 25, 2022

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. In this piece, we’ll dive deep into CRM systems and their impact on marketing teams.

Enterprise Management 95

Enterprise Management Work Management Marketing Management Paid Search Agency 95

SmartBug Media

AUGUST 4, 2023

Every business, regardless of size or industry, understands one thing: Keeping customers happy is a key factor of success. This is especially true for software-as-a-service (SaaS) businesses, in which customer happiness directly influences the ability to minimize churn, drive recurring revenue, and achieve sustainable growth.

Enterprise Management 92

Enterprise Management Marketing Automation Services Work Management Churn Rate 92

SalesIntel

DECEMBER 6, 2023

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Sales tools are software and technology solutions that help sales teams automate and streamline various tasks and processes, such as lead generation, customer relationship management, and sales forecasting.

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

SmartBug Media

JULY 14, 2020

Guest author Tori Barlow is the Director of Marketing at Allbound. In order to know if partner relationship management (PRM) software is right for you, you should consider why companies implement this type of solution in the first place. The Top Reasons Companies Choose PRM Software. Scalable Partner Training.

Work Management 102

Work Management Marketing Management Advertising Agencies Co-Registration 102