xiQ

APRIL 4, 2022

xiQ’s Workbench is an AI-powered content curation engine, fueled by 1st-party intent data, current news, and drag and drop capabilities, that allows marketers to consistently nurture and build thought leadership reputation. xiQ’s Workbench allows us to curate campaigns and connect with clients unlike ever before.

Enterprise Management 62

Enterprise Management Ideal Customer Profiles Lead Scoring Lead Ranking 62

Online Marketing Institute

DECEMBER 5, 2011

Reason 1: Many of the marketers who have stepped into curation on an enterprise basis are thinking about getting closer to their customers by providing an information service that draws people with similar interests and keeps them coming back. Marketers view content curation as a social as well as a content initiative.

Curation 40

Curation Enterprise Management Top of Funnel Thought Leadership 40

Convince & Convert

NOVEMBER 7, 2013

The campaign lives on a dedicated microsite, [link] , where users are asked to synch their LinkedIn profile to participate. The company can analyze the data about the top qualities shared and curate relevant articles to post, or create a series of unique content (e.g. About the Jessica Gioglio: Follow @savvybostonian. Are You IN?

Communities 137

Communities Linkedin Microsite Social Media 137

Convince & Convert

DECEMBER 11, 2015

In addition to the YouTube influencer partnerships, Lenovo has created a dedicated #Goodweird project microsite, which encourages its customers to explore the project and submit photos and videos showcasing their take on what qualifies as #Goodweird. Only time will tell….

Campaigns 98

Campaigns Paid Search Agency Microsite Advertising Agencies 98

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Webbiquity

DECEMBER 10, 2013

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). ” ( Social Media Today ). 57% of B2B marketers use content curation as part of their content marketing strategies. Social Media Today ).

Statistics 100

Statistics SMB Content Marketing Planning 100

Adobe Experience Cloud Blog

JULY 27, 2012

by Dayna Rothman You are working on your social media strategy and have determined your target audience, messaging, and how you plan to participate. You have even assigned a resource specifically to manage your social media presence and have begun to see some great results. 2) Create a social media policy.

Social Media 48

Social Media Ad Building Media B2B Thought Leadership 48

Valasys

JUNE 15, 2021

These data assist the marketers to design a well-curated and finely-researched campaign. To be precise with messages and objectives, various organizations tend to create a landing page or microsites. Social: Lately, social media are being taken seriously for hosting marketing campaigns.

Paid Content 52

Paid Content Analysis Paid Search Agency Ad Frequency 52

Valasys

JUNE 15, 2021

These data assist the marketers to design a well-curated and finely-researched campaign. To be precise with messages and objectives, various organizations tend to create a landing page or microsites. Social: Lately, social media are being taken seriously for hosting marketing campaigns.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

Content Standard

MAY 8, 2018

Look around the Internet and you’ll find endless examples of these curated experiences in action. This experience is more in line with how social media creates an endless content feed to keep users engaged. They serve as pieces of a larger ecosystem, and UX design must reflect this fluidity.

Top of Funnel 47

Top of Funnel Marketing Websites Storytelling Content 47

Bluetext

JANUARY 8, 2019

Beyond customizing the content that users are served, consumers are increasingly interested in curating their online experiences as well. That helps explain the endless number of social media platforms available to us.

Marketing AI 21

Marketing AI Microsite Emarketing Mobile Advertising 21

Bluetext

JANUARY 8, 2019

Beyond customizing the content that users are served, consumers are increasingly interested in curating their online experiences as well. That helps explain the endless number of social media platforms available to us.

Marketing AI 20

Marketing AI Generation Microsite Emarketing 20

Content4Demand

JANUARY 17, 2023

Some of the smartest marketers we know have put their energy into creating microsites or content hubs where prospects can find what they’re looking for quickly. Content hubs can even serve as assets themselves, gathering carefully curated content around one topic or solution. They don’t need to be comprehensive libraries.

Top of Funnel 92

Top of Funnel Microsite Lead Ranking Work Management 92

Biznology

JUNE 29, 2010

Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. MM: How would you describe the concept of curating content?

Curation 80

Curation Microsite Merchandising Paid Search Agency 80

Content Standard

OCTOBER 22, 2015

” Back of the House is the microsite of Schrager’s Morgans Hotel Group (of the cult-hits, Delano and Mondrian) that panders to the “creator” persona. Back of the House’s mission : “Our purpose is to provide a global platform for creators to expose their talents and ideas to the world.

Loyalty 40

Loyalty Content Classified Ads Microsite 40

Content Standard

OCTOBER 22, 2015

” Back of the House is the microsite of Schrager’s Morgans Hotel Group (of the cult-hits, Delano and Mondrian) that panders to the “creator” persona. Back of the House’s mission : “Our purpose is to provide a global platform for creators to expose their talents and ideas to the world.

Loyalty 40

Loyalty Content Classified Ads Enterprise Management 40

Content Marketing Institute

MAY 24, 2018

curation Click To Tweet. Why not curate the best bits from each of your partners in one incredible guide? This is the sort of thing you can put on Product Hunt , a site that curates the best products every day. HANDPICKED RELATED CONTENT: How to Curate Content Like A Pro: 8 Lessons [Examples]. We built the microsite.

Microsite 104

Microsite Content Advertising Agencies Lead Ranking 104

Webbiquity

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Expert summary compilations (example: Soulati Media ). 1) Storify. 3) Instapaper.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Seismic

MARCH 25, 2021

As buyers increasingly opt to engage across multiple digital channels, including email, social media, review sites, and more—Mantripragada noted that “every one of these interactions is a revenue-generating moment.” Customers’ rapid acceptance and adoption of digital-first selling is transforming the buyer’s journey.

Marketing AI 52

Marketing AI Product Marketing Analytics Tools Work Management 52

Valasys

FEBRUARY 17, 2023

Once you land traffic to your website or microsite, ensure the site is engaging enough to keep visitors unless they make the purchase. Conduct site audits, analyze content, track social media metrics, measure monthly traffic, segment high-performing pages on your website, and more. It used the freemium model initially.

Lead Ranking 40

Lead Ranking Webinar Metrics Marketing Automation Services Marketing & Strategy 40

Buffer

JUNE 14, 2022

This new feature would be the first time we'd venture beyond focusing on purely social media tools in our 11-year history. Here are some of the most notable improvements to Start Page: Themes, font packs, and other customization options A curated gallery of GIFs Templates for new users (e.g., Statistics 📊 21.8

Transparency 79

Transparency Product Paid Search Agency CAN-SPAM 79

Outgrow

MAY 21, 2020

It specializes in social media marketing, content marketing, and brand strategy. It specializes in services like content strategy, social media, and inbound marketing. More importantly, it also delivers digital media, user experience, and social media services. Success Stories. Success Stories.

Advertising Agencies 52

Advertising Agencies Paid Search Agency iProspect Ad Agencies 52

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). B2B Social Media: Why Do Business Professionals Use Social Media? Measuring Outcomes in B2B Social Media – It’s Time to Start , May 9, 2010. Follow the Lead ( Gatekeeper Cold Calling Sales Social ). March 18, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

JUNE 12, 2017

One of the best things about well-curated content -- especially the kind that pertains to your line of work -- is that it eliminates a lot of work. Much like some of the other remarkable B2B content we’ve come across, it curates not only different pieces of highly helpful content -- but also curates a variety of content formats.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Hubspot

MARCH 18, 2018

One of the best things about well-curated content -- especially the kind that pertains to your line of work -- is that it eliminates a lot of work. Much like some of the other remarkable B2B content we’ve come across, it curates not only different pieces of highly helpful content -- but also a variety of content formats.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). A more static website or series of microsites. Whenever you launch a piece of content, you should plan for some sort of earned media promotion. Email lists – of both customers and non-customers.

Paid Content 150

Paid Content Promotion Media Paid Search Agency 150

Albacross

JANUARY 17, 2020

It enables salespeople to build a personalized microsite for the prospects, using marketing-approved content and materials, and incorporate personalized video messages--in minutes, without any coding, as easily as writing an email. AeroLeads To curate information in real-time, where you can find B2B data, emails, and phone numbers.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Biznology

OCTOBER 18, 2016

SDL SM2, Radian6, Sysomos, Sprout Social , Lithium. Social media is much bigger than Facebook. There are a multitude of social networks, self-run message boards, threads deep in reddit, and ad-hoc discussions everywhere online (Dailymile.com, etc.). The informational microsite. in your recon.

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

SDL SM2, Radian6, Sysomos, Sprout Social , Lithium. Social media is much bigger than Facebook. There are a multitude of social networks, self-run message boards, threads deep in reddit, and ad-hoc discussions everywhere online (Dailymile.com, etc.). The informational microsite. Social Media News Release.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Marketing Insider Group

JULY 1, 2020

Content is information, but it can be delivered through myriad channels (video, graphics, live events, apps, social media posts, emails). Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series. It’s not meaningless.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Brandpoint

AUGUST 9, 2018

Today, articles are curated in Google’s infinite index and consumers can find them with a few keystrokes. Microsites. While social media and blogs are typically used to grow a business’s online presence, businesses are also exploring microsites as a reputation management strategy. Be transparent.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Hubspot

DECEMBER 16, 2013

5) Curate blog content. Content curation is a great way to build industry-specific content from around the web. Social media messages. Microsites. 17 Customizable Templates for Creating Shareable Graphics on Social Media. Use your phone or a service like GoToMeeting to record the conversion.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Hubspot

JANUARY 5, 2016

As you determine a visual strategy for social media, especially Instagram, start by thinking beyond the product itself to the many ways or locations your product can be used. Starbucks was an early adopter of social media and today continues to use industry-leading photos to attract customers. 3) Starbucks. 6) Everlane.

Impressions 28

Impressions B2B Marketing Campaigns Microsite 28

Content Standard

FEBRUARY 28, 2018

Over the years those non-sales sections of a website have been called many things—microsites, company blogs, content hubs—but the purpose has been constant. You control the experience on your brand hub, that’s true, and you tailor the experience—unlike when using a social media channel as your hub. How easy will that be?

Top of Funnel 42

Top of Funnel Brand Identity Branding Domain 42

Convince & Convert

DECEMBER 30, 2015

We recently tried this technique at CoSchedule, scrutinizing the best times to post on social media. Infographics are awesome for showing data in a visual way to take a relatively dry topic (text-wise) and add some vibrance to it, like this infographic example of the best times to post on social media. Microsites.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Hubspot

JULY 21, 2015

The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets -- like tools, ebooks, or webinars. Manage social media. Social Media Manager. Here are some scenarios to demonstrate the mechanics. Optimize that content for SEO.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Convince & Convert

SEPTEMBER 15, 2015

We recently tried this technique at CoSchedule, scrutinizing the best times to post on social media. Infographics are awesome for showing data in a visual way to take a relatively dry topic (text-wise) and add some vibrance to it, like this infographic example of the best times to post on social media. Microsites.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168