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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If you are planning to incorporate thought leadership with content curation, then you’re not late. What is Thought Leadership?

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4 Tools to Make You a Content Curating Master

Adobe Experience Cloud Blog

Content curation provides a direct path to thought leadership for brands and individuals. As you curate and share high-quality content , you’ll generate awareness and gain credibility. My content curation used to be 100% manual. I’d finish reading an interesting article, then head to Twitter, LinkedIn or Facebook and share it.

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How To Use Content Curation To Build a Loyal Audience

Scoop.it

Creating original content is hard work, not to mention time-consuming and often expensive. But not without a plan or goal. This is where content curation comes in. As the Oxford Dictionary states , curation is “ t he selection, organization, and presentation of online content, merchandise, information, etc., Image Source.

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Twitter Offers Advantages in PR for B2B Brands Willing to Put in the Effort

Sword and the Script | B2B

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. It’s no secret that media relations gets harder every year. Because Twitter offers PR advantages for brands willing to put in the effort.

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The Pros & Cons of LinkedIn Company Pages for Employee Advocacy

EveryoneSocial

In 2020, LinkedIn made an official announcement that they would be sunsetting their employee advocacy product called Elevate. While some of the Elevate features certainly help improve the use of LinkedIn company pages, it does not create a true employee advocacy solution. LinkedIn Company Pages. Great news, right? Of course not!

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. What works for one SaaS company may not work for the next. A content plan that defines what keywords align with topics that are relevant and interesting to your audience. Engage with Organic Social Media.

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4 Small Businesses on How They’re Changing Their Social Media Strategy in 2023

Buffer

Social media is always evolving – as should your strategies for creating content. While you may have tried and tested methods when it comes to your social media posts, testing out something different is a great way to stay on top of trends and potentially grow your following. I've been a little looser with Twitter recently.