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11 TED Talks Every Content Marketer Needs to Watch

Marketing Insider Group

How Videos Go Viral By Kevin Allocca Video Source: TED With TikTok as today’s most popular social media app, everyone wants their video content to go viral. Creating a buzz-worthy headline is great, but only when our content is sharing accurate, trustworthy information and providing value to its audience.

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How To Use Content Curation To Build a Loyal Audience

Scoop.it

This is where content curation comes in. As the Oxford Dictionary states , curation is “ t he selection, organization, and presentation of online content, merchandise, information, etc., In this article, we’re going to take a closer look at why content curation is important and how you can use it to build a loyal audience.

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8 Ways to Optimize Your Facebook Page

Convince & Convert

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

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Understanding and exploring core social media features

Sprout Social

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. His post covers everything from Facebook ads to internet marketing. Even Facebook asks for her help.”

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Crafting Great Social Media Videos That Get Views

Convince & Convert

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

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Three Creative Ways to Use Social Media to Promote your Event

Webbiquity

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. Your event page should be just the right mix of informative, playful, and memorable. 77% of all Americans have at least one social media profile.