Biznology

SEPTEMBER 21, 2011

Image via Wikipedia. Or improve your PR efforts? Of course, to address that challenge most effectively, you’ve also got to ask…. For example, if you’re looking to boost PR, substitute “journalists,” “bloggers,” and “social media influencers” for “customers” to ensure you’re asking exactly the right question. It happens.

Social Media 80

Social Media Media Wikipedia PR 80

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

MARCH 30, 2012

do they have a blog, how prominently is it featured, social bookmarking links, social media account links, etc.). • Twitter metrics (followers, following, frequency of tweets, general level of interactivity). Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). . Facebook / LinkedIn / Google Plus metrics (i.e.

PageRank 100

PageRank Budget Programs Social Media Blogger 100

Customer Experience Matrix

JULY 16, 2009

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. microblogs (Twitter, Friendfeed , etc.), Of course, pricing could change under the new ownership. billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Buzz Marketing for Technology

JULY 15, 2008

Have a twitter time! - Twitter Updates. follow me on Twitter. IL GURU di GURU e wikipedia. Normally when a PR person approaches me with a story, Im not all that. Connectivism and Connective Knowledge Course blog. Weve set up a course blog for our Connectivism and Connective Knowledge online course.

Google 100

Google Web 2.0 Wikipedia Social Media 100

Biznology

AUGUST 26, 2014

I am amazed how many naysayers — haters — the ALS Ice Bucket Challenge has had, especially amongst the PR, marketing, social media, advertising and nonprofit world. The challenge has less to do with raising money — which it has done in space to the tune of $79.7 Thank you, ALS Ice Bucket Challenge. Why Not Just Donate.

Viral Marketing 80

Viral Marketing Wikipedia Youtube Social Media 80

Biznology

JULY 17, 2012

While people are writing post-after-post about Pinterest , So.cl, Google +, Facebook, Instamatic , and Twitter, reddit’s eating everyone’s lunch – at least when it comes to authentic bottoms-up self-organization. And this is part of the reason why I believe we in marketing and PR ignore it. Not so anymore.

Transparency 80

Transparency Paid Search Agency PR Work Management 80

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. If they are social media savvy, you can follow up via Twitter direct message. It’s in our DNA. Customer service?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

WebMarketCentral

JANUARY 5, 2009

The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. Start Twittering. Hire a social media-savvy PR person to help you get interviewed by prominent bloggers and writers in your industry. Consider writing a Wikipedia page about yourself.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Sharpspring

MARCH 10, 2022

Google of course wanted to change that because readers are (and will always be) the most important thing to Google. Wikipedia is nofollowing all its links but would you pass on a link from Wikipedia just because it is a nofollow link?

Traffic 125

Traffic Ad Building Generation Link Building 125

WebMarketCentral

MARCH 4, 2009

There are many definitions of social media floating about of course, they just aren't consistent. Social media "are primarily Internet- and mobile-based tools for sharing and discussing information" according to Wikipedia. Finally, sharing content with those interested in the topic leads to conversations.

Social Media 20

Social Media Web 2.0 Media Wiki 20

Biznology

JUNE 26, 2012

” (Wikipedia). I recently had a Twitter chat with Serena Ehrlich , Director of Marketing for Mogreet during which we discussed the fine points of blogger outreach. The reason they come to Social-Ally or an agency like mine is because what they get for that money up front is PR garbage.

Blogger 80

Blogger Outreach PR Media 80

Biznology

OCTOBER 18, 2011

Image via Wikipedia. Sara Wilson, my COO, told me yes, that our digital PR strategy of identifying thousands of topical blogs and then pitching them on behalf of our clients with the goal of securing hundreds of earned media mentions is surely the definition of inbound marketing–and maybe even the way that God intended.

Inbound Marketing 80

Inbound Marketing Blogger Wikipedia Work Management 80

Convince & Convert

MAY 31, 2012

LinkedIn certainly has its place, but for us, the activity on Twitter dwarfs that that we see on LinkedIn. You have that information annuity both in Google and in other benefits that Twitter and LinkedIn and Facebook simply don’t accrue. I find that Twitter and Google+ serve that purpose in a more public way. Eric : Yes.

Work Management 113

Work Management Marketing Management Social Media Paid Search Agency 113

Buzz Marketing for Technology

JUNE 27, 2008

Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Of course, the entirety of social media cant be summed up in one blog post, so these are just a handful of subjects listed below. Lesson #7 Learn to Twitter.

Social Media 100

Social Media Class Web 2.0 Media 100

Biznology

DECEMBER 31, 2012

Photo credit: Wikipedia. Many people in my Twitter stream are calling SEO the bane of the web. The gist of the story is to build a wiki resource for related teams within IBM (PR, social business, and related web teams). At least this is the brand of content strategy I train in the course of my consulting work.

SEO 80

SEO Wiki Consulting Search Marketing 80

Webbiquity

AUGUST 28, 2012

Dr. Seuss’ 7 social media lessons by Ragan’s PR Daily. How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. But the site is not of course, and shouldn’t be, a marketing tool.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Biznology

MAY 27, 2014

The content tends to be camouflaged in native garb, looking and feeling like the surrounding editorial content in both tone and voice, whether it’s an article on the Atlantic, a Vlog on YouTube , a snappy on Instagram, or a pithy 140 characters dose on Twitter. I guess we can call it buzz advertising, if you will. The Native Matrix.

Paid Content 80

Paid Content Advertising Agencies Paid Search Agency Advertisements 80

Hubspot

NOVEMBER 6, 2018

If your campaign involves boosting brand awareness and your goal is to reach 50 PR mentions by the end of the year, set up some benchmark notifications at 10, 25, and 40 mentions. For example, I might promote my UGC Instagram campaign via social media (on Instagram, of course), email, and through my blog.

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101

Biznology

OCTOBER 25, 2011

Image via Wikipedia. We at Abraham Harrison use email lists all the time and we never reach out more than three times to one recipient over the course of one campaign (one harvest) and then retire it until the next harvest. When it comes to your direct mail campaigns, you’ve probably over-farmed your land.

Blogger 80

Blogger Internet Marketing Outgrow Paid Search Agency 80

Paul Gillin

JUNE 24, 2010

Of course not. According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” Sidebar – Valuing Twitter Followers. What is the true value of a Twitter follower? That’s an impressive result, but it isn’t a return.

ROI 50

ROI Paid Content Social Marketing Webcast 50

B2B Marketing Zone Posts

JUNE 9, 2010

When parody becomes a corporate PR disaster - grow - Practical Marketing Solutions , May 26, 2010 When does online parody cross a line? PR Meets Marketing , May 23, 2010 Previously, I highlighted how I used social media. Twitter or Facebook: Which Is Right for Your Business? , Twitter (146). And I tend to agree.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Is PR Changing? Should Investor Relations Teams Use Twitter? - Sign onto Twitter/StockTwits and start tweeting, right? Will Traditional, Social Media Blend?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Moz

DECEMBER 5, 2018

And the best unstructured citations of all include links, of course! Sponsorships can be pricey, depending on the event, so if a local company sponsors a big event, it’s an indication that they're a larger enterprise with the budget to pursue a wide array of creative PR ideas.

Lead Ranking 52

Lead Ranking Ad Building SEO Lead Scoring 52

Webbiquity

FEBRUARY 21, 2017

Curated content can’t replace your own original creation, of course, but it can certainly supplement your efforts while still engaging your readers, viewers, and followers. Grab content (articles, videos, whatever) from your web browser, email, or a wide range of apps including Twitter, Flipboard and Pulse, and save it in Pocket.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Biznology

APRIL 23, 2013

The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. Bloggers at the Center of Your Platform: Strategies for Marketers and PR Professionals (business2community.com).

Blogger 80

Blogger Outreach Social Media PR 80