Content Standard
APRIL 16, 2024
This article explores how AI can streamline the process without sacrificing quality or strategy. While AI SEO tools have existed for some time, most platforms focus on optimizing one aspect of SEO content creation, such as keyword research or performance analytics, rather than the end-to-end creation process.
Marketing Insider Group
JULY 11, 2023
Because let’s face it, the shorter the buyer’s journey and sales process, the better for everyone involved. Plus, it’s usually copyrighted, which means it’s unique to the creator or platform you’re buying it from. What if they had access to better content earlier in their decision-making process?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Marketing Insider Group
MAY 12, 2010
In this article I will argue for the importance of and the 5 steps to create marketing ROI through demand generation. Assuming all of those activities are neatly in place, one of the most powerful ways to justify a marketing budget is through paid online lead generation and the ROI that follows. Because it is an easy metric to obtain.
markempa
JUNE 8, 2005
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The challenge that many organizations face is that their sales process is a black box. Buy somebody elses "ideal" sales process.
Sprout Social
MAY 9, 2023
AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. Let’s get to know these technologies better.
Scoop.it
JULY 13, 2023
Build credibility and authority- An original thought process and opinion help establish your brand in the market. This helps you tailor your content accordingly to suit their needs to boost your ROI and engagement. This form of annotation can put you at risk of being called out for copyright or plagiarism.
markempa
MAY 13, 2007
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Bryan writes, "Measuring the ROI of lead generation isnt the same thing as full accountability. We all want our ROI, and we want it now!
Expert insights. Personalized for you.
99 
Let's personalize your content