markempa

APRIL 5, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Generation Leads Lead 120

Marketing Insider Group

NOVEMBER 1, 2010

At the same time, you know that social media has changed the marketing landscape : shouting to prospects with endless email offers may produce leads but you’re worried about the longer term implications to your market. As I explain in this presentation , make social media part of everything you do. Amplify good news.

Marketing Mix 100

Marketing Mix Social Media Social Marketing Media 100

markempa

OCTOBER 2, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Nurturing 120

Lead Nurturing Lead Generation Webinar Metrics Sales Qualified Leads 120

Marketing Insider Group

OCTOBER 12, 2010

Telemarketing services are continuing to grow in popularity, due to the low cost and high ROI; however, the difficulty lies in which telemarketing tactic to utilize. The training is critical to the success as the callers must understand your offering, but this is constant amongst all telemarketing tactics. That is so true!

Sales Management 100

Sales Management Telemarketing Work Management Campaigns 100

Marketing Insider Group

NOVEMBER 11, 2010

This was my first effort as a “Live-Blogger&# and I hope the speakers feel that I captured their presentations well. In one session I heard 3 different people ask an excellent presenter about ROI and “proof&# of results. I was truly impressed with the quality of the presenters and their content.

Web 2.0 100

Web 2.0 Paid Search Agency Customer Satisfaction Telemarketing 100

Marketing Insider Group

JULY 1, 2010

How to Build a Community on Twitter This post includes an overview of the recommendations and steps for building a community on Twitter presented by Jeremy Victor. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. All rights reserved.

Social Media 100

Social Media Resources Media Web 2.0 100

Marketing Insider Group

NOVEMBER 30, 2010

While I was not able to attend, I was able to view some of the amazing presentations and videos on their website. Internet Leadership: Mary shows a chart of leading Internet companies in 2004 and 2010. Summit Share The 7th Annual Web 2.0 Summit was held on November 15th, 16th and 17th. She expects this pace of change to continue.

Web 2.0 100

Web 2.0 Paid Content Trends Paid Search Agency 100

markempa

JUNE 13, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

Marketing Insider Group

AUGUST 26, 2010

How to Build a Community on Twitter This post includes an overview of the recommendations and steps for building a community on Twitter presented by Jeremy Victor. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. All rights reserved.

Social Media 100

Social Media Resources Media Web 2.0 100

markempa

FEBRUARY 1, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Generation Leads Lead 120

Marketing Insider Group

DECEMBER 14, 2010

You can be a leader by starting with those big business challenges and present a strong business case on how to solve them. Challenging conventional wisdom in a respectful way can lead to the kind of insights that most people miss. Use the lingo and latest buzzwords. Or you can take a more courageous approach.

Business 100

Business Peer-to-peer Web 2.0 Customer Satisfaction 100

Marketing Insider Group

SEPTEMBER 15, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. It was great meeting you and so happy you enjoyed the presentation! I am so happy to hear that you found something valuable in the presentation.

Social Media 100

Social Media Media Customer Satisfaction Web 2.0 100

Marketing Insider Group

JULY 21, 2010

In this post, I will provide an overview of the study and summarize the key actions you should take as a B2B Marketer responsible for driving leads for your business. How To Shorten The B2B Buyer Cycle With Landing Pages Need to Drive Leads? Background This study is the 2 nd phase of a research project by both TechTarget and Google.

Paid Search Agency 100

Paid Search Agency Web 2.0 Customer Satisfaction Keywords 100

Marketing Insider Group

SEPTEMBER 9, 2010

But while social media offers an opportunity to extend the reach of a brand message, it also presents great risks through that extension. AdAge recently asked these same questions in “What’s Your Brand’s Social ID?&# where they identify social media as presenting an “emerging crisis of brand identity&#.

Social Media 100

Social Media Brand Identity Branding Media 100

Marketing Insider Group

AUGUST 24, 2010

Tweet chats present an interesting opportunity for brands to engage directly with consumers. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. With more than 90% of tweets coming from consumers, “regular” people have become the voice of Twitter.

Organization 100

Organization Planning Paid Search Agency Allocation 100

Marketing Insider Group

OCTOBER 28, 2010

Now that you’ve completed this process, you will be ready to present a strategic marketing plan that will drive a higher return on marketing spend, no matter what template your are asked to fill out and regardless of when you are given your budget and objectives. All rights reserved.

Planning 100

Planning Marketing Plans Work Management Budget Programs 100

Marketing Insider Group

MAY 3, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. All rights reserved.

Planning 100

Planning Paid Search Agency Customer Satisfaction Enterprise Management 100

Marketing Insider Group

MAY 3, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. All rights reserved.

B2B Marketing 100

B2B Marketing Planning Paid Search Agency Customer Satisfaction 100

markempa

JUNE 13, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! What do you suggest?”

Lead Generation 120

Lead Generation B2B Sales CRM B2B Thought Leadership 120

markempa

JUNE 23, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! But AV would not tell me what it costs.

Advertising Mediums 120

Advertising Mediums Consulting Lead Generation B2B Marketing 120

Marketing Insider Group

DECEMBER 1, 2010

Here is a copy of the presentation Confessions of a B2B Marketer as well. Well we need to focus on wringing out every lead and every deal from our funnels. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

B2B Marketing 100

B2B Marketing Planning Paid Search Agency Top of Funnel 100

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Generation Generation 120

markempa

MAY 23, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Most Attendees are not leads!

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

markempa

APRIL 12, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

ROMI 120

ROMI Lead Generation Work Management B2B Marketing 120

Marketing Insider Group

SEPTEMBER 30, 2010

Main tips include going on sales calls and to provide them the “best possible leads (as defined by them)”. One of my most popular posts ever includes the big challenge all marketers face: Marketing Leads: Quality Vs. Quantity. Marketing should have a complete understanding of what sales expects as far as ‘leads’ go.

Sales Management 100

Sales Management Top of Funnel Planning Paid Search Agency 100