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Nine Social Media Marketing Stats You Can Use

Webbiquity

Here are three key findings from recent research, supported by nine useful social media stats, and recommendations on what to do with this information. eMarketer ). 19% of salespeople say they’re struggling to incorporate social media in their sales process. Buyers appreciate business social media use. 89% of U.S.

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Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

Try These Traditional Tactics Now Share In a recent article from eMarketer, “ Is Social a Source for B2B Leads? ”, a survey from Leadforce1 is highlighted showing that social media is not producing the kind of engagement that drives leads. So what’s a marketer to do? Follow these 6 Content Marketing Tips That Drive Leads.

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7 “Rs” for B2B Marketing Content Planning

Industrial Marketing Today

Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve.

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B2B Lead Generation Blog: Early Stage Leads are too important for Sales People Alone

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Often when prospects have an identified need, they can spend months researching and seeking information on solutions that may satisfy that need.

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B2B Lead Generation Blog: New E-Book Offers Great Advice

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Chock full of useful information, the eBook provides a broad look at the selling process. Download the eBook here.

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B2B Lead Generation Blog: Why Most B2B Sites Fail to Convert Sales Leads

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. They are coming to your site for information. The key is to reach people as early in their buying process as possible.

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B2B Lead Generation Blog: Target Marketing: What’s a Lead?

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. This article also emphasizes the critical role that the (often overlooked) phone plays in the lead qualification process.