Hubspot

APRIL 5, 2023

You’ll also need a thorough knowledge of sales trends and stats to succeed. With a modest, go-get-'em attitude, you can learn the stats you need to know to anticipate what a career in sales has in store for you. Explore different salary stats (as of 2023) that different sales positions provide and what skills these roles require.

Stats 82

Stats Enterprise Management Work Management Marketing Management 82

ClearVoice

JULY 6, 2021

As you delve into the outlined stats below, you will come away with a better understanding of the importance of video in your own marketing efforts. Content marketing video stats. Upwards of 86% of businesses utilize video as a marketing tool. YouTube video stats. Instagram video stats. Facebook video stats.

Stats 98

Stats Video Marketing Planning Emarketing 98

Directive Agency

OCTOBER 25, 2019

It only takes three conversion rate optimization tips to advance your team’s sales. If you want to see these comprehensive articles, I’ve created them for various digital outlets here: Moz: How to Optimize Your Conversion Funnel, from ToFu to BoFu. Commerce Conversions. Moz: 21 Ways to Triple Your B2B E?Commerce

Conversion Rate 79

Conversion Rate Top of Funnel Conversion Optimization 79

Hubspot

APRIL 13, 2021

Webinar Stats To Know. General Webinar Stats. Webinar Conversion Stats. A survey from April of 2020 found that webinars had a 61% registration to attendee conversion rate, up from 55% in 2019. Communication webinars have the highest conversion rate (67.05%). Webinar Content Stats.

Webinar Metrics 92

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 92

Inbox Insight

DECEMBER 21, 2023

Confidence in intent data usage Despite the complexity of interpreting and applying intent data, B2B marketers have expressed high confidence levels in their ability to use this tool effectively. Intent data budget allocation Intent data is not only a powerful tool but also a significant investment.

Intent Data 52

Intent Data Intent Marketing AI Stats 52

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. It’s hard to say what impact Facebook’s Threads platform will have, though there are signs that Threads could be a valuable tool for B2B marketers. ” Only 29%?! TikTok is for idiots.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

PureB2B

MARCH 8, 2022

54%* of marketers say increasing engagement rates are crucial to converting leads– Ascend2 4. The median landing page conversion rate, for B2B marketing, is 2.35% - Wordstream 6. The median landing page conversion rate, for B2B marketing, is 2.35% - Wordstream. Table of Contents 1.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

PureB2B

MARCH 8, 2022

54%* of marketers say increasing engagement rates are crucial to converting leads– Ascend2 4. The median landing page conversion rate, for B2B marketing, is 2.35% – Wordstream 6. The median landing page conversion rate, for B2B marketing, is 2.35% – Wordstream . Table of Contents 1.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

ConvertKit

SEPTEMBER 9, 2019

The key to increasing your landing page conversion rates is to start from a strategic foundation as you create each element. But first, you need to know what an effective landing page conversion rate looks like. What are good landing page conversion rates? Conversion Rates graph from Unbounce.

Landing Pages 61

Landing Pages Conversion Rate Conversion Urgency Marketing 61

Porch Group Media

OCTOBER 1, 2020

Oberlo) Conversion rates for emails are higher than social media, direct traffic, and search. Check out these stats on the effectiveness of email marketing automation: Automated emails get 119% higher click rates than broadcast emails. The post Email Marketing Trends & Stats to Know for 2021 first appeared on V12.

Stats 71

Stats Email Marketing Trends Planning 71

Webbiquity

FEBRUARY 16, 2016

And now, the stats! 8 Stats About B2B Marketing Budgets and Spending. However, B2B marketers expect that two years from now the top three will be understanding buyers, marketing technology tools, and market / competitor analysis (lead gen drops to #5 on the list). 5 B2B Lead Generation Stats and Facts. eMarketer ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Salesforce Marketing Cloud

JANUARY 24, 2022

These stats and other data from the Small and Medium Business Trends report make it clear: The right small business marketing tools can help your company move forward and grow. Website optimization is a priority for every marketer and a key marketing tool for any SMB, but especially for those that sell, advertise, and target online.

Small Business Marketing 98

Small Business Marketing Marketing Automation Services Budget Programs Lead Scoring 98

Marketing Insider Group

MARCH 11, 2024

Key Performance Indicators like view count, engagement rate, and conversion rate are essential for understanding and enhancing video content effectiveness. Here’s a stat to chew on: US marketers are now spending 41.9% Click-Through Rate (CTR): If your video includes a call-to-action (CTA), this is your gold mine.

Fulfillment 224

Fulfillment Video Marketing Content CTR 224

Ontraport

NOVEMBER 4, 2019

The scope of what’s possible with marketing tracking is ever-growing — there are constantly new tools coming out that allow you to gain insight into a new area of customer behavior that you didn’t have access to before. Stats to track in the Attract stage. Stats to track in the Convert stage. Conversion rate.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Conversion Rate. Conversion rate is the percentage of recipients who complete a desired action after reading an email. Unsubscribe Rate.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. WARC) 94% of B2B marketers implement ABM strategies.

Paid Content 210

Paid Content Stats Marketing Budget Webinar Metrics 210

ClickZ

NOVEMBER 22, 2019

The seven chatbot platforms and tools mentioned: Reply.ai. chat tool helps ensure your customers get instant and personalized service. Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. The tool easily provides summaries of messages sent and received, active users, and even a user persona.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Webbiquity

JUNE 16, 2015

Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. The top metrics used by B2C marketers to measure content marketing success are website traffic (62%), sales (54%), higher conversion rates (39%), and SEO ranking (39%). 1: Welcome to Marketing Stats Summer!

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . HANDPICKED RELATED CONTENT: How the Audience Seizes Control with Ad Blocking Tools Post-Advertising Age. A whopping 77% of internet users read blogs. Click To Tweet.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Buzz Marketing for Technology

JANUARY 23, 2013

With the right tools, marketers can compile profiles using Facebook data authorized by the user (age, gender, location, name, relationship status, etc.) Plugin tools turn consumers into brand advocates, making it easy to share site information with Facebook friends. 7. Mysterious visitors. 9. Ineffective plugin use.

Conversion Rate 100

Conversion Rate Facebook Conversion Ideal Customer Profiles 100

Hubspot

NOVEMBER 22, 2023

When it comes to sales, there's a lot of innovation happening — and therefore, a litany of new tools. But only one type of tool is considered "effective" by 78% of global sales professionals. What's this magic tool? Where did we get this stat? It's not that new or hard to access.

Enterprise Management 68

Enterprise Management Marketing Management Tools Forecasting 68

Webbiquity

MARCH 1, 2022

As marketing budgets are restored, marketers plan to spend more on marketing technology , particularly in areas like virtual event platforms , AI tools for marketing and sales, personalization, and chatbots. Here are key stats about four of the most popular types of B2B content, from the report: White papers account for 6.2%

Research 351

Research B2B Marketing Marketing Automation Services Top of Funnel 351

SnapApp

MARCH 15, 2017

From robust marketing technology stacks to standalone tools, automation is improving operations around the world. If you’re struggling to communicate how essential marketing automation can be to improved ROI, higher customer engagement, and the overall experience, take a look at the stats below and share them with your team.

Marketing Automation Services 59

Marketing Automation Services Stats Marketing Automation Enterprise Management 59

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. These stats will help you know how video marketing influences customers. Currently, 86% of businesses utilize videos as a marketing tool. Social Media Video Stats for Facebook 45. Here we go!

Statistics 86

Statistics Video Marketing Work Management Paid Search Agency 86

SalesIntel

NOVEMBER 24, 2021

Buyer intent data is becoming an increasingly effective and powerful analytical tool for B2B marketing leaders. SalesIntel amplifies its client’s Intent Data driven prospecting and demand generation process by providing all the tools needed to create targeted and effective marketing strategies. Get Started. Customer retention .

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

Outgrow

JANUARY 11, 2021

20 Best Lead Generation Tools You Need to Try Out in 2021. They use some of the best lead generation tools to mine a stream of qualified leads. But, if you follow the right techniques and use the right lead generation tools, we assure you that your lead generation efforts will be fruitful. Best Lead Generation Tools for 2021. #1

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Conversion Rate This is the gold standard metric for email marketing performance. Unsubscribe Rate High unsubscribe rates act as a red flag in email marketing.

Email Marketing 130

Email Marketing Enterprise Management CTR Webinar Metrics 130

EveryoneSocial

AUGUST 24, 2020

If you currently work as a marketer or spent any time in the marketing department, you are well aware of the amount of B2B marketing tools currently available. And you can see the insane visual that from The MarTech 5000 below: Many of these marketing tools can be used in all different industries, but I’ll be focusing on B2B specifically.

Marketing Automation Services 69

Marketing Automation Services Paid Content Budget Programs B2B Marketing 69

The Lead Agency

MAY 13, 2024

Turn mobile-friendly B2B websites into mobile-responsive marketing tools The mobile-first website movement has been a key ranking strategy since pre-2015. Conversely, blogs serve more of a professional development purpose, so this higher mobile search stat also makes sense. The mobile-first crusade was Google’s doing.

Design 62

Design Marketing Websites Paid Search Agency B2B 62

Unbounce

JANUARY 13, 2022

There are many new tactics and tools out there that can help you create marketing material that’ll lure and hook your online customers —and we’ve reeled in seven helpful posts that cover them here. So you do them, publish your page, and its conversion rate falls flat. Cause that could be the culprit to a lower conversion rate.

Jigsaw 144

Jigsaw Landing Pages Copywriting Paid Search Agency 144

Top Rank Marketing

AUGUST 11, 2023

Marketing Dive WhatsApp Adds Screensharing for Video Calls in the App As Meta-owned WhatsApp has sought to expand the reach of its app in Western markets, the addition of a new screen-sharing option has aimed to entice more business users and brands to the communications platform, WhatsApp recently announced.

Buying Cycle 94

Buying Cycle B2B Marketing Demand Generation Agencies Studies 94

Optinmonster

DECEMBER 19, 2023

Use tools that offer robust data privacy features to overcome this eCommerce business challenge. Here’s another kicker: the success rate of selling to a new customer is only 5-20%. But the success rate of selling to an existing customer is 60-70%. These stats highlight an important point.

eCommerce 84

eCommerce Marketing Management Business Budget Programs 84

Envy

JULY 13, 2022

We updated it, adding relevant recent stats and links to content from the last year. Case Study 2: 13 Competitor Monitoring Tools B2B Marketers Need To Know. We: 1) Updated the piece with current tools we are using here at Marketing Envy. We: 1) Updated the piece with current tools we are using here at Marketing Envy.

Case Study 117

Case Study Case Studies Lead Scoring Lead Ranking 117

Convert

MARCH 28, 2022

Understanding stat sig (as the term is fondly called) and how the metric works can ease your pain. If you can relate to the “I must hit 95% before I trust my result” experience, you’re currently being held down by one or more misconceptions about stat sig. Your stat sig can be set at any benchmark. Do I even need to hit 95?

Statistics 52

Statistics A/B testing Sample Stats 52

Optinmonster

DECEMBER 28, 2023

Email and social media aren’t mutually exclusive marketing tools. Here are some interesting stats on email usage : 99% of email users check their inbox every day. Here are the stats. According to stats, Gmail tops the list. It’s hard to bucket the average engagement rate of social media as a whole.

Social Media 112

Social Media Email Marketing Social Marketing Marketing Budget 112

Outgrow

APRIL 8, 2020

Top Unbounce Integration Tools Your Business Needs In 2020. Hence, this blog will talk about the top Unbounce integration tools that you need in 2020. Once you have achieved that perfect landing page with Unbounce , it's time to look at some fantastic Unbounce integration tools to help you achieve your dream conversion rate.

Marketing Automation Services 52

Marketing Automation Services Tools Outgrow Business 52

SnapApp

APRIL 18, 2016

As marketers are being tasked with providing more in-depth analytics for their various marketing efforts, they’ve looked to technology and tools to simplify their complex to-do lists. Stats About Marketing Technology Stack Growth & Success. What These Stats Mean for Marketers. Scott Brinker. VentureBeat.

Stats 48

Stats Marketing Automation Services Planning Gartner 48