Navigating new spam policies: A guide to effective cold email outreach
Martech
MARCH 6, 2024
Authenticating emails through DNS settings is a must to prevent phishing and impersonation. Deep intent data can boost conversion rates from 6% to 10% , per Gartner. Hyper-personalization = hyper conversion rates This means going beyond the template. The key requirements include: Email authentication. Intent data.
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