Writing on the Web

MARCH 7, 2011

What are the most important SEO tips for your blog to get good search results? It may be easier than you think to start getting onto the first page for keyword searches. Most of what I’ve learned about search engine optimization techniques I learned from Scribe SEO Content Optimizer. Add this to Google Bookmarks.

SEO 100

SEO Tips Digg Blogger 100

Writing on the Web

NOVEMBER 2, 2010

Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month. Now, when I hit publish , I’m confident my post will be understood for the right reasons by those search spiders. Add this to Google Bookmarks.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

MAY 17, 2011

Do you ever wonder what Google , Facebook , and other sites record about your online viewing habits? Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Related posts: Content Marketing with Videos: Free Webinar. Scattered Marketing, or Content Marketing Google Map?

Facebook 100

Facebook Google Digg Buzz 100

Optinmonster

MAY 16, 2023

In the ever-evolving world of search engine optimization (SEO) , on-page optimization alone is not enough to achieve high rankings and drive organic traffic to your website. Table of content: What Is Off-Page SEO? Search engines, like Google, value these endorsements and use them as an SEO ranking factor.

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

seo.co

FEBRUARY 15, 2022

There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. Useful for optimizing content for search. If you are just starting out, check out Blogger.com, a blogging platform owned by no less than Google.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Convince & Convert

AUGUST 9, 2011

Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. From a search engine’s perspective, backlinks from another site pointing to yours is a meaningful vote of confidence. Google Profiles.

Ad Building 167

Ad Building Digg Ideal Customer Profiles Advertising Agencies 167

Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# In addition, more than half of companies that use paid search increased their budgets for it last year. Where do image ads fit in the mix?

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. Having a written (or documented) content marketing strategy makes it easier to succeed.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Hubspot

OCTOBER 22, 2019

Social bookmarking sites can also be used like social search engines. You can search and browse to see popular and recently added web pages. Digg is a news aggregator site that features articles in science, technology, and current events. You can also publish your own articles on Digg to share with the community.

Digg 81

Digg Curation Ideal Customer Profiles Advertising Mediums 81

Webbiquity

FEBRUARY 7, 2010

Search engine marketing (SEM) can be a powerful lead generation source, or a complete waste of money. Search-only or search plus content sites—running a campaign across both search engines and partner content sites requires a higher budget than a campaign focused on search alone. Write your ads.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Writing on the Web

APRIL 7, 2011

Fortunately, before I publish I run an analysis for how a post will score with the search engines using Scribe , a great tool. But if you don’t use Scribe you could be publishing stuff that search engines don’t grasp. It defines valuable content using five benchmarks: Findable .

Digg 100

Digg Content Buzz Blogger 100

Buzz Marketing for Technology

JANUARY 26, 2010

At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing. Related posts: Social Search could it be a Google Killer? This morning I typed into Google the search term: VoIP.

B2B Marketing 100

B2B Marketing Google Mobile Advertising B2B Thought Leadership 100

Webbiquity

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Searches can also be filtered by platform.

Social Media 100

Social Media Tools Buzz Media 100

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. They wouldn’t have found me without my having published a ton of content online, and written a few things they agreed with. Add this to Google Bookmarks.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

MAY 16, 2011

Search engines are focusing on online video to deliver the content their customers are looking for and have even changed their search parameters to push video to the top of the search results. How to properly fill out your video titles and descriptions for maximum search engine placement. Post on Google Buzz.

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you?

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. How can you do that? Tweet This!

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

MAY 18, 2011

Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. How to properly fill out your video titles and descriptions for maximum search engine placement. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Blog this on Blogger.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

MARCH 14, 2011

Content marketing with videos is a key marketing tool, and it’s getting easier to do. This is key for content marketing. I don’t really, but for content marketing to work you need as much content as you can, in all forms. Some content marketing things have to combine quality AND frequency. Tweet This!

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

SEPTEMBER 17, 2010

I’ll be teaming up again with Suzanne Bird-Harris in December for a workshop on blog writing and content marketing with blogs, but in the meantime, here are 3 steps to get you started. The end result is that I show up in web searches much more often than before I used video clips on the Web. Add this to Google Bookmarks.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

MAY 9, 2011

And how do you do that through your online content ? As I was reviewing two clients’ online content marketing this week, I was struck by how few professionals have well-written content that engages readers. With a back ache, they may search for a doctor, a chiropractor, acupuncturist, or a massage therapist.

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

SEPTEMBER 2, 2010

I also optimize it for search engines , and check stats. Here’s what’s coming soon: I’m preparing to deliver a big webinar series on better blog writing , and a live workshop on the psychology of content marketing for an ad agency in the Netherlands in November. Add this to Google Bookmarks.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

NuSpark Consulting

DECEMBER 16, 2012

On the 12 th Day of Christmas, my content gave to me…. . 12 Google Plus sharing and discussing. 2 Digg and Reddit bookmarking. . 11 Facebook status updating. 10 Tweets worth retweeting. 9 Guest blog outreaching. 8 YouTube videos viewing. 7 LinkedIn statuses I’m updating. 6 Quora posts I’m answering. .

Social Media 100

Social Media Digg Media Inbound Marketing 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Otherwise, you may be creating a great brand, great thought leadership, great content… and so what?

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

AUGUST 25, 2010

Content marketing, even with a strategy and a plan , has a lot of decision points along the way. Do you think this is important to do if you’re creating content that leads people to make decisions ? Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Go try it and have fun.

Digg 100

Digg Content Buzz Landing Pages 100

Writing on the Web

JULY 13, 2010

I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m Search Engine Optimized content on blogs, web pages, articles, social media profiles. Quality content builds trust and connections with readers. Add this to Google Bookmarks.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Webbiquity

FEBRUARY 14, 2010

And search engines love social media, which helps expose that rant to anyone searching for the company’s name. Yet he owns the first five pages of Google for his identity. Guy owns at least the first ten pages of Google (being a best-selling author helps) and none of the references are disparaging. A few examples.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Convince & Convert

FEBRUARY 20, 2015

They’re not sharing selfies or updating their statuses; they’re actively searching for their next project, recipe, or cute pair of shoes. Truthfully, many social networks are still haunted by what happened to Digg, a once-huge social network that destroyed its following by trying to monetize too quickly.

eCommerce 166

eCommerce Buy Digg Social Networks 166

Writing on the Web

SEPTEMBER 24, 2010

This week I wrote about how one of my clients hadn’t realized all the benefits of selling her original art-work cards online: A Simple Blueprint for Writing Web Content that Gets Results. Example: Imagine I’m writing copy designed to promote my ebook, Content Marketing with Blogs. Add this to Google Bookmarks.

Content 100

Content Digg Custom Publishing Buzz 100

Webbiquity

FEBRUARY 18, 2011

Any business that primarily relies on customers within it’s local geographic area—which includes not just restaurants and dentists but also some types of b2b vendors, such as IT services and of course marketing and PR firms—needs to understand the ins and outs of local search engine optimization (SEO).

SEO 100

SEO Digg Consulting Social Networks 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Writing on the Web

SEPTEMBER 6, 2010

How can you learn basic search marketing for blogging in 5 minutes or less? Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search engines. Here is a sample analysis… As you can see, each post or page is graded on search engine standards.

Blogger 100

Blogger SEO Copywriting Digg 100

Parse.ly

SEPTEMBER 5, 2019

These sources aggregated the news from multiple sources, and maybe mixed in some original content. News aggregators fall into what’s known as the “other” referral category (that is, any external referrer that’s neither search nor social). Google News growth took off in 2017 and shows no signs of slowing down.

Aggregators 74

Aggregators Curation Mobile Advertising Mobile Marketing 74

Writing on the Web

JULY 27, 2010

What do you need to know about about the way people read online to make your content marketing efforts pay off? Content : No clearly defined problem and solution, no answer to the “so what?&# Content : No keyword usage in headline, first paragraph, or in body. Add this to Google Bookmarks. Post on Google Buzz.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

MARCH 24, 2011

What’s the quickest way to use videos for content marketing ? Used some content marketing text previously published about how to write a video script. Ran Scribe Content Optimizer for an SEO analysis and tweaked it to 100%. Content marketing with videos is essential if you want to get online marketing results.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100

Webbiquity

JANUARY 25, 2010

Contrast those brands with companies like Google, Amazon and Facebook, which have achieved success with very little advertising but great products and a broad online presence. His formulas for these are: Helpful web content + blogging tools +SEO +social media = attraction. Build some relationships.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Buzz Marketing for Technology

FEBRUARY 18, 2010

I can say that life was a lot more chaotic before I found Google Reader (hat tip to Robert Scoble who turned me on to Google Reader). A typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader).

Social Media 100

Social Media Digg Media RSS 100