Scoop.it

OCTOBER 11, 2022

B2B content marketing can help boost search engine rankings, increase brand awareness and help establish a business as a leader in an industry. Content can boost brand visibility and plant seeds in the minds of readers, leading to an increase in traffic, leads, and sales. Content curation comes with many challenges, however.

Curation 80

Curation B2B Marketing Work Management Marketing Management 80

Martech

FEBRUARY 27, 2024

The new tools aim to use AI-generated insights and messages, including product recommendations, for better deployment to the right customers at the right time. New Klaviyo features use generative AI and other AI technology to create content and serve it to the right audiences. Why we care. AI capabilities.

SMS 107

SMS Marketing Automation Services Forecasting User-Generated Content 107

Convince & Convert

DECEMBER 6, 2023

75% of X (Twitter) Users Have Used the Platform to Connect with Brands According to a Khoros survey , 3/4 of X users have interacted with different companies on the social media platform. On Facebook, this percentage is lower, as about 59% of users have reached out to brands on the website. Image via Khoros 9.

Work Management 143

Work Management Marketing Management Social Media Stats 143

Zoominfo

AUGUST 12, 2018

We’ve compiled more than 65 mind-blowing artificial intelligence statistics. 95% of business execs who indicated that they are skilled at using big data to solve business problems or generate insights also use AI technologies ( source ). Final Thoughts About These Artificial Intelligence Statistics. Keep reading! jobs by 2025.

Marketing AI 150

Marketing AI Statistics Enterprise Management Work Management 150

ClearVoice

JUNE 17, 2021

Social media platforms continue to evolve and grow, and so do their respective user bases. That’s why it’s vital to keep up with the demographic and usage data for the platforms you use in your digital content strategy. Over the last five years, the total number of social media users (i.e., 81% of 30 to 49-year-olds.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Zoominfo

OCTOBER 23, 2019

We’ve compiled more than 65 statistics about artificial intelligence. 95% of business execs who indicated that they are skilled at using big data to solve business problems or generate insights also use AI technologies ( source ). But, many businesses still question the effectiveness and practicality of AI. Keep reading! jobs by 2025.

Marketing AI 100

Marketing AI Statistics Enterprise Management Work Management 100

Marketing Insider Group

FEBRUARY 24, 2021

At this point, there’s no denying that content marketing is being used by most companies. In this post, we’ll be looking at how to tell if content marketing saturation has hit your industry. Content marketing is highly prevalent in just about every industry, making it hard to cut through the noise. What Is Content Saturation?

Lead Ranking 290

Lead Ranking Lead Scoring CMS Development Content Marketing 290

Strategic-IC

APRIL 23, 2023

24 Account-based Marketing statistics you need know in 2023. added one more) Account-based Marketing statistics to help your 2023 thinking. ABM is about Sales, Customer Success, Demand Generation, the C-Suite, and every other team that keeps your organization running. They’re drowning in content. Yet ABM has flourished.

Account Based Marketing 62

Account Based Marketing ABM Statistics Marketing AI 62

Animalz blog

MAY 15, 2023

You and I are at the dawn of a new era in content marketing: the age of generative AI. How much should we rely on AI-generated content? In a post-ChatGPT world, how will content creation change? Do you want a library of personalized content that resonates with your users? I could practically retire.

Marketing AI 127

Marketing AI Generation Content Marketing SERP 127

Zoominfo

FEBRUARY 20, 2018

Consider these statistics ( source ): 84% of businesses say AI will enable them to obtain or sustain a competitive advantage. The newest AI technologies can elevate and transform your business website to improve the customer experience and generate more conversions. Your customers not only want personalized content, they expect it.

Marketing AI 272

Marketing AI Marketing Websites Zoominfo Lead Ranking 272

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. Our team curated the latest stats we could find to help you stay current and informed for 2023. Table of Contents. There are over 4.258 billion active email users worldwide as of 2022. Email Usage. billion by 2023.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Scoop.it

AUGUST 25, 2022

A closely related but different term is natural language generation. This article will give you a birds-eye view of NLP and insights into its application in machine learning marketing and content creation. The understanding stage uses algorithms to run statistical analysis on the binary code to establish relationships and meanings.

Marketing AI 64

Marketing AI Process Top of Funnel Lead Ranking 64

Sprout Social

FEBRUARY 7, 2023

Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. The employee advocacy statistics your boss needs to see According to The Sprout Social Index™ , more than two-thirds (68%) of marketers report their organization already has an advocacy program.

Stats 93

Stats Buy Budget Programs Sales Qualified Leads 93

Scoop.it

DECEMBER 22, 2020

Content marketing is one of the most popular online marketing strategies due to its accessibility, flexibility, and synergy with other marketing approaches. The basic idea is to create valuable content that people want to read, and use that content to generate brand visibility, traffic, and conversions. Content Goals.

Paid Content 80

Paid Content Curation Content Lead Ranking 80

Webbiquity

FEBRUARY 27, 2018

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Two-thirds of Facebook users (66%) get news on the site. Nearly six-in-ten Twitter users (59%) get news on Twitter, and seven-in-ten Reddit users get news on that platform.

Social Networks 292

Social Networks Stats Network Marketing Linkedin 292

EveryoneSocial

OCTOBER 15, 2019

In order to understand the impact, I put together a collection of influencer marketing statistics your company can’t afford to ignore. Rather than marketing directly to a large group of consumers, you instead activate influencers to get out the word for you by word of mouth, content creation, social media, etc. MediaKix ). eMarketer ).

Statistics 59

Statistics Paid Search Agency Word of Mouth Companies 59

Outgrow

AUGUST 9, 2021

How to Create Interactive Content: The Right Way. Did you know – 81% of marketers think that interactive content is much more effective at grabbing the audience’s attention than static content. Well, if you didn’t, this gives you all the more reason to learn how to create interactive content! Click below!

Outgrow 91

Outgrow Content Lead Ranking Lead Scoring 91

nDash

NOVEMBER 15, 2022

Good content marketing should be valuable to your audience. Your page can be full of content, but it cannot achieve its goal of building an audience unless you have written quality content that resonates with your target reader. 93% of B2B content marketers use LinkedIn for organic social marketing.

Linkedin 52

Linkedin Paid Search Agency Content Statistics 52

Zoominfo

JULY 25, 2019

Consider these statistics : 84% of businesses think AI will give them a competitive advantage. The newest AI technologies can elevate and transform your business website to improve the customer experience and generate more conversions. Your customers not only want personalized content, they expect it.

Marketing AI 100

Marketing AI Marketing Websites Zoominfo Lead Ranking 100

Only B2B

JULY 7, 2023

In the digital age, a well- curated B2B email list is an important asset for businesses to connect with implicit clients, nurture leads, and drive conversions. Create compelling lead magnets: Offer valuable resources such as eBooks, whitepapers, industry reports, or exclusive content that your target audience finds enticing.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

Webbiquity

MAY 17, 2016

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics).

Planning 145

Planning Research Tools Best Practices 145

Bannerflow

MAY 12, 2023

Whether you’re perplexed by the lack of views on your content or seeking consistent account growth, your triumph hinges on a profound understanding of the TikTok algorithm and how to exploit it to generate unwavering virality. TikTok boasts an intricate algorithm designed to detect replicated content from the vast web.

Viral Marketing 52

Viral Marketing Trends Curation Communities 52

Scoop.it

JUNE 3, 2021

When it comes to content creation and marketing, lack of engagement is one of the biggest concerns. Brands spend lots of time, energy, and money creating content, yet it seems to fall on deaf ears. While a lack of content marketing results can be tied to any number of underlying culprits, it’s often rooted in a lack of authenticity.

Peer-to-peer 72

Peer-to-peer Lead Ranking Lead Scoring Content 72

Zoominfo

DECEMBER 18, 2019

As social media continues its meteoric rise and becomes more important on a global communication scale, and as users have an increasing ability to make connections with each other with very little effort, it becomes paramount for businesses to reach their consumers in the same way. When it comes to how you get your message out there?

Brand Identity 223

Brand Identity Branding Business Zoominfo 223

Only B2B

FEBRUARY 4, 2020

billion email users worldwide, so if you’re looking for a way to reach your customers, email is the perfect place to find them. On average, email generates $38 for every dollar spent, which is a 3,800% return on investment. Be mindful of your users time. Be mindful of your users time. Email Marketing Effectiveness.

Email Marketing 118

Email Marketing Clickthrough Advertising Mediums Paid Search Agency 118

KoMarketing Associates

JANUARY 27, 2014

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. 39% of marketers want to increase investments on curated content marketing. As eMarketer notes however, “Curation is not as easy as simply finding and sharing content.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Oktopost

JANUARY 2, 2023

3 Strategies for Boosting Social Employee Engagement Employee advocacy is a great way to increase engagement while also generating better relationships with clients and other contacts. The 6-3-1 rule is pretty simple: Share six curated external pieces of content that are relevant to your industry. Why do we follow that rule?

Social Media 62

Social Media Media Peer-to-peer High Quality Lead 62

KoMarketing Associates

DECEMBER 20, 2016

And, in my presentation for the Boston Marketo User Group earlier this year, I explained how content marketing now plays a critical role in KoMarketing’s own inbound lead generation channel. This success is built off of the hard work team members have put into the process of creating engaging content and marketing communication.

B2B Marketing 120

B2B Marketing B2B Planning Work Management 120

KoMarketing Associates

DECEMBER 20, 2016

And, in my presentation for the Boston Marketo User Group earlier this year, I explained how content marketing now plays a critical role in KoMarketing’s own inbound lead generation channel. This success is built off of the hard work team members have put into the process of creating engaging content and marketing communication.

B2B Marketing 120

B2B Marketing B2B Planning Work Management 120

Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. Founded in 2010 , Instagram has seen massive success in growing its active user base. Even better, Facebook and Instagram have been hard at work bridging the gap between user bases. Instagram vs. Facebook by statistics.

Facebook 101

Facebook Marketing & Strategy Social Networks Best Practices 101

Convince & Convert

FEBRUARY 1, 2016

Move over, Millennials—Generation Z is the freshest wave of movers and shakers to grace the online marketplace. However, the standout feature of Gen Z is that they get the majority of their content online. However, the standout feature of Gen Z is that they get the majority of their content online. highlight to tweet).

Top of Funnel 106

Top of Funnel Tips Digital Marketing Funnels Touchpoints 106

Liveintent

MAY 3, 2021

That statistic speaks to the staggering power of community – and the opportunity that exists for brands to be part of them. However, these expectations aren’t limited to younger generations. Users are drawn to these corners of the web because they’re a place to connect, learn, and explore.

Newsletter 116

Newsletter Communities Brand Identity Branding 116

Marketing Insider Group

NOVEMBER 18, 2020

Create Visual Content. Create More Relevant Content. Create Content that Addresses Your Customer Journey. 63% of B2B marketers report using a content marketing agency to handle some or all of their marketing program. Ensure that your content is responsive on any mobile device. Embrace Automation and Martech.

Resource Management 360

Resource Management Demand Generation Agencies CMS Development Work Management 360

ClickZ

APRIL 2, 2020

Artificial intelligence can help marketers sift through huge amounts of content to help them find out what their customers are spending their time consuming or engaging with. Content curation and generation . The amount of digital content available today is absolutely staggering. Customer support and service.

Marketing AI 134

Marketing AI Work Management Marketing Management Paid Search Agency 134

Outgrow

FEBRUARY 28, 2022

Even the audience wants to see content that is specifically designed for them. Moreover, statistics show that prospects are increasingly interacting with the Metaverse. Metaverse is just the right step forward into targeting the generation that’s highly tech-savvy. Then, focus on the kind of content that’ll work for you.

Outgrow 98

Outgrow eCommerce Intent Data Interactive Marketing 98

seo.co

JANUARY 10, 2022

Ultimately, the primary purpose of conversational marketing is to improve and enhance the overall user experience with a feedback-driven approach that fosters greater loyalty and higher engagement. This, in turn, enables buyers to make faster and informed decisions and ensures that users feel heard and are treated as individuals.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

Scoop.it

OCTOBER 28, 2021

Every social media user is increasing with each passing day; the number of social media users in 2018 was 3.196 million , which increased by 9% and reached around 3.48 billion active social media users. Most people use social channels mainly because of informative content. Social Media Statistics: Have Deep Insight into!

Social Media 52

Social Media Media Social Networks Curation 52