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9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

In a world where every click counts and attention spans are shrinking, it’s more important than ever to make sure your content not only reaches your audience but also resonates with them. This isn’t just about throwing content into the digital universe and hoping for the best. Why Zemanta?

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5 essential Google Shopping optimizations Google won’t tell you by ShoppingIQ

Martech

The below five optimizations are critical and we strongly suggest they are reviewerd and implemented ASAP. This leads to unnecessary CPC charges, reduced ROI and frustrates customers when they arrive at pages with out-of-stock items. Take a look at this video, which serves as an example of how Argos, a prominent U.K.

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Optimize Your PPC Marketing Strategy for B2B Success

Launch Marketing

Building a strong list of relevant and focused keywords can be the game-changer that determines whether you get a great return on investment or end up spending loads of money on clicks that don’t matter. When building your ad campaign content, you’ll want to produce different ad variations to A/B test specific elements.

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LinkedIn Ad Benchmarks: CTR, CPC, and Conversion Rate

Metadata

In this data-backed guide, we’ll cover: The most popular CTAs on LinkedIn The most effective CTAs on LinkedIn Good CTR for LinkedIn ads The average CPC for LinkedIn ads The average conversion rate for LinkedIn. The highest CTR doesn’t always translate into the lowest CPC, so you’ll have to look at your own budget.

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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

Social media metrics are constantly gathering intel, ready to report back with crucial insights about how much your audience is digging your content, how loyal they are to your brand, and much more. It’s a measure of the level of engagement that a piece of content sees from its audience. Measuring CPC is as easy as pie.

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How Much Do Facebook Ads Cost in the Philippines?  

Spiralytics

Ad relevance and quality Facebook prioritizes ads that provide a positive user experience, so higher-quality ads often come with lower advertising costs. The platform determines the ad quality by providing a rating between 1 and 10 based on its relevance to your target audience. The higher the relevance score, the lower the cost.

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Use Your Unspent Marketing Budget On Content Marketing For Next Year

Marketing Insider Group

When the pandemic started, our content marketing agency actually gained customers. Marketers, SaaS founders and startup CEOs were pulling their money from ads and events and doubling down on content marketing. We’re gonna suggest you use your unspent budget on content marketing. But we’re also going to explain why.