Unbounce

MAY 11, 2022

That’s right, even in marketing. Whether you’re new to a marketing role, still getting your foot through the door, or a master of the game—the forever-changing nature of the marketing world can get downright exhausting and, at worst, lonely. Community is like the peanut butter to your Nutella toast.

Communities 137

Communities Word of Mouth B2B Thought Leadership Peer-to-peer 137

Vidyard

MARCH 30, 2022

However, sometimes the best way to advance your career is by networking and learning from sales experts within the community. Top Sales Communities to Join 2.1 Head over to his website for lots of other great resources and tools to help you crush your cold calls and book more meetings. Sales Experts to Follow 1.1

Sales Management 103

Sales Management Communities Top of Funnel Cold Calling 103

Salesforce Marketing Cloud

DECEMBER 11, 2023

At Salesforce, we understand the unique value of community. Peer-to-peer learning is a powerful tool for problem-solving and skill-building. That’s why we want to help you get the most out of the Trailblazer Community. Since its establishment in 2006, the Trailblazer Community has gained millions of members around the world.

Communities 59

Communities Peer-to-peer Marketing AI Lead Scoring 59

SmartBrief - Marketing

JANUARY 9, 2024

However, the pressure to gain market share equals the need to prevent attrition in a world where loyalty and a “cancel culture” can ultimately drive or damage, respectively, the success of emerging and heritage brands. Doing more with less seems to be a common challenge agencies and brands currently face.

Marketing AI 52

Marketing AI Communities Paid Search Agency Ad Building 52

Martech

AUGUST 25, 2021

I wanted a way to talk to people who understood what I was doing — which is the entire ethos of community.” ” The first comment came from Mike Rizzo, telling me how the MO Pros community of marketing operations professionals started out as a Slack channel. Gamers have long constituted a network of online communities.

Communities 144

Communities Advertising Agencies Peer-to-peer Paid Search Agency 144

SmartBrief - Marketing

JULY 31, 2023

Increasing market competition and advertising costs have led brands to rethink their digital strategies to scale with profit. There has been a shift in marketing focus in China, where consumers increasingly value brand storytelling, connection, responsibility and the shopping experience.

Communities 52

Communities Brand Identity Branding Work Management 52

Webbiquity

AUGUST 18, 2020

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Strategic-IC

FEBRUARY 20, 2024

For a recent episode of Let’s talk ABM , I spoke to Katrine Rasmussen , Chief Marketing Officer at Pixelz. And I think it is a difficult decision to make because it gets very binary.” – Katrine Rasmussen, Chief Marketing Officer at Pixelz 2. There are certain tools you need… and a great many nice-to-haves.

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing ABM Communities 62

Salesforce Marketing Cloud

DECEMBER 14, 2023

It’s been a wonderful experience for our community to come together and learn about the latest marketing innovations, with a particular focus on what’s next in first-party advertising. Companies are now prioritizing first-party customer data in their marketing campaigns. So what do these Marketing Cloud updates mean for you?

Paid Search Agency 72

Paid Search Agency Personalization Ads Features 72

Buffer

MARCH 9, 2023

If you’re looking to grow your career, make connections with people in your industry, and build a personal brand, you should be on LinkedIn. To get a little personal, nothing has been more valuable to my career than building a platform on LinkedIn.

Linkedin 110

Linkedin Personalization Brand Identity Branding 110

Thinkers360

MAY 19, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

Marketing AI 141

Marketing AI Lead Ranking Lead Scoring Enterprise Management 141

Heinz Marketing

APRIL 9, 2020

There has always been a glut of webinars out there, but with field events and trade shows off the table for awhile, many companies are going online only in an attempt to replicate the magic, engagement and impact of being there in person. This is, of course, tricky. Below is a list of strategies and tactics many companies are trying.

Peer-to-peer 114

Peer-to-peer Communities Microsite Ad Building 114

Brandpoint

MARCH 30, 2020

No matter where you are in your career, chances are you already know the crucial role your personal brand plays in helping you achieve your goals. The image you convey and content you produce — whether as a speaker, writer, thought leader or CEO — all build your personal brand. What questions do they want answered?

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Brandwatch Marketing

OCTOBER 3, 2022

Influencer marketing is the process of marketing to individuals as opposed to your target market as a whole. Brands are using influencer marketing to expand their reach and increase the likelihood of resonating with their target audience. We’ve written an in-depth guide on the why and how of influencer marketing.

Tools 86

Tools Blogger Demographics Social Media 86

EveryoneSocial

MARCH 8, 2021

If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. It will help with networking, gaining trust within your industry, and standing out from others in your field. What is a Personal Brand Statement? Why is a Personal Brand Statement Important? Darrell Franklin.

Examples 119

Examples Personalization Brand Identity Branding 119

Webbiquity

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Sample review: The Google+ tool “I find really useful is CircleCount.

Google 154

Google Tools Best Practices Planning 154

EveryoneSocial

DECEMBER 8, 2020

Branding used to be just for businesses — a key part of a company’s strategy for building awareness and gaining increased market share. . So they would be wise to invest in their employees’ personal brands if they really want to see amplified results. Advantages of Employee Personal Branding.

Personalization 98

Personalization Brand Identity Branding Paid Search Agency 98

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? You’re simultaneously asked to be a customer support person, marketing person and occasionally, a graphic designer. Social media in a mid-sized company is no longer one person. Should they?

Social Media 112

Social Media Communities Work Management Marketing Management 112

Vidyard

APRIL 10, 2019

Through these integrations, sales professionals can easily record, share and track one-to-one videos without ever leaving their sales tool of choice. Personalized, one-to-one videos are changing the way sales prospecting is done because putting a face to a name creates an instant connection with prospects and customers.

Outreach 103

Outreach Video Marketing Co-Registration Personalization 103

SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). What Is An In-Person Event Platform? American event technology company).

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Convince & Convert

APRIL 25, 2014

Tweetable Moments Too many marketers these days are like T-rexes, with little, tiny arms. jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. They attend private networking events as a thank you from VMware because their feedback is invaluable.

Communities 136

Communities Skype Social Media Social Networks 136

EveryoneSocial

JANUARY 4, 2021

For companies that want to drive efficiency for sales, investing in social selling tools is key to saving time and effort. With so many products and platforms available, how do you decide which tools to use and integrate into your sales process? For B2B social selling, LinkedIn is one of the top social networking platforms to use.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

DAGMAR Marketing

NOVEMBER 21, 2018

At DAGMAR, we’re proud to be a Jacksonville business and part of this awesome community. That’s why we’re always on the lookout for business and marketing networking events throughout the First Coast. But finding a great networking event isn’t the easiest thing around Jacksonville. Exchanging Referrals. Staying Current.

Network Marketing 70

Network Marketing Best Practices Business Paid Search Agency 70

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Marketing Budget 110

Marketing Budget Budget Programs Enterprise Management Work Management 110

Martech

JANUARY 9, 2024

And with digital events, there’s no shortage of data that event marketers can use to optimize sessions and experiences for their attendees. Research data before the event Digital events are a great way to engage existing customers and build a sense of community in your industry. Look at the data.

Optimization 111

Optimization Ideal Customer Profiles Customer Surveys Communities 111

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Let’s explore some tips and strategies to tap into the creator economy, enhance brand visibility, forge strong creator partnerships and authentically engage with communities.

Advertising Agencies 131

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 131

Hubspot

SEPTEMBER 10, 2020

Along with a personal change in routine, the pandemic has severely altered how companies conduct nearly every aspect of business. Re-envision your event entirely when shifting to online — don't just "copy and paste" the in-person schedule. And one major change? Conferences. Best Practices for Shifting Your Event Online.

Communities 99

Communities CMO Ad Building Paid Search Agency 99

EveryoneSocial

MARCH 15, 2021

And one of the best ways for executives to do that today is to establish a personal brand on social media. And the benefits of executives building personal brands extend to the employer brand and team morale, as well. Why Personal Branding Matters for Leaders. The Best Personal Brand Statement Examples for Leaders.

Examples 103

Examples Personalization Brand Identity Branding 103

Outbrain

JANUARY 10, 2022

So we invite you to clear your way through the noise and join the Outbrain Community on LinkedIn, where Outbrain users just like you can meet, network and discuss our favorite subjects: native advertising, online recommendations and everything in between. Join the Community. Outbrain Community: Why We’re Here.

Communities 52

Communities Linkedin Advertisements Advertising 52

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. A great personal brand is one that is authentic and intrinsically connected to who you are as a person. Keep organized.

Social Media 111

Social Media Trends Personalization Brand Identity 111

MKT1

JANUARY 11, 2024

If you don’t adopt AI as a marketer, you won’t be efficient or effective enough to compete—we’ve all heard this many, many times at this point. Kathleen and I are marketers and investors. suggest which tools to use. Good news: This is basically our full-time job at MKT1.

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

Outgrow

FEBRUARY 14, 2023

A Guide to SaaS Lead Generation- 11 Strategies + 4 Tools Generating leads is one of the foremost needs for any SaaS business. Hence, in this blog, we will look into a bunch of strategies, tips, and tools that will make the SaaS lead generation process a lot smoother for you. Eventually, you end up saving time and effort. Click here.

Lead Generation 52

Lead Generation Webinar Metrics Paid Content Lead Ranking 52

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.

Social Media 117

Social Media Trends Media B2B 117

Vidyard

APRIL 10, 2019

Through these integrations, sales professionals can easily record, share and track one-to-one videos without ever leaving their sales tool of choice. Personalized, one-to-one videos are changing the way sales prospecting is done because putting a face to a name creates an instant connection with prospects and customers.

Outreach 65

Outreach Video Marketing Co-Registration Personalization 65

Litmus

AUGUST 7, 2019

Maybe it was the natural next step, maybe you took over someone’s responsibilities when they left, or maybe your company decided to add an email program to their overall marketing strategy. If you’re an email marketing team of one at your company or just need some extra support, take a deep breath: you are not alone.

Communities 74

Communities Peer-to-peer Email Marketing Planning 74

Lenny's Newsletter

SEPTEMBER 5, 2023

When joining communities, focus first on adding value to the community. Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. .” That’s why they work. In B2B, it always starts with hand-to-hand combat.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

ClickZ

NOVEMBER 22, 2019

The seven chatbot platforms and tools mentioned: Reply.ai. What do customers expect when communicating with a brand? chat tool helps ensure your customers get instant and personalized service. Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Botsify’s chatbot tool is GDPR compliant.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132