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Why community could be the next big thing in marketing

Martech

I wanted a way to talk to people who understood what I was doing — which is the entire ethos of community.” ” The first comment came from Mike Rizzo, telling me how the MO Pros community of marketing operations professionals started out as a Slack channel. Gamers have long constituted a network of online communities.

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One year later: Lessons & resources for communicating during the coronavirus crisis

Sprout Social

Starting today, we're using social to support you by sharing resources and starting new conversations around remote work and open communication to help (even just a little) during this time. These resources will help you prepare for ongoing adjustments to the new normal businesses and communities are facing.

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B2B Businesses and the Business of Being Good Community Members

Heinz Marketing

In August of 2019, the Business Roundtable published an update to the Purpose of the Corporation. This update expressed a fundamental commitment to all stakeholders, including customers, employees, suppliers, communities, and shareholders. Bring your internal community together. Make it as easy as possible to participate.

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What The Decline of Social Media Means For Content Marketing

Marketing Insider Group

It’s a wake-up call for content marketers and publishers everywhere. Quick Takeaways The decline of social media as a primary driver of web traffic represents a shift in the relationship between social media platforms and content publishers. This isn’t just a blip on the radar. Every marketer knows the importance of ROI.

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9 Places to Source Authoritative Stats for Your Content Marketing

Marketing Insider Group

” Maybe you were never burned by using the first number you found, only to discover it’s from a blog post that points to an article published three years ago, which in turn links to a white paper from 2012, which referenced the original statistic in a 1998 university study. You can find a list of academic journals at Jstor.org.

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50 Inbound Marketing Resources Every B2B Marketer Should Subscribe To

SmartBug Media

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. FOMO and KIMO.

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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

It’ll help you create a loyal community of followers and promote your page and business. To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers. What is social media SEO?