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The Difference Between Direct and Organic Website Traffic Sources

SmartBug Media

For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources. Direct Traffic.

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What Is Privacy Forward and Why Does it Matter for Marketers?

Adobe Experience Cloud Blog

I’ve been thinking about that anecdote a lot recently following the revelations about how Cambridge Analytica accessed and deployed Facebook data to impact the U.S. There’s been a lot of discussion about how much Mark Zuckerberg knew and whether Facebook should have done more to prevent or stop the data theft. Data Targeting.

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Advertising on Mobile for B2C Companies

LeadSquared

From businessmen finalizing billion dollar deals to teenagers seeking solutions to math problems and family members separated by thousand of miles connecting with each other, mobile phones have changed the way the world perceives communication today. Everyone has access to mobile phones and why not? What is Mobile Advertising?

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What Is Native Advertising? Definition, Components, Benchmarks, & Best Practices with Examples

Martech Advisor

Native advertising is defined as a form of paid advertising where the advertisements adapt to the form (user interface) and function (user experience) of the environment/platform on which they appear. According to eMarketer , the native ad spend in the US alone will climb up to $52.75 What Is Native Advertising?

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5 Tips to Push Through the ‘Q1 Advertising Hangover’

Outbrain

Traditional wisdom may tell you that the slowest advertising period of the year occurs between January and mid-February, as post-Christmas signals the beginning of a sales hangover. While tradition may dictate you wait it out, some of the most important advertising happens during this time. But don’t knock hangovers. There are over 2.5

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Online Lead Generation Tips for Successful Wellness Marketing

LeadSquared

With the coming of mobile phones, its foolish not to include that as well. Google Ads. So look up the Keyword planner tool and manage your online advertising. Remember to use the ad extensions and site links well. Now, just a quick tip – you can have your Ads appear in other websites as well. Facebook Ads.

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How to Do SEO in 2020 [Full Guide]

flux.la

Getting traffic from search engines is extremely important. Whether you’re building a website for fun or for earning profits via Adsense , it will fail sooner or later if you do not optimize your SEO and website traffic. Read my pro guide on how I increased my website traffic to 250k/mo ).