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Salesforce.com Announces Site.com Web Site Management: Will Marketing Automation Features Follow?

Customer Experience Matrix

Salesforce.com yesterday announced the launch of Site.com , an enterprise-class Web site management system. The news didn’t seem to get much attention, perhaps because Salesforce.com itself pretty much buried it. That’s the first Salesforce.com reference I can find to a “digital marketing platform”.

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Old School Sales vs New: The Rise of the Modern Sales Model

Zoominfo

One early adopter of inside sales was Marc Benioff, CEO and founder at Salesforce.com. By Benioff ‘s own admission, Salesforce.com “grew their company for the first five or six years with a telesales [or inside sales] model.”

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Salesforce.com Certification: it’s for Marketers, too!

Adobe Experience Cloud Blog

As a Salesforce.com user group leader, I often talk to marketers who are looking to get more and/or better data out of their Salesforce.com system. Because of this, many marketers have picked up Salesforce.com admin skills that are highly valued at their companies. . Salesforce.com Certification: it’s for Marketers, too!

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Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple

Customer Experience Matrix

The one objective distinction is that FlipTop is publicly listed on the Salesforce.com App Exchange, meaning it has passed the Salesforce.com security reviews. Once the model is built, Fliptop scores the client’s entire database and assigns contacts, accounts, and opportunities into classes based on expected results.

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Tyler’s Top 5: Why the Video Marketing Platform is in a Class of its own

Vidyard

So here goes – my inaugural “Tyler’s Top 5” for why video marketing is in a class of its own. #5. The post Tyler’s Top 5: Why the Video Marketing Platform is in a Class of its own appeared first on Vidyard. This is why we have seamless integrations with leading MAP and CRM systems.

Class 51
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Engagio Releases Unified Account Inbox to Unlock Insights Buried in Email

Engagio

Sales reps receive the information where they already spend time, in Salesforce.com, via a Google Chrome extension, and email alerts. Intelligent Matching: Leverage best-in-class lead-to-account matching to ensure every member of the buying committee is tied to the right account.

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The 14 Best Marketing Automation Tools

Webbiquity

These firms are also much more likely to be “best in class,” and most see sales pipeline opportunities increase by 10-15%. Now owned by and tightly integrated with Salesforce.com, Pardot should at least be on the consideration list of marketing automation tools for any SMB already using Salesforce.