SocialPilot

FEBRUARY 6, 2024

Imagine you have the keys to a powerful marketing channel that boosts authenticity, expands reach, and drives engagement. In this competitive social media generation, authenticity and engagement are the two alphas of the game. Let’s start with general statistics and trends to give you a wide overview of the industry: 1.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Optinmonster

MARCH 30, 2024

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. What is social proof? The Psychology Behind Social Proof Whether we realize it or not, humans are pack animals. In short, social proof is a shortcut to decide how to act.

Statistics 68

Statistics Brand Identity Branding Peer-to-peer 68

Zoominfo

FEBRUARY 1, 2018

Here are the most important B2B lead generation statistics to inform and evolve your B2B lead generation strategy: B2B Lead Generation Statistics: The Current State of Lead Generation. B2B Lead Generation Statistics: Successful Tactics. More than 80% of B2B leads generated through social media come from LinkedIn ( source ).

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Lead Generation Statistics Sales Qualified Leads Lead Scoring 243

SocialPilot

JANUARY 14, 2024

If you want to craft well-thought-out marketing strategies , then take insights from the below LinkedIn statistics. LinkedIn Demographics Statistics LinkedIn has more than 875 million people hailing from 200 countries. LinkedIn Engagement Statistics Did you know 99.63% of LinkedIn search traffic comes from organic search alone?

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Statistics Linkedin User-Generated Content CTR 77

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Common Video Marketing Statistics 1. Videos on social media get 12 times more shared than text and images combined. Video Consumption Statistics 18. Let us start with general social media video statistics.

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Statistics Video Marketing Work Management Paid Search Agency 84

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics For context, as of April 2018, total worldwide population is 7.6

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Statistics Social Media Media Mobile Advertising 98

SocialPilot

JANUARY 15, 2024

A much bigger mistake – using the platform without getting acquainted with the recent Snapchat statistics. To understand that, familiarize yourself with the platform by understanding the latest Snapchat statistics. Here are some more Snapchat statistics on demographics. But is Snapchat the right platform for your brand?

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Statistics Business Customer Satisfaction Stats 72

Zoominfo

JUNE 27, 2018

Typically brands work with influencers who have a large, dedicated following, particularly on social media. When a brand aligns with the right influencers, it can boost everything from social media engagement , to brand awareness, and so much more. 30 Shocking Influencer Marketing Statistics. 32% of U.S.

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Statistics Planning Allocation Peer-to-peer 202

Zoominfo

MARCH 27, 2018

For this reason, we put together a list of important customer engagement statistics to guide your customer engagement strategy. 77% of strong omni-channel companies store customer data across channels, compared to 48% for weak omni-channel companies ( source ). The Current State of Customer Engagement.

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Statistics Multi-Touch Attribution Multi-Channel Enterprise Management 196

Zoominfo

JULY 22, 2018

Think about it, the internet has given modern buyers an expansive list of options to choose from—what brands they buy from, what content they consume, which products they purchase, what channels they use, and so much more. These channels can range from a brick-and-mortar storefront to a company website to a text messaging app.

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Statistics Advertising Agencies Paid Search Agency Barriers 189

Zoominfo

FEBRUARY 19, 2018

There’s no way around it: Social media has drastically changed the way modern companies do business. But, what do you really know about social selling? Today, we provide you with a little more insight into the world of social selling. 48 Social Selling Statistics to Help You Close More Deals.

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Statistics Peer-to-peer Cold Calling Zoominfo 184

SocialPilot

JANUARY 10, 2024

Unlike other social media sites , Pinterest users exclusively focus on brand offerings. Only the latest Pinterest statistics can help you decide. Marketers should consider the below listed Pinterest statistics before planning their marketing and SEO strategy on the platfrom. The visual search hub, Pinterest, inspires many.

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Statistics Paid Content Stats Mobile Advertising 65

Optinmonster

AUGUST 2, 2023

Let’s look at some key video marketing statistics from the research and analyze them for actionable takeaways. 71% of marketers created social media videos in 2022. Key takeaway: Evidently, most video marketers are leveraging the rise of cost-effective, and sometimes even free, video marketing channels.

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Statistics Video Marketing Planning Allocation 88

ClearVoice

OCTOBER 14, 2022

To get you started, we’ve compiled the top content marketing statistics of 2022. Not knowing the best channel to promote content ( Parse.ly ). Blog Content Statistics. 97% of bloggers promote their content using social media ( Statistica ). Podcast Content Statistics. Video Content Statistics.

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Kentico Statistics Paid Search Agency Content Marketing 98

Spiralytics

DECEMBER 5, 2022

Social media created a culture of authentic self-expression and identity-making. A 2021 study shows that social media plays a pivotal role in nostalgia marketing by creating identities and “brandings” from nostalgic brands. Nostalgia Marketing Statistics. Use social media to spread your nostalgia marketing campaign.

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Statistics Examples Planning Advertising Agencies 127

Huptech Web

DECEMBER 14, 2023

Table Of Contents Introduction Why do Top Brands Consider Statistics to be an Important Aspect? Why do Top Brands Consider Statistics to be an Important Aspect? Statistics arе instrumеntal in understanding customers, addressing complaints, and optimizing business operations. of the clicks, versus 19.3%

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Paid Content Statistics Paid Search Agency Advertising Agencies 52

Zoominfo

JULY 24, 2019

Get a Demo Successful Tactics By spending as little as six hours per week, 66% of marketers see lead generation benefits with social media ( source ). More than 80% of leads generated through social media come from LinkedIn ( source ). Ready to learn more? Keep reading. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Lead Generation 172

Lead Generation Statistics Sales Qualified Leads Allocation 172

KoMarketing Associates

JULY 31, 2018

Marketers are still developing an ample amount of video content to reach their target audiences, according to new research, and they are using a multitude of social channels to distribute their work. Statistics showed that 56 percent of marketers in the U.S. Statistics showed that 56 percent of marketers in the U.S.

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Distribution Advertising Channels Video Marketing Organization 121

Porch Group Media

JUNE 9, 2022

Like texting and social media, email is an integral part of modern-day communication. When it comes to mover marketing, email is a digital channel brands cannot afford to forego. Check out the following statistics to learn more about the value of marketing to movers. Email Usage Statistics. Why Market to Movers?

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Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

Contently

OCTOBER 4, 2018

To explain how brands should communicate across social channels, I spoke to a handful of audience development managers and social media strategists. As the largest social network in the world, Facebook presents an interesting opportunity for brands. Your brand voice on Facebook. Your brand voice on LinkedIn.

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Advertising Channels Marketing AI Brand Identity Branding 167

Porch Group Media

JULY 13, 2021

50 Statistics About Retail Marketing and Consumer Shopping Trends (Updated for 2021). Consumers shop across channels, price check from their phones, add items to their online carts only to head into a physical store to make a final purchase, and shop from tablets, phones, laptops, and social channels. Adobe Analytics ).

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Statistics Trends Mobile Advertising eCommerce 119

Oktopost

FEBRUARY 21, 2022

Employee advocacy, how your employees express themselves about your brand on social media, is a hot topic for many that want to cement their employer branding, increase positive brand sentiment, and boost their social selling efforts. Jump to a section: Top Employee Advocacy Statistics. Top Employee Advocacy Statistics.

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Statistics Paid Content B2B Thought Leadership Peer-to-peer 75

EveryoneSocial

SEPTEMBER 28, 2021

That’s why businesses must focus on word-of-mouth and more marketing teams must prioritize how to influence this channel. We compiled a list of 30+ word-of-mouth marketing statistics to help you better grasp the influence it can have on both your brand and revenue. 30+ Powerful Word-of-Mouth Statistics. on the 5 point scale.

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Word of Mouth Statistics WOM Paid Search Agency 98

Sprout Social

OCTOBER 27, 2022

Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). How do customers use social media for support? Not sure where to start?

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Social Media Statistics Marketing Management Ideal Customer Profiles 110

Zoominfo

DECEMBER 5, 2019

Think about it, the internet has given modern buyers an expansive list of options to choose from—what brands they buy from, what content they consume, which products they purchase, what channels they use, and so much more. These channels can range from a brick-and-mortar storefront to a company website to a text messaging app.

Statistics 100

Statistics Advertising Agencies Paid Search Agency Barriers 100

Optinmonster

AUGUST 7, 2020

Are you up to date with the latest email marketing statistics? In this article, we’ll share the latest email marketing statistics that will help you take your email marketing campaigns to the next level in 2020. Email Marketing Statistics. Mobile Email Marketing Statistics. B2B Email Marketing Statistics.

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Statistics Email Marketing Planning Open Rate 113

KoMarketing Associates

JUNE 28, 2023

Digital marketers are now using a wide range of channels to reach their target audience. However, new research indicates that they are finding it challenging to measure the return-on-investment (ROI) of channels, such as email, social media marketing , and search. Nearly 4% admitted that they weren’t at all confident.

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ROI Planning Social Media Acquisitions 247

Zoominfo

FEBRUARY 5, 2020

They don’t just surf the web and refresh their social media feeds. We’ve rounded up some of the top mobile marketing statistics you should know going into 2020. These statistics provide some valuable context regarding the mobile usage habits of your potential customers. Let’s get into it!

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Mobile Marketing Statistics B2B Marketing Planning 100

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users. billion users.

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Statistics Social Media Media Mobile Advertising 111

Porch Group Media

JULY 6, 2021

Between March and August 2020, one in five consumers switched brands, and seven in ten tried new digital shopping channels ( McKinsey ). Here’s a look at 50 amazing statistics on the impact of how data can drive impact marketing success: 1. Using data-based insights to make better marketing decisions requires a comprehensive view of.

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Statistics Planning Advertising Agencies Paid Search Agency 122

ClearVoice

SEPTEMBER 4, 2020

Finding reliable content marketing statistics and data on which you can base your marketing decisions can be difficult — but it’s not impossible. Content marketing statistics for SEO. Content marketing statistics for local search. Content marketing statistics for email. Content marketing statistics for social media.

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Statistics Emarketing Content Marketing Paid Search Agency 111

Hubspot

MARCH 31, 2020

And, while it might sound a little out of the ordinary that blogs are popping up on social media channels, like Instagram, it's not an out of the ordinary practice. Blog owners can see great success on social media. And … does every blog need social media? How to Know if Your Company Blog Needs Social Media.

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Social Media Advertising Channels Media Work Management 89

ClearVoice

JUNE 17, 2021

Social media platforms continue to evolve and grow, and so do their respective user bases. Ultimately, your ROI for social media marketing depends on how hard you have to work for that engagement. So what is the state of social media for 2021? The state of social media in 2021: demographics. Global usage.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Outgrow

MAY 26, 2021

31 Essential Post-Pandemic Ecommerce Statistics. As the pandemic made us more reliant on the internet and social media, our shopping habits have become more reliant on those too. And we’ve got the latest eCommerce statistics to show it! General Post-Pandemic Ecommerce Statistics. Email Ecommerce Statistics.

eCommerce 52

eCommerce Statistics Outgrow Mobile Advertising 52

KoMarketing Associates

OCTOBER 12, 2022

As marketers look for new ways to improve how they resonate with their target audience, new research suggests that they are becoming open to trying emerging channels. This is opposed to just staying with their existing channels with high returns. This is compared to 23% who said the same about the channel back in 2021.

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Advertising Channels Social Media Inbound Marketing Statistics 228

Zoominfo

DECEMBER 5, 2017

Whether you conduct your sales outreach by phone, social media, or email—it’s undeniably an essential aspect of B2B sales. Everything from the channel you select to the language you use impacts how your prospect will respond. B2B Sales Follow Up Statistics Sales Follow Up Productivity 1. social media touches ( source).

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Statistics Cold Calling Peer-to-peer SMS 100

KoMarketing Associates

MARCH 2, 2022

As B2B marketers assess which types of strategies are helping them achieve key objectives, new research indicates that social media marketing is rising above the rest. In general, most social media engagement for B2B marketers now comes from Twitter. B2B Marketers’ Shift to Social Media Marketing.

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Social Media Social Marketing Peer-to-peer B2B Marketing 288