KoMarketing Associates

APRIL 7, 2021

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”. Along the way we’ll explain the research that prompted these recommendations. Uses data and research to support claims (52%). Is research-based (40%).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How can you optimize your profile to be “findable&# for the right phrases within LinkedIn?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Animalz blog

MARCH 21, 2024

SparkToro’s Audience Research Newsletter is a great example of audience building. By curating valuable insights on audience research and delivering them to over 40,000 subscribers twice a month, they’ve built a loyal following that looks to them for advice and expertise. All brilliance is his, any errors and oversights our own.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Marketing Insider Group

OCTOBER 21, 2019

Once you have a good idea of who your audience is, you can start researching more deeply into the questions they have about your niche and industry. Traditional keyword research using Google’s Keyword Planner , or other free or paid keyword research tools, is always a good place to start.

Event Marketing 194

Event Marketing Marketing & Strategy Marketing Strategy Planning 194

Metadata

JANUARY 15, 2024

Liz Demers , Senior Partner Manager at LinkedIn, said in her session at DEMAND , “The best ads drive sales over long periods of time by building memories that have the power to influence buying decisions in the future. Did you start from scratch and do a ton of research, or did you search with a baseline foundation of what “good brands” are?

Budget Programs 52

Budget Programs Cost per Lead Ad Frequency Brand Identity 52

Navigate the Channel

JANUARY 19, 2024

Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers. LinkedIn suits professional or business-oriented blogs, while Twitter is great for quick updates, news, or tech blogs. Social media can drive considerable traffic to your blog.

Social Media 65

Social Media Media Blogger Demographics 65

Hinge Marketing

AUGUST 28, 2015

Professionals are tweeting, buzzing, sharing, liking, debating, and consuming information at a rapid pace. We know that brand research is important, but whose perspective do you need? SEE ALSO: Cost and Benefits of Market Research. In today’s business world, everyone is connected. Are you a startup with a clean slate?

Research 48

Research Brand Identity Branding Lead Scoring 48

Excelsior Research

APRIL 22, 2022

Now that you have finished reading on the World expo let’s return to our key topic that has created a buzz around the world, Dubai expo 2020. Share on linkedin. The post Short Recap of the conquest of the Dubai expo 2020 appeared first on Top B2B Market Research company in India : Excelsior Research. Subscribe Now.

Allocation 52

Allocation Buzz Mobile Marketing Conference 52

Webbiquity

FEBRUARY 16, 2021

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. Recent research shows that 83% of users discover and research new products and services on Instagram. Countdown stickers – to cause a buzz around product launches or important events.

Paid Search Agency 302

Paid Search Agency B2B Marketing Examples Enterprise Management 302

Optinmonster

DECEMBER 28, 2023

Have you ever noticed how some brands magically appear alongside others, creating a buzz that’s hard to miss? Conduct Your Own Research Know a brand that really complements your product? You can use social media platforms like Facebook, Twitter, and LinkedIn to connect with businesses in your industry. Are they well-liked?

Promotion 76

Promotion Cross-Selling Bundling Advertising Agencies 76

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. Advocates can create enough buzz on social media to reinvigorate a brand’s position in the market. One way is through brand advocacy.

Brand Identity 125

Brand Identity Branding Word of Mouth Social Media 125

SocialPilot

FEBRUARY 9, 2024

His most recent book, The Age of Influence, is the definitive book on influencer marketing, but he has also written critically acclaimed books on social media marketing strategy (Maximize Your Social) as well as LinkedIn social media marketing (Maximizing LinkedIn for Sales and Social Media Marketing). Why should you follow him?

Paid Content 92

Paid Content Paid Search Agency Social Media Social Marketing 92

Webbiquity

MARCH 30, 2021

According to a Juniper Research report , the number of voice assistants in use worldwide surpassed the 4.2 Image credit: Chatter Buzz. You can connect with him on Twitter or LinkedIn. This prompted a surge of prospects, with the company receiving more than 1,000 chat requests within only two weeks of launching live chat.

Lead Generation 262

Lead Generation Marketing Automation Services Trends Marketing AI 262

Directive Agency

JULY 31, 2023

Shield Analytics “LinkedIn Wrap” Making user-generated and functional content is a great way to create content at scale that your buyers are likely to share. In 2022, Shield gave all of their users a “year in review” PDF that’s formatted for LinkedIn. Shield is a great example of this. What does your product or service do for them?

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

Bannerflow

MARCH 11, 2022

A consistent supply of high quality, well-researched and relevant content shows new customers your experience and credibility. High-quality images must be part of your strategy, especially across LinkedIn and Instagram, and to stand out amongst competitors, you must optimise every element of your social media strategy.

Trends 111

Trends Planning Work Management Marketing Management 111

B2B Digital Marketer

MARCH 31, 2022

Michael “Buzz” Buzinski is a life-long entrepreneur, a digital marketing thought leader, an author, and the Chief Marketing Officer of Buzzworthy Integrated Marketing. Streamline, Identify, Market Research, Plan, Launch, and Evaluate). 29:48 – Lessons learned by Buzz. Michael’s LinkedIn: [link].

Work Management 52

Work Management Marketing Management Service B2B Marketing 52

PureB2B

DECEMBER 3, 2021

Regardless of where your stance is on live B2B events, there’s something to be said for the general buzz and attention they gather in the space. A great use of that trending buzz is to put together a post-event webinar, leveraging the thought leadership built by that specific event’s theme or area of concentration.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

PureB2B

DECEMBER 3, 2021

Regardless of where your stance is on live B2B events, there’s something to be said for the general buzz and attention they gather in the space. A great use of that trending buzz is to put together a post-event webinar, leveraging the thought leadership built by that specific event’s theme or area of concentration.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

Biznology

JANUARY 26, 2017

Where buyers used to rely on conversations with sales people or subject matter experts to help them understand their problems and ways to solve them, they’re postponing one-on-one communications and doing much of the research themselves. claim to always research prospects before making contact ( Source ).

Social Media 80

Social Media B2B Thought Leadership Ideal Customer Profiles Media 80

Brandpoint

MAY 30, 2019

An organic way to encourage social advocacy: Getting placement on a big media site is a big deal, and the subject of the interview should share the post on social media to create a positive buzz around your brand. Ability to leverage authority of influential news media sites: Trust begets trust. The Expert Series Video. Source: USA Today.

Video Marketing 114

Video Marketing Thought Leadership Distribution Buzz 114

Brandpoint

MARCH 30, 2020

A website with well-written, interesting content creates not just followers, but buzz — and says a lot about who you are and what you have to offer. Keynote speaker Sam Richter posted his Expert Series article created via Brandpoint to his LinkedIn page, attracting interest and gaining more traction with his followers.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Brandpoint

AUGUST 21, 2023

Our recent State of Digital Marketing for the Manufacturing Industry Research Report found a staggering 59% of respondents plan to increase their budget for social media marketing in the coming year. For instance, LinkedIn holds immense potential for manufacturing professionals.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

Sprout Social

FEBRUARY 7, 2023

As LinkedIn reports, salespeople who regularly share about their company on social media are 45% more likely to exceed their quota. Stats that prove the impact of advocacy on hiring (and keeping) top talent Potential new hires will research your company on social, keeping an eye out for what your current employees think about it.

Stats 91

Stats Buy Budget Programs Sales Qualified Leads 91

6sense

OCTOBER 25, 2021

With the buzz of offices reopening, it’s no surprise that many of us are excited to get back to some of our old routines. Doing research on an account shouldn’t be anything new; that’s just good prospecting. You just have to do your research. Drift’s LinkedIn video capabilities can help you do that.

Practices 62

Practices Best Practices Buyer Intent Thought Leadership 62

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. rating or review is most valuable to someone researching a brand for the first time or buying a new product. In fact, recent research from R.R. What are some examples of word of mouth marketing? Good question!

Word of Mouth 134

Word of Mouth Paid Content Conversion Work Management 134

ClearVoice

FEBRUARY 22, 2021

She searched for agencies and organizations in her healthcare, hospital and physician practice marketing niche and sent them brief LinkedIn messages. Set up alerts online for trending topics, looked at Twitter and LinkedIn hashtags — saw a lot about the wedding industry and entertainment industry. How did she do it?

Paid Search Agency 135

Paid Search Agency Copywriting Work Management Communities 135

SmartBug Media

SEPTEMBER 24, 2021

When you guest post on high-authority websites, ensure you syndicate that content to your website or share it via platforms like LinkedIn to generate that buzz. Syndicate your content with third-party sites and platforms that possess the same or higher domain authority and a similar target audience. Spread the word. Quality is key.

Webinar Metrics 108

Webinar Metrics Tips Marketing & Strategy Ad Building 108

Anteriad

MAY 31, 2023

There’s a lot of buzz around account-based marketing (ABM). Use these ideas to get started: Research and then search for your ideal client profile. Communicate through LinkedIn InMail outreach. Account-based marketing stands out among B2B strategies, and a lot has been written about the various ways it boosts buyer engagement.

Account Based Marketing 88

Account Based Marketing Ideal Customer Profiles Tactics Planning 88

Oktopost

APRIL 14, 2023

Real-life example: A social media manager for a B2B company found that their LinkedIn posts were not generating enough engagement, despite efforts to promote the company’s content on the platform. This feature enables social media managers to easily modify and get new ideas for messages that will resonate with different audiences.

Social Media 62

Social Media Work Management Tools Media 62

markempa

JUNE 14, 2005

Main | Research confirms that B2B Companies Continue to Struggle with Lead Generation and Follow-up » Word-of-mouth marketing gets BtoB people buzzing I just heard that I was quoted in BtoB Magazine on word-of-mouth marketing (WOM). BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

Word of Mouth 120

Word of Mouth BtoB Buzz WOM 120

ViewPoint

DECEMBER 10, 2013

With the plethora of scientific data available, salespeople can research potential clients and arm themselves with valuable information. Sales Tools to Leverage LinkedIn. That kind of video can be shared on social media, generating buzz about your company. Make People Want to Work for Your Company.

Buzz 120

Buzz Lead Ranking Linkedin Video Marketing 120

Scoop.it

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. Research Users Preferred Platform and Channels Identifying your target audience is just the start, but getting your content to them is a whole different ball game.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

SmartBug Media

JANUARY 5, 2024

From strategic analysis to targeting and beyond, the buzz around AI is real—but will marketing be replaced by AI? Need to base your messaging around research? The technological revolution. We can’t deny the role artificial intelligence (AI) plays, especially across marketing, sales and business operations. So what’s the right balance?

Marketing AI 59

Marketing AI CMS Development Paid Search Agency Advertising Agencies 59

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Yesterday I created a screen cast on LinkedIn for Finding Expertise. I posted a query about this to several of the groups that I've joined on LinkedIn and have received about a dozen responses so far. I posted a query about this to several of the groups that I've joined on LinkedIn and have received about a dozen responses so far.

Ning 100

Ning Linkedin Screencast SME 100

Adobe Experience Cloud Blog

APRIL 3, 2019

According to LinkedIn , 58% of sales and marketing professionals report that collaboration delivers improved customer retention. Marketers might have more research on anticipated buyer behavior, but salespeople are on the ground, talking with prospects and hearing their concerns. After every sale, review the process as a team.

Sales Qualified Leads 134

Sales Qualified Leads High Quality Lead Lead Scoring Lead Ranking 134

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Harness the power of hashtags. Case studies.

Brand Identity 127

Brand Identity Branding Marketing & Strategy Eye-Tracking 127

Webbiquity

OCTOBER 9, 2018

Research by Aberdeen suggests that personalized email messages improve click-through rates by an average of 14% and conversions by 10%. Not only do these tactics create loyal consumers, they also tend to create buzz on social media that tells other potential users about the software. Connect with him on Twitter and LinkedIn.

Paid Content 254

Paid Content Personalization Lead Ranking Marketing Analytics Tools 254