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MarTech Salary and Career: Monique Battiste on charging ahead

Martech

And if I see another job description that says they want a social media specialist to do SEO, WordPress, web design, InDesign, Photoshop, HTML coding and pay and paid ads and Google ads and Google Analytics and this and that, I’m going to scream, yeah. A lot of it is like SEO/SEM, HTML, web design, Photoshop.

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5 Marketing Attribution Trends for B2B Marketers

Zoominfo

Free tools like Google Analytics enable marketers to track multiple touchpoints and even create custom attribution models that let users assign attribution to individual channels. For one, they show that attribution modeling has helped marketers develop a better understanding of SEO/SEM and content marketing ROI.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn. He posts on SMM and SEO frequently. Bred has also written the book called ‘Advanced Google Adwords’. He also answers FAQs around Google Ads.

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Seven Expert Search Engine Marketing Guides

Webbiquity

SEM, paid search, PPC) is a powerful complement to SEO and an effective tactic on its own. My Best Advice on Improving Your Google & Yahoo Quality Scores by PPC Hero. Google and Yahoo both say that by including your keywords in your ad title and descriptions will greatly help increase your quality scores&# ).

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Marketing Attribution: The Beginner’s Guide for B2B

Zoominfo

Several popular analytics platforms allow you to build marketing attribution models—but the most common and cost-effective method is to leverage Google Analytics conversion tracking. But, the trends we discussed today prove that the buzz around marketing attribution is much more than flash-in-the-pan industry hype.

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100+ Blog Directories and RSS Sites for Promoting Your Blog

Webbiquity

The list excludes sites that were, ahem, inappropriate for most blogs, had non-operational submission forms, appeared inactive, required a fee, or had a Google Pagerank of zero. Post on Google Buzz. Preparation: What You’ll Need First. Webbiquity B2B Marketing Blog). Blog URL (e.g., Feed URL (e.g., Feedmap blog+rss.

RSS 100
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Looking Back at 100: Top 10 Posts on the Webbiquity Blog (So Far)

Webbiquity

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement.

RFP 100