Manufacturers, It’s Time to Take Back Control in the Buying Cycle
Adobe Experience Cloud Blog
OCTOBER 21, 2016
Author: Peter Bell The swift digitization of the manufacturing sector continues—it’s no longer just focused on technologies that improve production and system efficiencies. The Sales and Marketing Blind Spot. As much as two-thirds of B2B deals are lost before a formal request for proposal (RFP) process even begins.
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