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How To Optimize Your Landing Page For Better PPC

Unbounce

As you may have heard, Pay-Per-Click (PPC) is a competitive game. PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. So, yeah—businesses bid high numbers to play.

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75 PPC Influencers Who Are Changing The Game

Atomic Reach

What is more, the research by Disruptive Advertising suggests that 76% of people who search something nearby with the help of their phone will visit the business within the next few days. While conducting their search, about half of users cannot differentiate between PPC links and organic links in search engines.

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Seven Ways to Increase Your Brand Influence

Webbiquity

say strengthening their brand is a top business objective. For example, a customer might: Discover a product while browsing videos on YouTube. Become a Brand Influencer on TikTok, Instagram, or YouTube. Guest post by Ron Stefanski. According to recent statistics, 57% of companies in the U.S.

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Traditional Marketing vs. Digital Marketing

Stevens & Tate

No matter how big your business might be, whether it’s a small mom and pop store tucked away in a small town or a large corporation, advertising is an absolutely vital component of your success. If you do not invest in marketing your business, you’re unlikely to be able to spread any brand awareness.

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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. Prior to beginning your first PPC campaign, here are a few things to help with your preparation: PPC Campaign Goals. Sufficient PPC Budget.

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Mobile Marketing Tactics for Business

Sharpspring

spend an average of 5 hours per day on mobile devices. Here are five of the leading mobile marketing tactics for business in 2020 to help you drive awareness, conversions and revenue. Mobile is dominating the internet economy. Create mobile-ready email campaigns. Leverage search engine marketing (SEM) for mobile.

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How automation solves the problem of product feed and retail ad management

ClickZ

Channable helps sell, advertise, market, and manage users’ retail products via tools that include product feed management, PPC automation and retail marketplace integration. With over 4000 customers including big names like Staples, Craft Sportswear, and Artefact, Channable serves businesses of all sizes.