Excelsior Research

OCTOBER 4, 2022

What are social media case studies? What are social media case studies? Whether it is a simple case study or social media case study, companies always get a chance to learn from their own mistakes. This is what is presented in the case studies. October 4, 2022. Conclusion.

Case Studies 52

Case Studies Case Study Social Media Studies 52

ClearVoice

JANUARY 30, 2020

The case study is one of the most important promotional pieces to have on hand for new business pitching – and having them is one thing that separates agencies and high-paid creative services consultants from freelancers. So, freelancers, why aren’t you using them in your new business efforts ? What is a case study?

Case Studies 76

Case Studies Case Study Studies Advertising Agencies 76

The Lead Agency

MAY 25, 2023

As prospects seek information about your product or service to determine whether it’s what they’re looking for and whether to enquire to find out more, case studies paint a clear picture of how it looks in action and establish greater credibility. Tell the whole story When writing a case study, avoid only focusing on the outcome.

Case Study 62

Case Study Case Studies Storytelling Studies 62

chiefmartech

APRIL 28, 2024

The CMO Survey , a bi-yearly study of trends and perspectives from CMOs run by Duke University, Deloitte, and the AMA, has been one of the keystone research projects in the marketing industry for over a decade. But 24.7% — 1 out of every 4 businesses? But partly because, hey, every business is inescapably digital to some degree now.

Distribution 66

Distribution Work Management Marketing Management Vendors 66

Televerde

OCTOBER 10, 2017

The Televerde team just returned from SiriusDecisions Europe in London last week where we packed the room for our sponsored case study, Executing a Global Demand Generation Strategy , presented by global technology leader Avaya. But don’t be fooled – that presentation took more than a few hours and a half dozen conference calls.

Case Studies 58

Case Studies Case Study Studies Advertising Agencies 58

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. What is a Case Study Video? What are the Benefits of Case Study Videos?

Case Studies 65

Case Studies Case Study Studies Video Marketing 65

ClearVoice

JANUARY 30, 2020

The case study is one of the most important promotional pieces to have on hand for new business pitching – and having them is one thing that separates agencies and high-paid creative services consultants from freelancers. So, freelancers, why aren’t you using them in your new business efforts ? What is a case study?

Case Studies 59

Case Studies Case Study Studies Advertising Agencies 59

Webbiquity

FEBRUARY 25, 2016

As a result, his business flourishes. This is the power of a simple Case Study. Effective user acquisition strategy is the new Holy Grail for all small business owners and marketers. By sharing case studies, the objective is to build up trust and confidence with your users. The Power of a Case Study.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

ClearVoice

APRIL 3, 2024

What is a Business Case? In the broad sense, a business case is a value proposition intended to convince a decision-maker to pursue a particular course of action. When pitching to executives on your content budget, having a strong business case is worth its weight in gold. Can a blog post lead to a sale?

Allocation 52

Allocation Business Case Studies Eye-Tracking 52

Heinz Marketing

MARCH 4, 2023

How to Write a Case Study (That Actually Closes Deals) by Ryan Law Five advanced ways to improve the persuasiveness of your next customer case study and an acid test to see if you’ve done it. By the end of this guide, you’ll be completely equipped to win the fight for business growth. What is Data Enrichment?

Case Study 52

Case Study Case Studies Studies Cross-Selling 52

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

B2B Digital Marketer

FEBRUARY 1, 2024

Unveiling Strategies to Amplify Sales Through Effective Customer Testimonials Explore the untapped potential of leveraging customer success Welcome to this insightful podcast episode where we explore the untapped potential of leveraging customer success for new business growth and opportunities.

Case Study 52

Case Study Case Studies Business B2B Thought Leadership 52

Content4Demand

OCTOBER 13, 2020

PowerPoint has been around since 1987, and it’s still the go-to or just about any business presentation. Hundreds of millions of people around the world use a 33-year-old application for their public business face, as well internal communication and training. How to Use Ceros for Presentations. Think about it.

Peer-to-peer 77

Peer-to-peer Webcast Multi-Channel Case Study 77

Optinmonster

OCTOBER 17, 2023

Qualitative studies are vital to the market research process. We’ll also share how your business can use qualitative data to better appeal to your customers. Its goal is to quantify and generalize the results of a study through numbers, percentages, and statistics. What Is Qualitative Research and Why Should You Use It?

Research 97

Research Case Studies Case Study Skype 97

Salesforce Marketing Cloud

MARCH 4, 2024

The research , conducted with 773 business leaders in 14 countries, sheds light on global business decision-makers’ mindsets around AI-powered CRM. Learn what's new Gaps in basic AI understanding reveal room for growth The research reveals organizations worldwide are embracing AI across various CRM use cases.

Work Management 116

Work Management Trends Business Forrester 116

Convince & Convert

APRIL 25, 2024

million first-party content registrations and offers a map for marketers in search of treasure (aka new business). Quite a bit: Content formats like Playbooks, Case Studies, and Trend Reports are strongly linked with immediate buying decisions. Getting your lead to move from warm lead to closed-won business requires patience.

B2B 143

B2B Case Study Case Studies Content 143

Televerde

SEPTEMBER 25, 2018

One of the most interesting sessions of the SiriusDecisions events are the sponsor case studies. Part of the reason is that I have a little skin in the game – I help our clients prepare their case study presentations for us. What are the biggest differences between doing business in Europe vs North America?

Case Study 40

Case Study Case Studies Marketo Studies 40

Adobe Experience Cloud Blog

DECEMBER 10, 2019

Have a plan and make sure the plan has been socialized with the appropriate teammates in case of an emergency. Jacqueline only does business where she feels truly known and she is currently in a multichannel nurturing journey. Always keep in mind, businesses don’t make decisions; people do. I’m surprised to see you here, Sharon!’

Case Studies 90

Case Studies Case Study Studies Planning 90

NuSpark Consulting

JANUARY 15, 2016

Case studies are bursting with promise for use in B2B lead generation and sales. Why Case Studies? Why do marketers at B2B companies write case studies? Why do marketers at B2B companies write case studies? And if content is king, case studies are the crown jewels.

Case Study 100

Case Study Case Studies Studies B2B Marketing 100

Content4Demand

DECEMBER 6, 2019

Nearly half (47%) of the 200 senior-level B2B marketing professionals surveyed in the 2019 Content Preferences Survey Report cited case studies as the most valuable influencer content format—the top choice. Why Case Studies? Use Case Studies to Seal the Deal. A strong case study can be the tipping point.

Case Studies 55

Case Studies Case Study Top of Funnel Studies 55

Biznology

MARCH 17, 2016

If you’re looking to make a great investment for your business that has been used for centuries to drive revenue targets, then you should be looking at case study videos and video testimonials for your business. The first is that video testimonials and case studies will stand the test of time.

Case Study 80

Case Study Case Studies Video Marketing Studies 80

Moz

MAY 17, 2020

Posted by ChristopherHofman Currently, many businesses face challenging times and are moving their SEO budget to disciplines which offer quicker wins. Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. These are the typical estimations coming from CTR benchmark studies.

Case Studies 73

Case Studies Case Study Studies SEO 73

ClickZ

OCTOBER 22, 2019

In this case study, we look into the work T-Mobile is doing with Medallia to improve their customer experience. Medallia collaborated with Vidal’s Experience Team to create presentations explaining the platform and the initiative. The post Case study: Why T-Mobile chooses Medallia for top-notch CX appeared first on ClickZ.

Case Study 74

Case Study Case Studies Studies SMS 74

Leadspace

JANUARY 23, 2018

Case studies are among the most high-impact pieces of content a B2B marketer can produce. Unlike many other forms of marketing content — for example blogs, ebooks, white papers or reports — case studies give you an opportunity to directly demonstrate the real-life value your solutions are providing to customers.

Case Study 54

Case Study Case Studies Studies Enterprise Management 54

Convert

NOVEMBER 2, 2022

For many e-commerce businesses, the product detail page (PDP) is one of the most important pages on the website. By seeing which version of the product detail page leads to more sales, you can make sure that your business is putting its best foot forward. Check the entire case study below.). Where to Source Video Content.

Case Studies 59

Case Studies Case Study Video Marketing Studies 59

Conversica

APRIL 28, 2021

Seeing how successful this was in accelerating deals, Conversica has since expanded the use cases for its Conversational AI technology to assist revenue-generating teams across industries. The 2010s saw a jump in the number of households and businesses leveraging personal AI Assistants including Google Home and Amazon Alexa.

Marketing AI 96

Marketing AI Conversion Lead Ranking Case Studies 96

Marketing Insider Group

JANUARY 24, 2022

So how can SaaS brands make their technical content exciting and build audience loyalty that ultimately translates to new business? Case studies give SaaS brands a unique opportunity to share data-driven results and engaging stories at the same time. Grow your social proof with case studies. Quick Takeaways.

Paid Search Agency 325

Paid Search Agency Content Marketing Companies Case Study 325

Kapost

MAY 23, 2016

From conference sessions, to keynote speakers , to lunch and learns, and case studies—not to mention the various Sirius Tracks you can participate in—there’s an abundance of activities happening every hour. This year’s lineup includes a variety of customer case study presentations from top-tier companies.

Case Study 54

Case Study Case Studies Studies Account Based Marketing 54

Biznology

OCTOBER 17, 2012

The result is his eBook, 166 Case Studies that Prove Social Media Marketing ROI. The case studies take into account every type of business (B2C, B2B, small business, enterprise, for profit, and non-profit). Rob has an intimate knowledge of each type of business and the people and stories behind them.

Case Study 80

Case Study Case Studies Social Media Studies 80

Marketing Insider Group

APRIL 15, 2024

These are B2B creators, and they’re changing the rules of how businesses talk to their audiences and make choices. Quick Takeaways B2B content creators make specialized content that share valuable insights and stories, connecting with business audiences and shaping future interactions. Image Source: Inc.

Enterprise Management 234

Enterprise Management B2B B2B Thought Leadership SMB 234

Content4Demand

FEBRUARY 7, 2020

The upcoming conference will see more than 30 case studies to help attendees experience first-hand how B2B marketing impacts all types of businesses. We listened to feedback from past attendees, and they told us that they wanted more sessions and discussions around the creative aspect of the business,” Gaffney noted.

Case Study 54

Case Study Case Studies Studies Work Management 54

Salesforce Marketing Cloud

JANUARY 27, 2023

Multiple studies show companies that operate in survival mode, making deep cuts and reacting defensively, tend to stagger through a downturn, are slow to recover, and never really catch up to those who continued to invest and innovate. The strategy should come after you make the technology happen.”

Business 98

Business Paid Search Agency Merchandising Case Studies 98

Webbiquity

MARCH 28, 2023

Pumble then also does a great job of plugging their own product, another chat app, and presenting it as an alternative to these more popular solutions. Case Studies Image credit: Scott Graham on Unsplash The case study is the go-to content format when your goal is to demonstrate your expertise and authority.

Top of Funnel 306

Top of Funnel Marketing & Strategy Marketing Strategy Planning 306

The Marketing Blender

OCTOBER 17, 2019

How to build a better Challenger Sales presentation in 2020. Six steps to craft more persuasive messaging for a Challenger Sales presentation in 2020. It’s not about delivering a buttoned-up, formal presentation, it’s telling an impossible-to-ignore story. Most companies and presenters love to talk about themselves.

Marketing Budget 106

Marketing Budget Ad Building Marketing Automation Services Ideal Customer Profiles 106

Content Standard

JUNE 12, 2017

Healthcare’s case studies are needlessly dry. Our industry has some of the most dramatic, most touching, and most riveting stories in the world, but somehow our case studies generally manage to be sufficient at best. The adults you’re trying to move with your business stories are no different.

Case Study 57

Case Study Case Studies Studies Work Management 57

B2B Marketing Traction

OCTOBER 16, 2015

At the top of our list was a project to improve their online presence and create more awareness about their business ( the client’s identity is confidential ). The change was enacted in April of 2015, and many businesses that still had non-responsive sites were negatively affected in the search engine results.

Case Study 100

Case Study Case Studies Social Media Social Marketing 100

Webbiquity

AUGUST 22, 2017

It enables your business to occupy a sizeable amount of public mindspace and consistently drive more customers. A memorable brand is self-propelling and can grow a business to dizzying heights. But’s it’s also vital for businesses like Microsoft and IBM that drive a significant amount of revenue from B2B customers.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273