Remove Business Remove Buzz Remove Companies Remove Viral Marketing
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11 TED Talks Every Content Marketer Needs to Watch

Marketing Insider Group

How Videos Go Viral By Kevin Allocca Video Source: TED With TikTok as today’s most popular social media app, everyone wants their video content to go viral. 8 Lessons for Building A Company People Enjoy Working For By Patty McChord Video Source: TED Patty McChord has had her hand in product culture creation for the past 14 years.

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What is viral marketing (and does it actually work in 2020)?

Sprout Social

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade.

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How Social Epidemics Contribute to Viral Content Marketing

ClearVoice

Much like a health pandemic, a social epidemic is a marketing strategy that relies on the power of virality. When a company discusses its desire to ‘go viral’ on the internet, they’re hoping to create a social epidemic reaching millions. Going viral is great for your client, right?

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The 12 Traits of Successful Social Marketers

Marketing Insider Group

Social media marketing has become a cornerstone of business success, offering unprecedented opportunities to connect with audiences, build brand awareness, and drive growth. Setting clear business objectives for your social media efforts helps integrate social media into your broader marketing plan, driving meaningful business outcomes.

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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

Average Engagement Rate (AER) The Average Engagement Rate (AER) helps businesses understand how well their content is resonating with their audience. For B2B companies, the Conversion Rate is key. Brand Awareness You already know how important Brand Awareness is, especially for B2B companies. Measuring CTR is simple.

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Top 3 Viral Mobile Marketing Campaign Examples to Inspire You

Martech Advisor

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. Super Bowl Weekend is a busy time for brands in the US. Scroll down to read how: Behr Paint provided highly personalized recommendations via AI.

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5 Super Bowl LVIII takeaways for marketers

Martech

Dig deeper: Super Bowl commercials and strategies to watch Brands gain positive sentiment on social Social media buzz is a great way for consumer brands to gauge how their marketing efforts land with audiences. Beyonce’s presence at the game boosted the ad for Verizon she starred in, as well as buzz about her forthcoming album. “In