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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

HappySales : Join the Waitlist HappySales is a business-to-business (B2B) sales technology software that’s yet to launch. Pulp & Press : Abandoned Cart Email Pulp & Press sends buyers a limited-time discount on their orders to reduce cart abandonment. Its website allows users to join the private beta.

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9 Proven B2B Marketing Strategies for 2024

sagefrog

24% of B2B marketing professionals found that paid social media was a top source for marketing leads in 2023, according to the 2024 B2B Marketing Mix Report. To maximize PR’s impact, consider these key tactics: Press Release & Media Kits: Announce milestones with well-crafted press releases.

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The Twofold Benefit of Optimizing Marketing Content

Industrial Marketing Today

Keep in mind your marketing content may exist in various forms and formats; company website, blog, email campaigns, press releases, marketing collateral and social networks. Some of these marketing assets will change over time. Achinta offers his industrial clients marketing for engineers by an engineer.

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10 Steps for Effectively Reaching Out to B2B Leads

PureB2B

When you’re in the business-to-business (B2B) industry, getting sales outreach right is just as crucial as the process of closing a sale itself. Without both ends of an active sales funnel, your business becomes dormant – that is, if you don’t reach out to leads, you won’t be able to make any new sales.

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A Blogging Style to Call Your Own

Industrial Marketing Today

Tagged as: b2b blogs About the Author Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to connect the dots between strategic advice and tactical implementation. He is the Founder & President of Tiecas, Inc. –

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101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Achinta offers his industrial clients marketing for engineers by an engineer. He is the Founder & President of Tiecas, Inc. –

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

Let’s prove our point that branding is not an expense but an investment by showing them hardcore data like number of inquiries, market share gained, search engine rankings, cost per lead, number of times the CEO or the company is mentioned online and in the press, customer satisfaction ratings, revenue growth, incremental profits and stock prices.