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How to Maximize Your Trade Show ROI

Convince & Convert

David also shares some of the wisdom gleaned from his new book, “Three Feet from Seven Figures,” which focuses solely on creating the most leads from trade shows. The best employees to send to trade shows. How to make trade shows worth the investment. Resources: David’s Book.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

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How to Use Social Media Event Marketing to Boost Your Attendance

Navigate the Channel

In a post-vaccine world, more than half of B2B companies and marketers expect companies to increase commitment to in-person events, including trade shows, according to MarketingProfs. The recommended ratio is 1:4, which comes from a 2011 book by Kipp Bodnar and Jeffery Cohen, but holds up well today. After the in-person event.

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The Founder Interview Series #35: James Creech, Paladin

Webbiquity

Today, the platform helps brands and agencies run more successful influencer marketing campaigns, save them time and headaches finding the right influencers; managing the contacts; and reporting across Instagram, Tik Tok, YouTube, Facebook, Twitter, and Twitch. So that’s been a big part of our success. Targeted travel, too.

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B2B Content Licensing – Secret to Generating More Leads and Visibility

Hinge Marketing

Now, add on top of that no face-to-face networking or conferences and trade shows in the near future, and it becomes an infuriating task as well. B2B content licensing is the leasing of or renting of a specific piece of existing content – guide, research study, book, etc. Lead generation is already a challenging task.

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Interview with Lilach Bullock

Onalytica B2B

At the time, social media didn’t exist but as it came onto the scene I realised the potential of Twitter immediately. Lately, I’ve been on a Grant Cardone kick, reading his books religiously and listening to his podcasts. I started using it a lot, experimenting with it and saw fast results.

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Eliminating B2B Social Selling Dysfunction

B2B Digital Marketer

06:35 – Richard’s daughter trade show story. Richard’s Twitter: [link]. Richard’s book: [link]. Podcast Timestamps/Outline. 01:16 – Introduction. 01:45 – About Richard Bliss. 03:57 – We’re still working on a Rolodex mindset. 09:48 – The disconnect between marketing, sales, and the executives.

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