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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

YouTube famously used “Broadcast Yourself” as its tagline: taking television, putting it on the internet, disintermediating the barriers so that anyone could create their own programming, build an audience, and monetize it. First, the viral growth coefficient is so powerful right now. public broadcast models. What do you think of that?

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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers. In Chad’s case, his social media acumen has given him a platform to build a strong and fun brand that has lead to television deals and a ton of non-sports press. Google+ and the Independent Sports Blogger.

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How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

“It’s not about going viral; it’s about being useful.” Videographers before Bloggers. It’s meaningful that the first person he hired to enhance his content efforts wasn’t a blogger or a designer but a video producer. Click the play button to listen here: Download the audio file: [link].

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Tracking Video Music Trends: How to Stay Current

Vidyard

Is your goal to make the next critically claimed indie romance film or the next viral half-time commercial? Want to be the one giving bloggers something to blog about? Check out their site to get an idea of the music being placed most commonly in today’s television and advertisements. Who is your target audience?

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Igniting Word of Mouth: How WOM Reduced Teen Smoking in South Carolina

Adobe Experience Cloud Blog

by Dayna Rothman I’d like to welcome Jeff Ogden as today’s guest blogger. To help, the agency conducted weekend retreats, statewide tours, Festi-Viral events led by the teens in different cities across the state. Jeff is President of the sales lead generation company Find New Customers. And the budget did get hit by a bus.

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A 30 Million Dollar Cheezburger?

Hubspot

Although Tumblr doesn't create the content on its platform itself, it allows an incredibly simple way for bloggers to share with the world. In the past most people only considered television, newspapers, and radio to fall in this category. A few weeks ago personal blogging platform Tumbr also raised an additional $30 million.

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Should You Outsource Your Social Media Efforts?

Online Marketing Institute

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