The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format. United States License.

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Hubspot

JUNE 30, 2010

HubSpot has made a really compelling point that Inbound Marketing is important, and that it is definitely is something all businesses should practice because the ROI higher than other forms of marketing. However, Inbound Marketing is hard. 3 Problems with Inbound Marketing.

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Webbiquity

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Inbound Marketing. Image credit: Ajax Union.

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Hubspot

OCTOBER 19, 2010

Inbound marketing takes time, but most marketers only have a few hours in the schedule that they can carve out for inbound marketing, which can make prioritizing activites extremely difficult. If you only have a few hours to dedicate to inbound marketing per week, how should you allocate your time?

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Hubspot

MARCH 2, 2011

Spring is around the corner and while we are in high season for marketing events and strategy execution, education is still important. In the middle of this busy week, we have collected seven inbound marketing stories for your review and reflection. Use the insights from these articles to improve your inbound marketing efforts.

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Hubspot

SEPTEMBER 18, 2018

Many beginning bloggers turn to the image search in Google. Business bloggers: Pay attention to this license. Beth Dunn is a member of the Inbound Marketing Consultant team at HubSpot. But pictures found in this way are almost always subject to restrictive copyright terms. NonCommercial.

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SmartBug Media

AUGUST 31, 2022

The success or failure of your next inbound marketing campaign is determined by more than just the brilliant strategy you come up with. To be successful in the execution of your strategy, you also need the right inbound marketing tools. HubSpot Website Grader. HubSpot Social Media Management Software.

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Hubspot

MAY 22, 2012

We marketers are known for launching and running various campaigns. But like lots of other terms in our industry -- 'engagement,' 'brand equity,' 'virality' -- what an inbound marketing campaign actually is sometimes seems like sort of a mystery. Inbound marketing campaigns are all about creating the right mix of offers.

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Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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Hubspot

JANUARY 7, 2013

And the smart inbound marketers will then write articles to answer those questions, which not only attracts more prospects to their website, but also gives their sales team a piece of thought leadership content to share with the people they talk to. What I Look for in an Inbound Marketing Manager. Don't overlook this.

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Ambal's Amusings

JULY 21, 2010

We asked Bernie Borges "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Bernie Borges is the Chief Find Officer of Find and Convert , an Inbound Marketing agency serving clients nationwide. Bernie is also the author of Marketing 2.0: Over to you.

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Hubspot

MAY 27, 2010

I was also surprised at the number of attendees who had hired marketing folks who’s primary responsibility was manage or drive social media awareness. My presentation was on blogging and social media and stressed three main points that are important to all new bloggers. 3 Key Lessons For New Business Bloggers 1.

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Hubspot

NOVEMBER 1, 2010

If you're a business blogger who is trying to make the most of your blog by regularly cranking out content, chances are you're familiar with the pressure. In this week's top inbound marketing article, Chris Brogan shares his thoughts and tips on consistently creating remarkable blog content. Connect with HubSpot :

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Hubspot

MAY 16, 2011

At that time I never had traditional marketing experience but more of a LOVE for the product and a strong desire to reach a target market. After looking back over that experience, I wanted to share three key things I wish I would have learned about inbound marketing. HubSpot helps you do this! Act like HubSpot.

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Hubspot

JUNE 25, 2012

If so, inbound marketing was made for you! Think about it: if you're in a niche industry, any large-scale outbound marketing initiatives (TV ads, billboards, newspaper ads) will reach an audience that is 99% irrelevant to your business. Furthermore, inbound marketing is long-lasting.

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Hubspot

JUNE 21, 2010

If it doesn't, you could be in trouble, since voice is one of the most important elements of a successful blog , according to our top inbound marketing of the past week. Joy's article encourages bloggers to identify their unique voice, or the way readers 'hear' what they're saying through the words they use and the way they use them.

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Hubspot

JANUARY 25, 2013

Many inbound marketers and business bloggers get so caught up in (or weighed down by?) But another way is the agile way -- the way that lets bloggers go with the flow, respond to new opportunities, and generally get over the fear of the blinking cursor and, as Nike said, Just Do It. Create an Editorial Calendar.

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Hubspot

SEPTEMBER 13, 2010

Even if you're skeptical about becoming an early adopter, it's important to be aware of the new marketing opportunities available for your business. In this week's top inbound marketing article, Mashable discusses 10 emerging social platforms and what businesses can do to start experimenting with them. Connect with HubSpot :

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Hubspot

FEBRUARY 6, 2019

Kind of like inbound marketing -- what a coincidence. Below, you'll find 11 places you might not have thought of, but often prove to be excellent marketing venues for finding job openings and the candidates to fill them. We recommend a little group called Inbound Marketers - For Marketing Professionals.

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ClearVoice

APRIL 30, 2020

When marketers think of a “lead generation tool,” they likely think of some of the popular, full-suite sales and marketing tools today, such as Salesforce, HubSpot, and Marketo. However, lead generation tools can take many forms, which include the following: Inbound lead generation tools. OptinMonster.

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Hubspot

JULY 12, 2010

Our top inbound marketing article of the past week encourages fellow bloggers to learn to let loose and use their blogs as an "adult outlet for creativity.". He urges bloggers to take risks and let it all hang out, and he calls out to non-bloggers to give blogging a chance. Connect with HubSpot :

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Hubspot

MAY 10, 2010

Whether you're talking about location-based , mobile, local search, or geo-marketing, the ability to segment your message by location is one of the newest developments in marketing. Marketing Takeaway: Stay on top of new marketing methods and developments to gain a competitive edge in your industry.

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Hubspot

JUNE 2, 2011

Jason Falls joins us for another exciting episode of Inbound Now, HubSpot's social media and inbound marketing podcast ! Blogger outreach. View the full transcript here: How Social Media and Email Marketing Can Work Together with Jason Falls. Check out HubSpot's Free 9 Step Email Marketing Guide.

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Hubspot

MAY 24, 2010

It's no surpise then, that many new bloggers fall victim to this same fate. However, in order to build a successful blog , a blogger must stay committed, which is why Ali's tips to stay motivated come in handy. Marketing Takeaway: Success takes time, even with blogging. Connect with HubSpot :

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Hubspot

JANUARY 8, 2013

In this article, I'll reveal in detail the questions I use when interviewing candidates for inbound marketing positions. For an inbound marketing generalist, you could ask any or all of these questions. downloaded an ebook). And can they come up with new and interesting ways to do marketing?

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Hubspot

SEPTEMBER 6, 2010

In this week's top inbound marketing article, Chris Brogan shares some simple steps you can take to turn the traffic you're getting into coveted leads and sales. Marketing Takeaway: While SEO can produce great results , be prepared to dedicate time and effort to its ongoing maintenance. Connect with HubSpot :

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Hubspot

OCTOBER 25, 2010

In an inbound marketing world, the careful alignment of sales and marketing can be tremendously beneficial to business success. In this week's top inbound marketing article, Todd Defren discusses the problematic disconnect between many businesses' sales and marketing teams in terms of social media engagement.

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Hubspot

AUGUST 9, 2010

Social media can help achieve a number of business and marketing goals, whether it's by facilitating customer service, helping connect with prospects, generating leads , etc. Our top inbound marketing article from the past week discusses just how social media helps you with professional networking and why you should invest some time in it.

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SmartBug Media

NOVEMBER 6, 2018

Popular platforms include HubSpot , WordPress , Wix , Blogger , Tumblr , and Medium , just to name a few. HubSpot defines a buyer persona as “a semi-fictional representation of your ideal customer based on market research and real data about your existing customers.” Next, it’s time to do some research.

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The Effective Marketer

JUNE 13, 2009

Back to the free marketing stuff. I am enrolled in a free course called Inbound Marketing University , created by HubSpot. As a marketer (HubSpot in this case) the question is whether sales will follow. When people download his eBook and like it, they are more likely to purchase his new book.

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Hubspot

AUGUST 16, 2010

Our top inbound marketing article of the past week points out that social media engagement isn't exactly as easy as it seems. Marketing Takeaway: Adapt to the maturing nature of social media by taking your involvement to the next level. Connect with HubSpot : But you still might be underestimating its power and potential.

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Hubspot

JUNE 14, 2010

Our top inbound marketing article of the past week provides some great research and insight into the way Google and Bing compare in how they rank websites for search engine results. Marketing Takeaway: Think critically and creatively about trending topics to come up with unique, yet valuable, takeaways for your readers.

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Hubspot

JUNE 7, 2010

Our top inbound marketing article of the week weighs in on this debate, explaining the concept of group buying websites and discussing whether or not small businesses should jump in. Download our Lead Generation for Small Business Webinar. Connect with HubSpot : Group Buying: Should Small Businesses Jump In?

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Hubspot

MAY 31, 2010

Marketing Takeaway: Don't be fooled -- inbound links attribute varying levels of value to a website. How to Pitch Bloggers - Make it a Win/Win/Win Situation Author: Darren Rowse of Problogger Thinking of pitching a blogger to help promote something you offer? Download our search engine optimization kit.

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Hubspot

NOVEMBER 5, 2010

Many marketers have bought into the idea that blogging is a valuable part of the overall inbound marketing strategy. This post builds off of the great blogging startegies shared in the Inbound Marketing book. Strategies For Building a Company of Bloggers. Strategies For Building a Company of Bloggers.

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Hubspot

OCTOBER 19, 2012

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best. Choose bold background colors that pop out from the rest of your page. Off Your Blog. That's right! Easy as pie!

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MLT Creative

JULY 22, 2011

WEEK OF JULY 18 - 22, 2011 This week in B2B marketing we're sharing our picks for the most compelling content: suggestions for sales and marketing alignment meetings, data supporting the most effective B2B content, award winners, a Google+ overview and more. Blog Posts Most Valuable B2B Marketing Content. Take a deep breath.

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