Webbiquity

FEBRUARY 2, 2011

How many times have you heard the expression “content is king?&# That’s the case because, in an increasingly competitive and noisy market, buyers care not so much about what you sell as about what you know , and what you are passionate about. Great content fills a need for both the consumer and the producer.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Convince & Convert

AUGUST 23, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Videographers before Bloggers. Dan Moyle is the entire online marketing team for home mortgage bank Amerifirst. Amerifirst has done away with advertising and relies entirely on inbound marketing. Find us on iTunes: [link].

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

KoMarketing Associates

AUGUST 19, 2013

The stats also show that the growth rate of Google Plus shares was approximately 18.5% As such, for B2B marketers specifically, activity on Google Plus could potentially have significant effects on lead acquisition and brand trust. Ed Hadley (Neolane) – Senior Marketing Manager @Neolane; Conversational Marketing Evangelist.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Convince & Convert

AUGUST 25, 2011

It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. A note on that: I do not speak at events (even for money) that I don’t believe in , as I do not lend my name to help profiteers sling social media and content marketing hokum.

Social Media 127

Social Media Media Blogger Co-Registration 127

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 4 Content Strategies for B2B Corporate Blogging Derek Edmond | Apr 1, 2011 | 0 Comments No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. The key is figuring out the best way to present and share it.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Buffer

JULY 29, 2019

I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings. Take them for a spin, and let me know which ones are most beneficial for you and your content! Hubspot’s Marketing Grader.

Social Media 72

Social Media Social Marketing Media Dwell 72

The Effective Marketer

AUGUST 5, 2010

Email Vendor Selection Methodology - Part 2 now online: [link] #emailmarketing #b2bmarketing 2 hours ago I just grabbed @ AppSumo action video, Google AdWords secrets for Free. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License. United States License.

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Writing on the Web

NOVEMBER 4, 2010

Not surprisingly, 25% of respondents said they were complete blogging newbies and needed guidance on the fundamentals of blogging…the technical know-how as well as content creation strategies. Another 55% consider themselves capable, but know they have more to learn where technical know-how and content creation strategies are concerned.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Convince & Convert

SEPTEMBER 20, 2010

The Science of Inequality – Finding Your Influential Customers Are You Treating Your Fans Like Cattle [link] REBlogGirl Great stats – my only note is that engagement is different for every brand. It works for those kinds of accounts because the content or offering is SOOOO valuable that the engagement would only dilute it.

Social Media 159

Social Media Media Stats Statistics 159

KoMarketing Associates

NOVEMBER 13, 2018

As we head into the end of 2018, I thought I’d take a look back at some key content marketing trends and data points and address what we can do better in 2019. 93% of B2B content marketers report their organization is extremely/very committed to content marketing. . Source: CMI B2B Content Marketing 2019.

B2B Marketing 120

B2B Marketing Paid Search Agency Content Marketing Planning 120

Hubspot

JUNE 1, 2011

It’s actually the main brand name of Marie Forleo’s program targeted at female entrepreneurs and geared toward encouraging marketing, online marketing, and connecting with customers in creative, non-conventional ways. Key points include: Offer free content to large groups of people; the right people love it.

Stats 28

Stats Blogger Hubspot Creativity 28

Sprout Social

MARCH 13, 2017

But you could argue that it’s even more important for online marketing efforts. If you’re not using the power of social proof to your advantage, your landing pages, social media posts, product pages, blog content and other marketing channels may not be converting as well as they could be.

Paid Content 111

Paid Content Conversion Work Management Paid Search Agency 111

The Effective Marketer

JULY 12, 2009

Email Vendor Selection Methodology - Part 2 now online: [link] #emailmarketing #b2bmarketing 2 hours ago I just grabbed @ AppSumo action video, Google AdWords secrets for Free. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License. United States License.

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

Hubspot

JUNE 1, 2011

People love to share great content, and the social channel only makes it easier to spread the word about your promotion. This implementation takes advantage of user-generated content and, in turn, further promotes the contest to a wider audience. Source: Inbound Marketing Blog 2. Download this awesome marketing data today!

Social Media 28

Social Media Media Buzz Blogger 28

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Online Marketing Institute

APRIL 4, 2011

Remember this: with a company blog strategy, the organization owns (and controls) the content and discussion (assuming the organization isnt using a hosted solution like Blogger or a WordPress hosted blog). With multiple authors, the demand for new content and content ideas can be scaled across the team, as well.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Single Grain

OCTOBER 30, 2020

Like any marketing tactic, the infographic space is now saturated. You can’t just throw a few stats together, add some images and expect the backlinks to magically appear. 65% of brands use infographics in their content marketing efforts. 59% of B2C marketers use infographics in their marketing.

Viral Marketing 145

Viral Marketing Best Practices High Quality Lead Case Studies 145

Hubspot

OCTOBER 16, 2013

While you can undoubtedly learn a thing or two (okay, a lot more than that) just by reading up about all-things inbound in our marketing section , there''s lots more to learn from the many, many great marketing minds that share their knowledge with everyone online -- particularly on Twitter. 8) Content Marketing Institute.

Twitter 28

Twitter Paid Search Agency Advertising Agencies B2B Thought Leadership 28

Convince & Convert

MARCH 23, 2010

Remember that your likelihood of a first-time visitor coming back goes up the more content they consume on that first visit. So, make sure first-time visitors can access other content that may be of interest, convincing them that perhaps they should make a return trip. I'll have to check my Google numbers, all that good stuff.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Hubspot

JUNE 8, 2010

Other good SEO extensions are SEOQuake and SEO Stats. Regardless of which SEO extension you install, make sure it gives you important information such as traffic estimates, backlinks and online authority. Image Capture -- Online marketers today are constantly creating reports, presentations and online content.

Marketing Management 28

Marketing Management Marketing Budget RSS Budget Programs 28

Atomic Reach

APRIL 2, 2019

What are the content marketing statistics that matter? How can you convince your team, let alone your boss that content marketing is worth the investment? Content Marketing has a host of benefits and is definitely worth the time and effort. Content Marketing ROI. Source ). Source ).

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Convince & Convert

SEPTEMBER 7, 2010

by Glenn Friesen – read the full story where this content was originally published, at UNcanny Insights From UnMarketing | Book Reviews | Social Media Consulting – Convince & Co… Share and [.] link] Rosemary O’Neill This one sounds intriguing…I’m always into people with panache.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Webbiquity

AUGUST 9, 2016

Interest in influencer marketing is skyrocketing. Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. It has a very large database of bloggers with powerful search criteria.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Hubspot

MARCH 10, 2014

I''ve been sitting behind a desk for the past year as a blogger for HubSpot. Someone on the team had downloaded a piece of content from us, so I wanted to reach out to hear how their marketing was going. Send them content that''ll help take their connect rate up a percentage point. My legs are shaking.

Trade Show 28

Trade Show Hubspot Training Marketing Prospects 28

Webbiquity

JANUARY 17, 2011

Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

JULY 14, 2010

link] #sm [link] Richard Becker Best Fresh Content Pick: Social Media is the Servant of Strategy, Not the Master [link] by @membershipjedi [link] Martin Seibert I definitely like your approach and I fully agree, that strategy comes first and social media and tracking follow. Most of us don't look in our GA stats daily either way.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Online Marketing Institute

DECEMBER 23, 2010

In messaging youll find they are more concerned with addressing logistics of helping small businesses, with messaging strategies "designed to facilitate sharing core content such as customer case studies and tools that bring the benefits of logistics to life [after] other marketing materials drive consumers to the site."

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Convince & Convert

SEPTEMBER 20, 2010

1st: [link] Now: [link to post] – Posted using Chat Catcher [link] abneedles (Adam Needles) Twitter Comment Growing body of data proves social media efficacy in #B2B marketing. How do the companies that request publishers allow them to latch onto and resell their work, value the publishers and this content? Your UNION, P.U.B.,

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Online Marketing Institute

JANUARY 4, 2011

For example, if you’re searching “ how to know if you need an ac repair company ,” you most likely wouldn’t find this type of content on a corporate website. You want to get people who land here to appreciate the content, and – yes – hopefully link to the content. White papers? Case studies?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

KoMarketing Associates

JANUARY 19, 2016

From the stats I’ve come across recently, starting a content marketing program or ramping up content efforts seems to be a common business resolution for 2016. If you’re looking for some ideas of things to include in your content marketing proposal, you’ve come to the right place. Initial Program Work.

Marketing Proposals 120

Marketing Proposals Content Marketing Planning Budget Programs 120

Convince & Convert

MARCH 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search A Social Media Scoreboard That Works March 25th, 2010 |Written (..)

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 18, 2010

Better question: How can we create content in multiple forms and locations that demonstrates our expertise? How can we find the most influential bloggers and get them to write about our client? Better question: How can we integrate email and social media to increase customization and relevancy?

PR 160

PR Social Media Paid Content Media 160

PureB2B

APRIL 2, 2021

Recently, many people have been talking about account-based marketing thanks to the buzz created by bloggers, marketers and market research firms in the digital marketing world. According to a stat from ITSMA , most marketers agree that account-based marketing generates higher ROI than every other marketing method.

Account Based Marketing 62

Account Based Marketing ABM Enterprise Management Marketing Budget 62

Convince & Convert

APRIL 28, 2010

Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. 80% of consumers content about products and services created by just 16% of the population – [link] [link] Laurence Bret Who are your influencers? It’s entirely possible she is a Mass Influencer.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Online Marketing Institute

AUGUST 14, 2011

Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Convince & Convert

AUGUST 10, 2010

McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. And even another order that includes content interactions – who consumers and retweets your content? We can now associate a tremendous amount of data to individuals.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

BuzzSumo

JANUARY 19, 2021

Here, at BuzzSumo we obsess a lot about outreach, and we know a lot of inbound marketers do as well. The benefits of tapping into major influencers and communities is obvious: they help spread your content/brand to a wider audience. Kristi Hines , Freelance Writer and Blogger. We also know what to focus the content around.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114