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How Businesses Can Market Like Beyoncé

B2B Marketing Traction

But, you say, businesses don’t have fan bases! The reality is that a business can have a fan base in its followers online. By connecting and engaging with customers, partners, prospective customers and industry contacts, your business can market like Beyoncé. Post messages and content that will interest them.

Web 2.0 100
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101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

Topics in yesterday’s episode, FIR #83: The Problem with Magical Thinking , include: United Airlines ’ crisis drags on and on, aided by user-generated content, competitors piling on, and Saturday Night Live. Twitter’s struggles haven’t abated, but what would it mean to PR if it went out of business? He specializes in Web 2.0

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I’m an influencer, pay me more!

Biznology

About the panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO) , online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response. He specializes in Web 2.0

PR 80
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Chris Abraham joins Cindy Crescenzo and Steve Farnsworth on FIR with Shel Holtz

Biznology

Is this the new reality for companies making what used to be simple business decisions? A pioneer in online social networks and publishing, with a natural facility for anticipating the next big thing, Chris is an Internet analyst, web strategy consultant and adviser to the industries’ leading firms. He specializes in Web 2.0

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Add For Immediate Release to your podcast queue

Biznology

Here’s FIR #15: THE OPEN WEB VS. CONTENT SILOS : As you may know by now, I am more of a technologist than a communicator. Here’s a list of all the panelists: Shel Holtz , ABC (Accredited Business Communicator), is principal of Holtz Communication + Technology. He specializes in Web 2.0

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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

And even though bloggers stated feeling that they aren’t treated with the same respect as traditional media representatives, it’s the buyers who had the final say. From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years, two thirds of bloggers are male, and 65% are age 18-44 years old.