ClearVoice

MARCH 14, 2024

You can’t overlook the value of email marketing when it comes to content distribution. That is why most marketing leaders look to email marketing to bolster their content distribution efforts — it has proven effective. We will explore the ins and outs of integrating email marketing into your content distribution strategy.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

Webbiquity

MARCH 2, 2021

Its key strength is how it enables event participants to mingle and network as naturally and spontaneously online, using private or small-group video chat, as they can at in-person gatherings. Unlike a presentation at an event, a really solid blog post or article can generate interest and results for years after it is produced.

Event Marketing 270

Event Marketing ROI Multi-Channel Advertising Agencies 270

Animalz blog

FEBRUARY 25, 2024

It’s the belief that customers will find your great product without a distribution strategy. A distribution-first strategy starts with the “they will come” part. SEO Is No Longer the Safe Bet It Once Was There was a time, not long ago, when distribution was of less concern in content marketing. ROI required.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Sword and the Script | B2B

OCTOBER 13, 2020

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

Paid Content 96

Paid Content Studies B2B Marketing Blogger 96

Webbiquity

OCTOBER 17, 2023

Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” ” Videos (13.2%) are the third-most common type of content created. Leave a comment below or reach out on X/Twitter.

Social Media 306

Social Media Stats Marketing Report Paid Search Agency 306

Vidyard

NOVEMBER 16, 2015

Many marketers are underestimating the importance of distribution and treating it as an afterthought, according to a recent Forrester report. If you wouldn’t plan a content piece like an ebook or powerpoint deck without thinking of where it’s going to live and how you’ll promote it, than why would you do so with a video?

Forrester 50

Forrester Distribution Video Marketing Advertising Agencies 50

Content Marketing Institute

FEBRUARY 5, 2018

Remember when you could write an amazing blog post, paste the link with a featured image, and hit share on social to see your web traffic grow? With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. How do you use Facebook Live to promote your latest blog post?

Social Media 167

Social Media Promotion Media Content 167

Exo B2B

JANUARY 23, 2024

In terms of usage over the last 12 months (2023), short blog posts come first at 94% and long ones fourth at 71%. Videos come second at 84%. So blogs and video dominate the types of content used. And to distribute these types of content , the CMI study also looks at ALL distribution channels, not just social networks.

Marketing AI 52

Marketing AI B2B Marketing Content Marketing Social Networks 52

Marketing Insider Group

MAY 4, 2021

Now, you have to distribute it and expand its reach for maximum exposure. When you prioritize it, it can help you rise above the noise, as content creators publish over three million blogs every day. You can post on your social media profiles organically as the first means of distribution. See how it works in the video below.

Paid Content 276

Paid Content Tools Paid Search Agency Content 276

Marketing Insider Group

NOVEMBER 23, 2023

From the brilliant brand videos you’ll find on YouTube, the ones that can make you laugh or cry – and subconsciously bond with a brand – to the informative blog posts that have become a part of all our lives, great content is everywhere. Read the QuickBooks blog. How will you distribute content? The answer is fear.

Content Marketing 221

Content Marketing Work Management Paid Search Agency Marketing Management 221

Vidyard

MARCH 5, 2014

So you made an incredible video, sent it out to your internal teams, encouraged sharing, uploaded it to YouTube and waited for the marketing fame to roll in. A great distribution strategy covering all major channels will have you sharing your videos with Oprah-like levels of excitement.

Distribution 58

Distribution Video Marketing Youtube Multi-Channel 58

MKT1

JULY 19, 2022

If the main goal of your content strategy is “producing 10 blog posts” you’re doing it wrong. Good content marketing isn’t just writing blog post after blog post and creating boring formulaic case studies. GACC stands for goals, audience, creative/unique take, and channels/distribution.

Planning 52

Planning Content Marketing Work Management Top of Funnel 52

Webbiquity

FEBRUARY 28, 2023

The spread of eCommerce has dramatically changed B2B marketing and distribution. Video Content Marketing Video content is important for B2B eCommerce companies looking to better engage with prospects, promote their offerings more effectively, and boost sales. Guest post by Nina Petrov.

eCommerce 270

eCommerce Marketing AI B2B Marketing Trends 270

seo.co

APRIL 6, 2021

Ads have the stigma of being seen as pushy or salesy, so instead, producing blogs, social media posts , and emails that engage with users on a real level are becoming more prevalent. Trying to fit a blog into an Instagram post won’t have much success. This is why content is so important. The next biggest platform is Twitter.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

ClearVoice

MARCH 17, 2023

The fallout may be in your distribution strategy. So, how can you refine your content distribution strategy so your content gets to the right places? Maybe you had an effective content distribution strategy in place before. What is a content distribution strategy? First, what is a content distribution strategy?

Distribution 94

Distribution Webinar Metrics Marketing & Strategy Allocation 94

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? In all fairness, this question surrounding blogs is not without reason. Blogs vs. Other Marketing Channels.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

ClearVoice

MARCH 14, 2024

The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing. It maximizes the visibility of shared content.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Hubspot

MARCH 21, 2018

Whether you're running a personal blog as a hobby, or managing the official blog on your company's website, monetizing your work is entirely possible -- it just takes a good amount of time and effort. Below, we'll dive into each of these monetization ideas: How to Monetize a Blog: 5 Strategies.

Paid Content 97

Paid Content Top of Funnel Marketing & Strategy Paid Search Agency 97

illumin

APRIL 25, 2024

Over-the-Top or OTT refers to the digital content delivered (can be video-based or audio-based) directly to viewers over the internet, bypassing traditional distribution channels like cable or satellite providers. Different types of OTT services include Netflix, Hulu, and Amazon Prime Video. What is OTT?

Cable 52

Cable Television marketing Mobile Advertising Broadcasting 52

Launch Marketing

APRIL 5, 2023

Here are some of the key takeaways from the research: 67% of B2B marketers are using one or more paid distribution channels: Decreasing from 81% the previous year, it shows how important paid advertising still is for B2B organizations. For blogs and other ungated content, check out pageviews and time on the page.

Trends 118

Trends B2B Marketing Content Marketing Planning 118

Launch Marketing

OCTOBER 18, 2023

Images: Whether it is a header image or an image on a blog, check that these are rendering. You would not want to find a huge image on a blog that is not supposed to be there. Here are a few tactics for promoting your new website: Distribute a Press Release. Did more ads get distributed to make traffic jump?

Lead Generation 127

Lead Generation Traffic Marketing Websites Lead Scoring 127

Martech

FEBRUARY 20, 2024

B2B content marketing is the creation and distribution of content, in all its forms, related to your business and relevant to customers. This content includes articles, blogs, videos and podcasts, as well as in-depth whitepapers and research. What is B2B content marketing?

Marketing AI 131

Marketing AI B2B Marketing B2B Thought Leadership Content Marketing 131

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. It’s a distribution system for YOUR content. Go ahead and try it.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

ClearVoice

SEPTEMBER 22, 2023

You can also repurpose your podcasts into blog posts and articles, like these 100 blog content ideas for your 2024 calendar. Adapting legal content for diverse audiences and platforms Adapt your legal content and materials based on your audience groups and distribution channels to maximize your reach.

Rules 91

Rules Storytelling Content Distribution 91

Valasys

JULY 31, 2023

Content Automation tools play a pivotal role in streamlining the content workflow, enabling organizations to produce and distribute content at scale without compromising on quality. Content Automation is a revolutionary technology that automates various aspects of the content creation process, from ideation to distribution.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Contently

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. Consider the following examples: Kroger Uses Video to Elevate the Pharmacist’s Expertise You can find pharmacies in Kroger grocery stores all over the country. Publish and distribute content. Many of them offer COVID-19 vaccinations.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Brandpoint

NOVEMBER 15, 2021

Think about adding Glassdoor quotes to your careers page online, outlining diversity and inclusion activities in a blog post, or sharing moments of true company culture on social media, for example. Use distribution and thought leadership methods to boost your corporate communications. What do you think of these trends?

Trends 157

Trends Planning Work Management Contingency Planning 157

Top Rank Marketing

JANUARY 31, 2024

And even as paid content distribution decreased overall (a drop of 14% from 2022 to 2023), the vast majority (85%) of those dollars went toward paid social media. The benefits don’t stop at content distribution. Video content, particularly live-streaming, will continue to gain traction.

Social Media 92

Social Media B2B Marketing Social Marketing B2B Thought Leadership 92

Excelsior Research

DECEMBER 5, 2021

Digital Campaign Overview: A blog about digital campaign. In today’s blog, we will cover topics on digital campaigns elements, benefits, and goals. Ads Traffic Magnitude: 1) Budget : Businesses should consider the budget distributed within the campaigns. The post Digital Campaign Overview: A blog about digital campaign.

Campaigns 52

Campaigns Demand Generation Agencies Privacy Policies Terms and Conditions 52

Contently

MARCH 11, 2020

And you’ll want to discuss distribution so everyone is comfortable with how to share the finished product. In today’s media climate, consumers are gobbling up engaging videos, so if you can tell your story through a series of interviews and b-roll clips, that may be more effective than the standard post.

Case Studies 162

Case Studies Case Study Studies Paid Search Agency 162

Hinge Marketing

FEBRUARY 27, 2020

But you have to make sure it’s distributed effectively. Researching an issue or topic important to your target buyers gives you “seed” content to distribute on a variety of channels and platforms (see the image below). Here are 27 different content distribution ideas to promote your primary research. Social Media.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Consumers can spot a sales pitch from a mile away.

Conversion Rate 90

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 90

Circle Studio

MARCH 21, 2019

We can’t emphasize the importance and value of blogging for your firm enough. Here we outline 5 fundamental key performance indicators for measuring your blog’s success. To get started, we’ll show you a few ways to set up Google Analytics to see your blog traffic. There are a couple ways to view just blog traffic.

Marketing Analytics Tools 68

Marketing Analytics Tools Lead Scoring Lead Ranking Ad Frequency 68

ClearVoice

FEBRUARY 5, 2024

Key Technologies and Their Applications AI and automation transform how content is created, managed, and distributed, leading to more efficient and effective processes. Content distribution automation. Automation tools can streamline content distribution across various platforms and channels. Video production.

Marketing AI 52

Marketing AI Enterprise Management Automation Ethics 52

SocialPilot

FEBRUARY 9, 2024

Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Stelzner He is the founder of the Social Media Examiner blog. Michael posts great videos on skill-building. Heidi blogs on Talk to Heidi and writes on business, motivation, life, and food. His posts cover all about video marketing.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Contently

NOVEMBER 10, 2022

.” Advancing to this level is difficult—like climbing the Mount Everest of marketing analytics difficult—but it gets a lot easier when you start using a platform to keep track of everything in one place: strategy, ideation, planning, creation, distribution, and analytics. Distribute content in many places from one platform.

Lead Ranking 130

Lead Ranking Enterprise Management Lead Scoring Work Management 130

Vidyard

JUNE 8, 2022

Video Benchmarks for Creation and Publishing 1.1 The Number of User-Generated vs. Produced Videos 1.1.1 Total User-Generated vs. Produced Videos 1.2 Video Creation Trends by Industry 1.2.1 Average Number of All Videos Per Company by Industry 1.3 User-Generated Video Creation Trends by Industry 1.3.1

Organization 119

Organization Work Management Marketing Management Advertising Benchmark 119