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eCommerce Explained: The Basics of B2B

Navigate the Channel

If you don’t need a physical storefront, you can skip all the money invested in a brick-and-mortar store—rent, property tax, facilities upkeep and insurance— even though B2B eCommerce companies may require a manufacturing site or warehouse. Any eCommerce site does require digital investment, which we’ll talk about later.

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5 Macro B2B Marketing Trends to Watch in 2022

Circle Studio

SWOT analysis on steroids. Taking a hard and regular look at your firm’s SWOT is foundational for moving towards a more strategic approach to your marketing. Competitive analysis is another foundational element of elevated strategy and it goes hand in hand with SWOT. Deeper evaluation of the competition. Geotargeting.

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KoMarketing Year In Review: Top Posts & Milestones from 2017

KoMarketing Associates

KoMarketing blog posts and news articles helped generate over 40 sales inquiries directly attributed to our website, over 1,200 inbound links, and thousands of social media shares. You will notice that three of our most impactful blog posts focused on the Chinese market. KoMarketing’s Top 10 Posts of 2017.

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

What kind of content are they publishing on their blog? Step 2: Scope out priorities with SWOT analysis After identifying your competitors, the next step is to conduct a SWOT analysis for each. The platform’s site explorer lets you check any URL’s top organic keywords and content. What are they posting on social media?

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The Ultimate B2B Marketing Glossary

Envy

This is your Call To Action, and you need it on ads, blog posts, webpages, social media posts, etc. It allows you to monitor, who’s coming to your site, from where and when. For example in the code for an image on your site it would read <img src=”. In B2B marketing, SWOT analysis helps you decide marketing strategy.

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eCommerce Explained: The Basics of B2B

Navigate the Channel

If you don’t need a physical storefront, you can skip all the money invested in a brick-and-mortar store—rent, property tax, facilities upkeep and insurance— even though B2B eCommerce companies may require a manufacturing site or warehouse. Any eCommerce site does require digital investment, which we’ll talk about later.

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AI in Action: Exploring 8 Key Ways Marketers Are Harnessing Artificial Intelligence

SmartBug Media

At SmartBug, we’re currently using AI tools to help us with blog writing , social media post creation, SEO optimization, data analysis, sales support , email marketing , and more. Here's how you might do it: Content marketing: After creating a content calendar, you can set a checkpoint for every week when a new blog post is published.