Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. B2B Lead Blog ). 12 WPO, Inbound and Content Marketing Stats. 25 Social Media Facts and Statistics.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

ClearVoice

JANUARY 26, 2024

Some examples include: Driving Awareness Blogs Guides Social Media Lead → Customer Conversion eBooks & White Papers Customer Stories Sales Videos Email Nurture Sequences Customer Retention Help Centers Interactive Webinars Customer Newsletters Longevity of Content The value of content extends far beyond the initial investment.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Webbiquity

SEPTEMBER 2, 2014

Reviews of nine tools at various price levels that are among the most popular and capable traditional PR and social media monitoring tools. Get the combined and consolidated wisdom of 10 top WordPress experts on the best WordPress ecommerce plugins, along with ratings and download stats. What’s the Best Social Media Monitoring Tool?

Stats 100

Stats eCommerce Statistics Social Networks 100

Hubspot

MAY 4, 2017

However, there seems to be one part of the news-making equation that has so far been given a free pass, and that’s the information provided to newsrooms by PR. Something has to give in this scenario, which means an increasing percentage of journalistic output is reliant on the information fed through by PR. editor, reporter etc.).

Advertising Agencies 73

Advertising Agencies PR Paid Search Agency Advertisements 73

Convince & Convert

SEPTEMBER 20, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Twitter for Business Even Worth the Trouble? link] REBlogGirl Great stats – my only note is that engagement is different for every brand. Profile pictures for trending topics-U.S.

Social Media 160

Social Media Media Stats Statistics 160

sagefrog

NOVEMBER 14, 2023

Extend the value of these longer-form assets with structured email campaigns, recap blogs, and well-designed social media posts. Blogs: Regular blog posts on timely subjects can drive organic traffic and engage your audience in ongoing conversations on trends, tips, and more. Learn more in section 6!

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

Tomorrow People

MARCH 8, 2018

It can be anything from the conversation you have with a friend, to important news you receive by email, to a blog post that helps you decide where to go on holiday. Social media networks are booming and blogs are part of the everyday online landscape. Internet PR channels. Stats to back this up? Specific business pains.

Marketing Budget 267

Marketing Budget Top of Funnel Lead Scoring Lead Ranking 267

Webbiquity

JANUARY 5, 2021

A Few Stats. For the data nerds out there, a few quick stats: The people on this list follow an average of 1,641 others on Twitter; the median is 891. Transparent volume stats for nearly every asset & exchange. Follow for #PR, #Advertising, #ContentMarketing, #SEO, #SocialMedia, #Music, #MNTwins Fan #Podcaster @BSMediaShow.

Twitter 261

Twitter Startups Work Management Marketing Management 261

Convince & Convert

APRIL 20, 2010

But the reality is, your blog is probably a lot more broad than you think. The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. If you get a chance, please check out the white paper.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Adobe Experience Cloud Blog

JANUARY 9, 2018

In this blog, I’ll show you 6 common mistakes companies make with their case studies before writing even begins. Commonly, when you reach out to set up an interview, the customer might rush to loop in a marketing, brand, or PR spokesperson to speak with you. The good news is you can avoid wasting your time on preventable setbacks.

Case Studies 134

Case Studies Case Study Studies Top of Funnel 134

KoMarketing Associates

DECEMBER 9, 2014

82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). 58% of B2B marketers plan to increase their content marketing budget ( Top Rank Blog ). A few months ago, I wrote a blog post about the increasing overlap between content marketing and public relations. Two Heads Are Better Than One.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

KoMarketing Associates

APRIL 7, 2021

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”. Is packed with shareable stats and quick-hitting insights (40%). Blog posts: 46% (compared to 56% in 2020). Uses data and research to support claims (52%).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Webbiquity

JULY 6, 2010

Hard to believe that this blog, officially launched just a few months ago, has already surpassed 100 posts. Thank you for reading, and without further ado, below are the 10 most-viewed posts on this blog to date. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009. But here we are!

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Sword and the Script | B2B

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. Annual spending on PR software grew 14.7% 34% said ebooks.

PR 80

PR Trust Marketing Stats B2B Marketing 80

KoMarketing Associates

AUGUST 19, 2013

The stats also show that the growth rate of Google Plus shares was approximately 18.5% Lee Odden (TopRank Online Marketing) Author of Optimize, CEO of @TopRank Online Marketing – Focused on Search, Social Media, PR & Content Marketing. Stacey Miller (Vocus) - Social Media Community Manager, Marketing, SEO and PR.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Convince & Convert

SEPTEMBER 20, 2010

First, marketers of all stripes seem to have accepted (for now) that social media in large measure = Facebook, Twitter, Linkedin, YouTube and blogs. Esteban Kolsky´s last blog. Esteban Kolsky´s last blog. Esteban Kolsky´s last blog. Focus on How, Not What I draw two conclusions from this data.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Hubspot

SEPTEMBER 26, 2014

Dear Journalists, It''s me, PR. While there may be countless articles on how PR professionals can best work with journalists, there are very few on how journalists can work well with PR. Here are a few ideas for how journalists can help and support their PR counterparts. This post originally appeared on The Agency Post.

PR 28

PR Paid Search Agency Advertising Agencies Intent 28

Webbiquity

MARCH 20, 2018

The launch date of the “first blog” depends on how you define it, but 1998 marked the first known instance of a blog on a traditional news site. The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

PureB2B

JUNE 14, 2021

Such stats only go to prove that justifying a marketing budget to the CFO is hard. B2B PR: This comprises, among other things, thought leadership pieces, interactive engagements such as AMAs (Ask Me Anything), and features in online publications. However, it is not impossible. There is no scarcity of analytics data out there.

Budget Programs 62

Budget Programs Paid Search Agency Optimization Advertising Agencies 62

Convince & Convert

FEBRUARY 15, 2013

Social Media Stat of the Week: 37% of PC users have migrated to mobile. This week’s stats speaks to the multi-device universe we are living in today: 27% of tablet owners say they are using their PC less to acces the internet, and 37% are saying they have migrated various uses of their PC to mobile devices (both phones and tablets).

Activities 131

Activities Multi-Channel Social Media Stats 131

Convince & Convert

MARCH 25, 2010

A write up on a blog. Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. A new product launch. Trade show. New YouTube video that goes viral.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

KoMarketing Associates

MARCH 7, 2013

SM/PR/Marketing/SEO/Brand ninja. Burgess (@ckburgess) : “CEO & CMO @BlueFocus | Author, social branding, social business | Winner MarketingSherpa Best Social Media Marketing Blog | Huffington/Wharton/Shorty Awards” Follow Cheryl at https://twitter.com/ckburgess. Video Gamer. Car freak. Tom Pick (@TomPick).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Moz

JULY 23, 2020

I'm the Head of PR and Content at a UK-based digital marketing agency called Aira. Now, throughout my time, I've launched a number of creative content and digital PR campaigns, too many to mention. Bring it down a level, go to industry blogs, more niche publications, the ones that you're more likely to get traction with.

Campaigns 65

Campaigns Press Best Practices PR 65

Buffer

DECEMBER 13, 2021

Continue to monitor your stats month over month to see what dates, times, and posting schedules work best. Some weeks, this will be simple: You had a big product announcement, you wrote a new blog post, you saw a meme you just had to recreate. Buffer’s analytics dashboard can show you exactly when, and how often, to post.

Social Media 75

Social Media Media Stats PR 75

KoMarketing Associates

JULY 10, 2018

If that’s the case, then why do we see stats like this: or this: Let’s be real. A few years ago, I was asking a client’s PR team about byline opportunities. Now, when working with any team, specifically in the PR space, we make it very clear our goal is to avoid overlap, supplement their work, and support their goals.

Top of Funnel 177

Top of Funnel Paid Search Agency Content Budget Programs 177

Brightedge

MAY 16, 2021

The New Rules of Marketing and PR: How to Use Social Media and Viral Marketing to Reach Buyers Directly by David Scott, 2017. The book is a good introduction to the role of social media marketing and PR. The rules of digital marketing are constantly changing. Blue Ocean Shift by W. Chan Kim and Renee Mauborgne, updated in 2017.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Convince & Convert

APRIL 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Influence Mining is the Next Gold Rush Is Twitter for Business Even Worth the Trouble? Sore spot with us PR types.)

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Adobe Experience Cloud Blog

MAY 15, 2017

A quick look at a few stats illustrates just how powerful that can be: 84% of consumers say they trust recommendations from people they know more than they trust advertising. That was a job for lawyers and PR pros. Nielsen ). MSLGroup ). They Don’t Know They’re Allowed To. You Haven’t Asked.

Work Management 129

Work Management Thought Leadership Content Marketing Management 129

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 262

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 262

Sprout Social

APRIL 4, 2023

This could be through word-of-mouth , or by posting to their social media networks, in blog posts, on review sites and other corners of the internet. Whether on your website or elsewhere, this is powerful PR for you. It’s clear from these employee advocacy stats how valuable an employee advocacy program is.

Brand Identity 121

Brand Identity Branding Word of Mouth Social Media 121

EveryoneSocial

JANUARY 12, 2022

There’s concern about employees sharing confidential information or workers becoming involved in heated online discussions that spark a PR nightmare, for example. Just check out these stats: 84% of people value personal recommendations over all other forms of advertising.

Social Networks 97

Social Networks Activities ROI Enterprise Management 97

Biznology

DECEMBER 3, 2013

In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. I also need blog names, formatted-correctly, and blogger names, spelled right, and I need to make sure the blog is current, and active. And I need a lot of them.

Blogger 80

Blogger Outreach Work Management Campaigns 80

markempa

SEPTEMBER 30, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Brian leads the call with the stat - "80% of leads sent from marketing to the sales organization are lost, ignored, or discarded." We again have Jill Konrath and Brian Carroll talking about the topic.

Lead Generation 120

Lead Generation B2B Sales B2B Marketing B2B Thought Leadership 120

KoMarketing Associates

FEBRUARY 19, 2015

They don’t have the time to sift through your blog to get the main points. In the B2B marketing space, however, subject matter can sometimes be pretty obscure (especially to those of us coming from a marketing/communications/PR background!). In fact, it’s the very foundation on which content marketing is built.

Ideal Customer Profiles 120

Ideal Customer Profiles Buyer Personas B2B Marketing Planning 120

ClickDimensions

NOVEMBER 30, 2018

Provide highlights of your current-year to-date, including things like number of leads generated, ad conversion rates, social media followers, email stat averages, website traffic and other related statistics, along with a comparison to the year before so you can document progress or setbacks. are fine for these purposes. Happy Marketing!

Planning 58

Planning Marketing Plans SWOT Allocation 58

Buffer

JULY 23, 2019

We’ve had a lot of new stats to pore over in recent weeks. In a pair of recent studies — one by the PR firm Edelman and one by the social media marketing group HelloSociety — there’s been a very rosy picture of how influencer marketing is doing. Remember the stats we shared about influencer engagement just a moment ago?

Marketing Strategy 75

Marketing Strategy Marketing & Strategy Effectiveness Peer-to-peer 75