How to drive and measure success with the right KPIs
Liveintent
JANUARY 27, 2021
The work we’ve done with the premier off-price eCommerce portfolio company Rue Gilt Groupe (RGG) helps illustrate these points quite nicely. When readers click on RGG ads in email newsletters, they are directed to landing pages that immediately ask for their email address before they can browse the sites. The key takeaways.
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