Savvy B2B Marketing

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What’s Happening to EU Privacy Law? An FAQ

It's All About Revenue

by Jesse Noyes | Tweet this Privacy law in the European Union was back in the headlines recently. That’s due to proposed changes to EU privacy protections that were released by The European Commission. A lot of people were likely scratching their heads, wondering how the proposed changes to EU privacy law would impact them and their business. Well, our own Chief Security and Privacy Officer, Dennis Dayman , follows this news the way some follow celebrity gossip. What is changing in EU privacy law? the monitoring of individuals’ behavior.

Klout overhauls its business model, but does it answer its critics?

grow - Practical Marketing Solutions

Privacy. Klout has been caught up in some embarrassing privacy miscues, including showing profiles from minors on the site and re-introducing people into the Klout system who had opted-out. “Our goal is to lead the industry in matters of privacy protection.” Probably the biggest concern has been privacy. But what is the real impact? Transparency.

Danah Boyd On Privacy and Online Social Cues

It's All About Revenue

by Jesse Noyes | Tweet this Always the virtual iconoclast, Danah Boyd , a senior researcher at Microsoft, made the argument that when we talk about protecting people’s privacy, we probably don’t know what we’re talking about. “No one can actually agree on what privacy means or what it takes to protect privacy in the first place,” Boyd said at the 2011 Personal Democracy Forum in New York City. Or the mommy bloggers who demand better privacy protection for their kids, but post embarrassing photos that could haunt their children the rest of their life.

New California Do Not Track Law Affects Online Marketers

Marketing Action

You need to add language to your privacy policy that addresses two key issues: Disclose whether you respond to DNT signals. You will need to explain in your privacy policy whether your company responds to DNT signals (or any other mechanisms that provide consumers the ability to exercise choice regarding the collection of PII). Who is affected? What does it mean in plain English?

Obey Facebook’s Rules of Engagement (Or Else)

Marketing Action

Protect data. Here’s a partial list of behaviors that can push you over that threshold: Multiple people report your post as spam. This section is all about privacy and control. Always include a publicly accessible privacy policy. 3. Protect data. It is experiences like this that make me uniquely qualified to write this article. The five Facebook principles.

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Marketo’s Position on the New Privacy Developments

Modern B2B Marketing

by Josh Aberant Within the past month we’ve seen major privacy initiatives from three major players in the online commerce space: FTC with a Do Not Track list proposal; Microsoft with announcements of tracking blocking technology in the upcoming release of the Internet Explorer browser; US Dept. of Commerce with its calls for baseline federal privacy regulation and a federal privacy office.

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