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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Check out a few stats here. Enable subscriptions: Keep your readers updated with your blog posts by allowing them to subscribe via email or RSS. 36% publish one post per month or less.

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The Leadership Gap in B2B Marketing

Marketing Insider Group

And yet much of the B2B Marketing conversation is still on generating leads. This is why I believe we have a leadership gap in B2B Marketing today. This is why I believe we have a leadership gap in B2B Marketing today. Change is coming to B2B Marketing. Are you ready? The Future of marketing was digital?

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How to Get More Blog Traffic – Real World Data

Webbiquity

This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. But it makes sense: the more often your blog is “seen&# on other sites, the more people will bookmark it, subscribe to your RSS feed, and type in the URL directly.

Traffic 100
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How We Overcame 2015’s Top Content Marketing Challenges

KoMarketing Associates

More about this challenge: According to the Content Marketing Institute , 54 percent of B2B marketers in 2015 were challenged by “producing engaging content.” What To Do When B2B Content Marketing Efforts Hit a Proverbial Wall. 6 Ways to Optimize Video Content like a B2B SEO Pro. Coming up with Fresh Content Ideas.

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How to Derive Inspiration from an Active Fan Base

Convince & Convert

The RSS feed is: [link]. Social Media Stat of the Week: 37% of PC users have migrated to mobile. That and the great work that she does with Intel – which I think is definitely worth following whether you’re a B2B or a B2C company, simply because they really make the story more than themselves. Listen Now.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Shockingly, according to MarketingCharts, only 1 in 2 marketers of the B2B persuasion agree that marketing has clear financial value to their business. Listen Now . Find us on iTunes: [link].