B2B Thought Leadership Conference Event Marketing Resources 
Jifflenow
AUGUST 29, 2022
Nearly 85% of leadership believe in-person events are essential to their company’s success. To accelerate their sales pipeline, companies spend around 18% of their marketing budget exhibiting or sponsoring at the world’s premier conferences and trade shows. But its value is undeniable at events. Don’t believe us?
Rev
JANUARY 11, 2023
When most B2B companies set out to find new customers and increase sales, they rely on an outdated ideal customer profile, use one-size-fits-all marketing tactics and hope for the best. What if you could focus your marketing efforts and target potential customers with the highest likelihood of buying from you? You’re not alone.
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6sense
DECEMBER 8, 2021
A global health crisis, economic uncertainty, social distancing — as marketing leaders, it’s hard to lead our teams right now. Yet, while juggling emotions, family and conference calls (what we old-timers once called them), we must press on with generating predictable revenue. Thought leadership. Sales enablement.
SpotMe Blog
JULY 28, 2023
“Most of our customers, particularly in the life sciences and pharma industries, who were hosting hundreds of virtual events during the pandemic have now re-added in-person to their event mix. According to a German-based event efficiency platform, “26% of event marketers lack the time to measure the success of their events.”
TrustRadius Marketing
OCTOBER 1, 2018
The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. These blogs offer plenty of useful content that can help you get started or advance your skills in your B2B company. B2B Personal and Consulting Blogs. Anyone in the B2B community can learn something from Patel.
markempa
MARCH 6, 2006
B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.
Adobe Experience Cloud Blog
APRIL 4, 2015
The Marketing Nation Summit is the marketing event of the year—it is two and a half days of connecting with other marketers, engaging with new ideas, and discovering resources to make you a better marketer. While incredibly valuable to the event marketer, push notifications need to be relevant and timely.
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