Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. 7 Rahil Karedia Help AG (An e& Enterprise Company) Contact Rahil Karedia Score: 62.31 Congratulations to all our Business Continuity influencers who participated! Brian Reid Score: 68.81

B2B Thought Leadership 124

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 124

Thinkers360

MARCH 1, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Education for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! 10 Dr. Score: 37.71

Education 127

Education B2B Thought Leadership Thought Leadership Lead Scoring 127

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (North America). Congratulations to all who participated! Help us grow the Thinkers360 community by participating and sharing your own content and experience today!

B2B Thought Leadership 126

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 126

Thinkers360

MARCH 31, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (APAC). Congratulations to all who participated! Help us grow the Thinkers360 community by participating and sharing your own content and experience today! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Thinkers360

APRIL 7, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Diversity and Inclusion for 2024. 7 Mindy Gibbins-Klein The Thoughtful Leader Contact Mindy Gibbins-Klein Score: 51.94 Congratulations to all our Diversity and Inclusion influencers who participated! Jones Score: 88.43

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Legal & IP for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today

B2B Thought Leadership 104

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 104

Marketing Insider Group

MAY 5, 2021

Over the last year, the pandemic forced many organizations to shift from in-person to all-virtual marketing events. Communication, flexibility, and personalization are three pillars of great virtual marketing events. Good preparation and having a backup plan (or two) are essential steps to successfully running an online event.

Planning 285

Planning Top of Funnel Digital Marketing Funnels B2B Thought Leadership 285

Thinkers360

APRIL 14, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Health & Safety for 2024. Congratulations to all our Health & Safety influencers who participated! 3 Lisa Thee (Polvi) Humaxa Contact Lisa Thee (Polvi) Score: 98.67 4 Dr. McKenna Score: 31.33

B2B Thought Leadership 77

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 77

Thinkers360

MARCH 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Security for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Thinkers360

FEBRUARY 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Supply Chain for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! 8 DV Abhang,C.P.M.,CPSM

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

BOP Design

OCTOBER 20, 2021

What should B2B companies share on social media? Should B2B companies even be active on social media? What social channels are the best for B2B companies? These are pretty common questions we hear from B2B companies when discussing their digital marketing strategies. Thought Leadership.

Social Media 105

Social Media B2B Thought Leadership Paid Search Agency Companies 105

Oktopost

AUGUST 26, 2021

Listen to the podcast: For more thought leadership on growth marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Radically Transparent is a podcast geared towards the modern-day B2B marketer.

Contingency Planning 118

Contingency Planning B2B Thought Leadership Account Based Marketing Transparency 118

Marketing Insider Group

FEBRUARY 6, 2023

According to Laurie Buczek , research vice president , IDC CMO Advisory practice “B2B tech buyers are undeniably digital-first and digital always in their buying journey. This has never been truer in an age of digital-first B2B marketing. We are in an era of next-generation B2B marketing convergence.

B2B Thought Leadership 230

B2B Thought Leadership Lead Ranking B2B Marketing Planning 230

Trade Press Services Newsletter

JANUARY 4, 2024

2024 is poised to be a revolutionary year for B2B marketers. Seven Tips for Navigating Your B2B Marketing Journey in 2024 For B2B marketers, the journey ahead is full of twists, turns and detours. Do you want to increase visibility, establish thought leadership, enter a new marketplace, or launch a new product or service?

Marketing AI 130

Marketing AI Course B2B Thought Leadership Planning 130

Webbiquity

FEBRUARY 16, 2023

According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% Image credit: Pexels Part of the field’s growth can be attributed to innovations and changes being made within B2B marketing. Here are three key B2B marketing trends for 2023 worth watching.

Trends 306

Trends B2B Marketing B2B Thought Leadership B2B 306

Thinkers360

MARCH 31, 2024

Thinkers360 Leaderboards: Top 50 Global Th ought Leaders and Influencers on Design Thinking , Top 50 Global Thought Leaders and Influencers on Startups 2023 , and Top 50 B2B Thought Leaders, Analysts & Influencers You Should Work With In 2024 (EMEA). Thinkers360: Tell us a bit about your background and areas of expertise.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Opt-out Opt-in 52

Vision Edge Marketing

APRIL 5, 2022

Because it provides immeasurable (and measurable) value, especially in the realm of thought leadership. . Let’s explore this relationship further and how to measure the value of thought leadership. . How Content Marketing and Thought Leadership are Related . How to Identify Thought Leaders .

Thought Leadership 215

Thought Leadership B2B Thought Leadership Peer-to-peer Lead Scoring 215

Marketing Insider Group

MAY 18, 2020

If you haven’t thought about this question, then you should because it matters and impacts if they buy from you. One of the best ways to gain trust and credibility is through thought leadership. By executing a thought leadership strategy, you can gain credibility and showcase your expertise. Quick Takeaways.

Thought Leadership 355

Thought Leadership B2B Thought Leadership Research Practices 355

Thinkers360

MARCH 22, 2024

She is featured in Thinkers360’s annual leaderboards: Top 50 Global Thought Leaders and Influencers on Mobility 2024 , Top 50 Global Thought Leaders and Influencers on Digital Transformation 2023 and 125 Podcasts from Thinkers360 Thought Leaders You Should Listen To in 2024 to name just a few.

B2B Thought Leadership 52

B2B Thought Leadership Marketing AI Thought Leadership Research 52

Thinkers360

MARCH 15, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Latin America). Congratulations to all who participated! Help us grow the Thinkers360 community by participating and sharing your own content and experience today!

B2B Thought Leadership 61

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 61

Thinkers360

FEBRUARY 23, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Design Thinking for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Score: 37.01

B2B Thought Leadership 61

B2B Thought Leadership Design Thought Leadership Lead Scoring 61

Marketing Insider Group

DECEMBER 21, 2020

Most companies have learned that B2B marketing budgets are much more important than they thought – and that their existing marketing strategies, well, kind of sucked. Look, we all knew B2B marketing had plenty of problems long before COVID-19: Generic, bland, and forgettable content. Virtual events and webinars (52%).

Marketing Budget 352

Marketing Budget Marketing Budget Creation Budget Programs Research 352

Webbiquity

AUGUST 1, 2023

Image credit: Christopher Gower on UnSplash Organizations may launch brand new websites for any of these or other purposes: To create an online presence for a start-up company; To launch a new brand, product, or tool; To enter a new market (e.g., Here are nine helpful strategies. Fresh Content Google loves fresh content. Sites like Inc.,

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Marketing Insider Group

FEBRUARY 13, 2023

Looking back, ABM has risen in parallel with key concepts and practices including Thought Leadership, Marketing Analytics and Data, Marketing Technology (MarTech), and Marketing Transformation. Elevating ABM: Building Blocks for Long-Term Growth ” is the sixth annual survey done in partnership with the ABM Leadership Alliance.

Account Based Marketing 200

Account Based Marketing Advertising Benchmark ABM B2B Thought Leadership 200

PureB2B

DECEMBER 3, 2021

It goes without saying that there is a consistent struggle with event marketing in the B2B space. Events remain limited due to health concerns and the general attendance is fatigued by excessive product marketing. On top of that, lead generation goals for companies are growing and there’s only so much budget available.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

Webbiquity

JUNE 20, 2023

Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services. Customer testimonials tap into the deep-rooted psychological principle of social proof.

Webinar Metrics 306

Webinar Metrics Demand Work Management Video Marketing 306

Martech

JULY 28, 2021

Virtual event, courtesy of Panasonic. As more B2B marketing teams adopt B2C strategies to engage and convert business customers, electronics giant Panasonic has found success in focusing on engaging customers where they are. And during the COVID-19, that includes virtual events. The event took place on Microsoft Teams.

Marketing & Strategy 110

Marketing & Strategy B2B B2B Thought Leadership Trade Show 110

Brandpoint

NOVEMBER 10, 2020

Virtual events are no longer just another lead gen tactic added to an arsenal of marketing assets — they’re now the only option most people have. If you want to hear from experts in your industry, introduce yourself to potential clients or get your own thought leadership out into the universe, going digital is a must.

Work Management 149

Work Management Marketing Management Planning B2B Thought Leadership 149

BOP Design

MARCH 12, 2021

While Facebook, LinkedIn, and Twitter have taken precedence over using the network that created the selfie, it should not be ignored as a viable option for B2B companies. If you are considering creating an Instagram account for your B2B firm, check out these tips first. Read more: A B2B website checklist to maximize CRO.

Paid Search Agency 117

Paid Search Agency Companies B2B Thought Leadership B2B 117

Webbiquity

FEBRUARY 22, 2022

Influencer marketing is increasingly popular in the B2B space, for the simple reason that buyers trust experts more than ads. But many B2B marketers are approaching it in the wrong ways, missing the mark with both the influencers and their audiences. A new report offers a wealth of guidance for doing B2B influencer marketing better.

B2B Marketing 357

B2B Marketing Research Paid Search Agency Advertising Agencies 357

PureB2B

DECEMBER 3, 2021

It goes without saying that there is a consistent struggle with event marketing in the B2B space. Events remain limited due to health concerns and the general attendance is fatigued by excessive product marketing. On top of that, lead generation goals for companies are growing and there’s only so much budget available.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

Webbiquity

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? The Biggest Challenge in B2B Social Media Marketing. The Top Social Networks for B2B Marketing.

Social Media 236

Social Media Allocation Social Marketing B2B Marketing 236

Marketing Insider Group

SEPTEMBER 15, 2020

And the experience matters a great deal, especially for those of us in B2B. 86% of B2B buyers say they’re willing to pay more for an awesome experience. Almost half of B2B buyers have completed an impulse purchase after a stellar experience. Phygital marketing optimizes the experience for B2B customers as well.

Examples 358

Examples Planning Work Management B2B Thought Leadership 358

Thinkers360

FEBRUARY 9, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Predictive Analytics for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today !

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

KoMarketing Associates

OCTOBER 5, 2017

Translating live events into the digital realm so it can reach more people is something companies can do to make more out of the cost they are spending at live events. With hundreds of trade shows, conferences, and meet-ups happening every year, events tend to “die” once they are over. Online Offer.

Work Management 138

Work Management B2B Marketing Marketing Management B2B 138

Thinkers360

FEBRUARY 2, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Cloud Computing for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today !

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

JANUARY 26, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Culture for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today !

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52