SmartBug Media

APRIL 10, 2023

SMS marketing is equally effective and engaging—and brands are taking note. More and more companies are embracing SMS marketing to engage with customers where they’re already most active. At least 70 percent of consumers subscribed to SMS marketing in 2022, and that number is already on the rise this year.

SMS 98

SMS Marketing Strategy Marketing & Strategy Planning 98

Marketing Insider Group

FEBRUARY 1, 2021

The digital era has led to changes in the way brands market their products and services. With a holistic perception of buyer intent in your business, your marketing and sales teams can improve the lead-qualification process and enhance sales conversions. The Shift to Customer-Centric Marketing. Engagement rates.

Buyer Intent 358

Buyer Intent Intent Work Management Marketing Management 358

SmartBug Media

APRIL 13, 2023

Remind Customers of Their Abandoned Cart Send an automated email reminding customers of the items they left in their cart. However, studies have shown that open rates improve when consumers see that an email is from a real individual. Below are nine tried-and-true ways to convert your abandoned carts: 1.

Paid Search Agency 98

Paid Search Agency Urgency Marketing Advertising Funnels Intent 98

Zoominfo

OCTOBER 23, 2018

In the B2B world, email marketing continues to be a reliable, revenue-driving channel. But, as buyer preferences change and technology evolves, creating the perfect B2B marketing email isn’t so simple. If you’re focused on email marketing campaign optimization you’ve come to the right place. Let’s get into it!

Email Marketing 183

Email Marketing Optimization Campaigns Tips 183

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Let’s get started! This is a 138.2%

Social Media 109

Social Media Email Marketing Social Marketing Marketing Budget 109

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. 1) SendX ?—?SendX Deal - Buy cux.io

Enterprise Management 248

Enterprise Management Marketing Automation Services Work Management Marketing Management 248

Vision6

APRIL 19, 2023

An anniversary email is a powerful marketing tool that commemorates significant milestones or events in the relationship between a brand and its customers. With the right approach, these emails can become a key part of your marketing strategy, driving customer retention and loyalty over the long term. What is an anniversary email?

Examples 98

Examples Loyalty Template Eye-Tracking 98

SmartBug Media

JUNE 22, 2022

Email flows, also known as email automation, serve as part of the backbone of an e-commerce marketing plan by providing content to subscribers. This is a user experience experiment that marketers deploy to understand how variations of a campaign perform with split audiences. However, email flows aren’t one-and-done projects.

Optimization 92

Optimization SMS Work Management Urgency Marketing 92

Vision6

JUNE 4, 2023

Studies have shown that approximately 59% of consumers say marketing emails influence purchasing decisions. In this article, we will explore various email marketing strategies and discuss various examples. What is an email marketing strategy? This can significantly increase conversion rates and overall engagement.

Email Marketing 52

Email Marketing Marketing Strategy Marketing & Strategy Planning 52

Optinmonster

JANUARY 26, 2023

A winning email marketing strategy can help you do that! Email marketing remains the most effective way to reach customers and leads across industries. In this article, we’ll go over how to create a marketing strategy that brings you email marketing success. What Is An Email Marketing Strategy?

Email Marketing 90

Email Marketing Marketing Strategy Marketing & Strategy Work Management 90

Vision6

AUGUST 7, 2023

In our dynamic business landscape, organisations must continue discovering new ways to move past one-size-fits-all email marketing strategies to engage with their audience effectively. In this article, we’ll delve into email marketing segmentation strategies, how to segment email lists, and best practices to follow.

Segmentation 52

Segmentation Terms and Conditions Allocation Ad Frequency 52

Optinmonster

DECEMBER 22, 2022

Email marketing is one of the most effective digital marketing strategies around. You can use email for generating leads as well as bringing them through your marketing funnel towards closing the sale. Email marketing is a top lead generation channel and most likely always will be. Email marketing is also easy to measure.

Lead Generation 89

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 89

Martech Advisor

OCTOBER 31, 2019

93% of B2B marketers use email to distribute content, according to Content Marketing Institute. If you’re looking to improve your email marketing results, implement these five email marketing best practices! Email is perhaps the best medium for B2B organizations to generate leads and drive conversions.

Email Marketing 65

Email Marketing Practices B2B Marketing CTR 65

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. Deal - Get 20% off on all plans. ?

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. is a sales automation platform that allows users to both prospect and send automated email campaigns.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Hinge Marketing

AUGUST 15, 2014

You’ve got the basics of email marketing down, sending well-targeted content according to a thoughtful calendar. This lead nurturing strategy is the beating heart of a content marketing campaign, and calls-to-action through email are one of the primary vehicles for this nurture. Email open rates. Offer strategies.

Work Management 48

Work Management Email Marketing Marketing Management Campaigns 48

PureB2B

APRIL 21, 2017

This has led to changes in the way brands market their products and services. And this means putting your customer’s needs, wants and interests at the center of all your sales and marketing campaigns. Customer-Centered Marketing. These days, marketers use data analytics tools to measure the success of every marketing effort.

Buyer Intent 87

Buyer Intent Intent Work Management Marketing Management 87

PureB2B

APRIL 21, 2017

This has led to changes in the way brands market their products and services. And this means putting your customer’s needs, wants and interests at the center of all your sales and marketing campaigns. Customer-Centered Marketing. These days, marketers use data analytics tools to measure the success of every marketing effort.

Buyer Intent 62

Buyer Intent Intent Work Management Marketing Management 62

ConvertKit

MAY 14, 2019

While the content you write for an educational email may be different than what you write for a hard-sell email inside your email marketing funnel , each email type will need these five core elements. Your subject line is the first thing your subscriber will see when they open their inbox. Subject line. Preview text.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

ConvertKit

MAY 14, 2019

While the content you write for an educational email may be different than what you write for a hard-sell email inside your email marketing funnel , each email type will need these five core elements. Your subject line is the first thing your subscriber will see when they open their inbox. Subject line. Preview text.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

Hubspot

NOVEMBER 10, 2011

Email spammers have taught us honest email marketers a thing or two over the years. But in their own twisted way, spammers have helped us figure out some email marketing best practices to keep in mind as your email marketing, lead nurturing, and marketing automation campaigns get underway. Stay trendy.

Email Marketing 28

Email Marketing Tips Click Rate Urgency Marketing 28

Litmus

JUNE 17, 2021

Even for someone like me who’s been doing email marketing for over a decade and now does content for a living. What will get your email opened, clicked on, and converting? Use urgency—sparingly. Consider that some emails are designed for low opens. Automate your QA process with Litmus Test. Add some action.

Open Rate 116

Open Rate Tips CAN-SPAM Click Rate 116

Optinmonster

FEBRUARY 27, 2024

Sales Follow Up Email Subject Lines Here are several effective sales follow up email subject lines designed to increase open rate and response rates from your prospects: 1. “[Prospect’s Name], Avoid Missing Out on [Offer/Opportunity]” Creates a sense of urgency and potential loss. Best regards.

Template 79

Template Top of Funnel Examples Marketing Proposals 79

Single Grain

NOVEMBER 16, 2022

Here are some tried and true holiday marketing campaign ideas along with friendly reminders for making sure your store has as much success this holiday season as possible. Get My Free Marketing Plan . Set Up all Your Holiday Marketing Automations. 1) Email Marketing Automation. Let’s get started!

Campaigns 52

Campaigns Marketing Automation Services SMS Planning 52

Porch Group Media

JANUARY 19, 2021

Email remains one of the most used and effective marketing channels. Research by Demand Metric and Return Path examine the current state of email marketing, including brands’ top objectives, challenges and successes. Firms that report increasing email marketing effectiveness are more likely to also report annual revenue growth.

Tactics 69

Tactics Email Marketing Paid Search Agency Deliverability 69

Single Grain

JUNE 1, 2021

Another is that, just like any other business, SaaS companies need to market their products to find new leads and customers. SaaS companies face many of the same problems that other industries do when it comes to email marketing. This opens up marketing opportunities that most other industries won’t have.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Ideal Customer Profiles Work Management 98

Optinmonster

APRIL 9, 2024

Are you not seeing the results you expect from your email marketing campaigns? Wondering if you are making mistakes that might be hurting your email conversions? A lot of marketers fall into the trap of setting up an email marketing campaign, but not applying the right strategies to succeed in their goals.

Email Marketing 96

Email Marketing Planning Work Management Marketing Management 96

Optinmonster

NOVEMBER 22, 2023

Great email marketing is one of the best ways to improve conversion rates. Even the most talented writers can struggle to perfect their email marketing copy. million users trust our marketing expertise. These tips will help you get more email opens, improve subscriber engagement, and make more sales.

Copywriting 100

Copywriting Email Marketing Planning Paid Search Agency 100

Porch Group Media

DECEMBER 9, 2019

The Current State of Email Marketing. Email remains one of the most used and effective marketing channels. Recent research by Demand Metric and Return Path examine the current state of email marketing today, including brands’ top objectives, challenges and successes. Email Marketing Challenges. Email deliverability (37%).

Email Marketing 59

Email Marketing Paid Search Agency Deliverability Click Rate 59

Valasys

FEBRUARY 22, 2021

Drip email marketing is a process of sending a set of automated mails to a list of target audience with an intention to achieve specific result. Drip email marketing is different than normal business emails. Primarily, drip email marketing is used to-. The emails are sent on predefined time to targeted email subscribers.

Email Marketing 78

Email Marketing Campaigns Planning Top of Funnel 78

Mailmunch

JULY 19, 2021

Automation is quickly becoming the future of email marketing. With automation, marketers can send timely emails to subscribers on a predefined schedule. One way you can automate your marketing is with triggered emails. Triggered emails are automated emails that are sent based on consumer’s behavior.

Examples 96

Examples Trigger Marketing Top of Funnel Email Marketing 96

SmartBug Media

SEPTEMBER 27, 2023

Prepare your business for e-comm’s busiest day of the year with these Black Friday marketing ideas from SmartBug Media’s® e-commerce experts. 8 Strategic Black Friday Marketing Ideas for Your E-Commerce Business BFCM weekend comes only once a year, so you must make your Black Friday marketing strategies count.

SMS 59

SMS Planning Marketing & Strategy Bundling 59

Scoop.it

MAY 12, 2022

Despite the constant predictions of its decline, email marketing still gives businesses a convenient, cost-effective way to connect with their audience, establish trust, provide value, turn leads into sales, and increase Return on Investment (ROI). Email marketing has not been exempt from these evolutions. Source: EmailMonday.

Email Marketing 78

Email Marketing Lead Scoring Lead Ranking Click Rate 78

Salesforce Marketing Cloud

OCTOBER 17, 2023

Marketing and sales work together to pull leads into the awareness stage, using tactics like the following: Publishing blog posts and articles about relevant topics (ahem) Running ads leading to your content or website. I look at email open rates, event registrations, and free trial sign-ups. Here are the tools I recommend: ?‍?

Sales Management 59

Sales Management Lead Nurturing Top of Funnel Lead Ranking 59

Convert

AUGUST 9, 2022

It is extremely challenging to try to improve organic traffic without an SEO tool, just as it is difficult to boost conversions without an analytics tool, or build an email workflow without an email automation solution. Brand Marketing & Communication Teams — Managing the brand’s presence and marketing strategy on social media.

CMS Development 52

CMS Development Marketing Analytics Tools Industry CMS Marketing Automation Services 52

Huptech Web

OCTOBER 20, 2023

Effective Marketing Strategies to make your Business stand out and How does Huptech Web contribute to driving e-commerce success? An omnichannel marketing approach ensures consistent customer experience across all these touchpoints. Mobile-responsive websites can lead to higher conversion rates on Black Friday.

Paid Content 52

Paid Content Marketing & Strategy Landing Pages Mobile Advertising 52

Optinmonster

MAY 10, 2023

Struggling to drive more leads and sales with your email marketing? That’s what we call a product recommendation email, a brilliant promotional strategy that’s gaining popularity in email marketing campaigns. A product recommendation email is a type of promotional email used in email marketing campaigns.

Examples 70

Examples Product Cross-Selling Loyalty 70