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How to Train Your Sales Teams on Ethical AI Use [Expert Insights]

Hubspot

Train AI in sales, and you’ll join 81% of salespeople surveyed who agree that AI significantly reduces their manual tasks and data entry workload. The good news: There’s a way to leverage AI with ethics intact, and we’re showing you exactly how to do so. In this article, find the ethical concerns and best practices for using AI.

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The power of customer data across the journey: Acquisition

Martech

Over the next three articles, we’ll explore: The important role data plays across the customer journey. This article will look at the first part of the customer journey: acquiring and educating new customers. Email marketing metrics (open rates, click-through rates, conversion rates, etc.) How to get better data responsibly.

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ZoomInfo, Data Privacy, and You

Zoominfo

Companies are increasingly facing pressure from regulators and consumers alike to address data privacy concerns and tighten collection data collection processes. Read: Beginners Guide to CCPA CPRA – California has also recently passed the California Privacy Rights Act (CPRA), which expands on business regulations outlined in CCPA.

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DealSignal vs. SalesIntel: Best SalesIntel Alternative

DealSignal

In a Nutshell Selecting the right sales intelligence tool is more than just a choice—it’s a strategic decision that impacts your business’s bottom line. This article offers an in-depth comparison between two significant players in the field DealSignal and SalesIntel , and proves why DealSignal is the best SalesIntel alternative.

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DealSignal vs. Clearbit: Choosing the Right Data Solution

DealSignal

Whether you’re a small business owner, a marketing leader, or simply exploring data solutions, this article is tailored for you. At the heart of its operation are innovative data verification methods, ongoing data cleansing, and AI-powered matching algorithms. You’re in the right place.

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DealSignal vs Apollo.io: Choose the Right B2B Data Provider to Accelerate Pipeline Generation

DealSignal

DealSignal is the leading Verified B2B Data software solution for B2B businesses looking to go-to-market across multiple market segments, multiple industries, and international geographies. Furthermore, many Apollo customers have voiced concerns online over the company’s inadequate security and privacy policies.

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What are the Main Challenges of Marketing Financial Services? (And How You Can Solve Them)

Brandpoint

The main challenges of marketing financial services are very unique to the industry. However, as we dug into the research in our 2019 State of Content Marketing for Financial Services report , we saw some common trends bubble up. Keeping up with new marketing techniques. Keeping up with new marketing techniques.