KoMarketing Associates

JULY 14, 2016

Social media can be overwhelming, especially if you’re a B2B marketer, because it can be a struggle to find things to share. You enter in and save your topic keywords for each social profile, and then each time you log in, you are given a list of articles from various online publications about your keyword. Cost: FREE.

Social Media 120

Social Media Social Marketing Automation B2B Marketing 120

Webbiquity

MARCH 15, 2018

Click on each time slot to add your update and schedule it: Additionally, you can also draft updates to edit and use later, as well as add RSS feeds to curate content from your preferred online sources, automatically—you just need to click on “add” once you discover a post you like. appeared first on B2B Marketing Blog | Webbiquity.

Social Media 324

Social Media Tools Media Work Management 324

Valasys

JULY 20, 2020

Any businesses can construct online media accounts and post the articles, products, and services through content or video clips. The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms. B2B falls flat on forming status among social platforms.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

KoMarketing Associates

NOVEMBER 24, 2015

With the end of the year rapidly approaching, and 2016 planning underway, business owners are assessing where they are with respect to B2B search engine marketing goals and objectives. One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

BOP Design

AUGUST 14, 2018

B2B marketers can literally use 10, 20, or 30+ tools on a daily basis to manage and execute their marketing strategy. While we can’t cover all the B2B marketing tools out there, here are a few that we find to add value either by streamlining efforts, providing actionable data/metrics, or improving efficiency for B2B marketers.

Marketing Automation Services 86

Marketing Automation Services Budget Programs Enterprise Management Work Management 86

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. According to The Content Marketing Institute , at least 86% of B2B marketers are now engaged in content marketing as well. RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. But guess what?

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

The Point

FEBRUARY 8, 2011

Tony Karrer and Tom Pick, founders of the popular B2B Marketing site B2B Marketing Zone just released a compelling report on B2B Blogging Trends in 2011. 2011 may be the year when B2B companies finally realize blogs are more than just a PR vehicle for propagating so-called thought leadership.

Aggregage 100

Aggregage Trends B2B Thought Leadership B2B 100

Only B2B

APRIL 19, 2018

Bookmarking websites, RSS, and others. We have made your task easier by collating the best articles available online which talk about content syndication. Here are a few articles to help you out. Search for WordPress plugins that make syndication easy and submitting content to RSS. The post appeared first on ONLY B2B.

RSS 88

RSS Public Relations Demand Generation Agencies Custom Publishing 88

Adobe Experience Cloud Blog

AUGUST 11, 2017

I’d finish reading an interesting article, then head to Twitter, LinkedIn or Facebook and share it. Read the entire article or post. I repeat, read the entire article or post. A target audience of marketers may be too broad, while B2B marketers in life sciences doing ABM may be too narrow. Be picky in what you share.

Curation 134

Curation Tools B2B Thought Leadership Thought Leadership 134

Marketing Insider Group

FEBRUARY 16, 2012

And yet much of the B2B Marketing conversation is still on generating leads. This is why I believe we have a leadership gap in B2B Marketing today. This is why I believe we have a leadership gap in B2B Marketing today. Change is coming to B2B Marketing. Are you ready? The Future of marketing was digital?

B2B Marketing 100

B2B Marketing Enterprise Management B2B Thought Leadership B2B 100

Smashmouth Marketing

JUNE 14, 2010

That said, you still have hundreds of Google Reader articles to scan, a few new sales enablement presentations to review before publishing them to Slideshare, and two meetings to approve in the Appointment Setting queue. My domain expertise is B2B Marketing and Sales, especially Demand Gen. Today at Enterprise 2.0 and Jive Genius.

B2B Sales 100

B2B Sales Enterprise Management Demand B2B Marketing 100

Scoop.it

JANUARY 10, 2023

In fact, 85% of B2B content marketers give credit to content curation for their organizations’ success. For example, you might package different articles around a common theme or add your own commentary to give readers a new perspective. This can be done manually or with the help of artificial intelligence and software.

Curation 79

Curation Newsletter Content Deliverability 79

Sales Engine

OCTOBER 16, 2015

The answer is critical for anyone in B2B marketing today. B2B content marketing today is really about generating leads for sales by replacing the one-to-one conversations that salespeople used to be able to get more predictably. That means that every article they publish can’t go through tons of committee-based review cycles.

Content Marketing 120

Content Marketing Lead Ranking Content Marketing & Strategy 120

KoMarketing Associates

NOVEMBER 12, 2015

This experience got me thinking about where B2B marketers may miss out on SEO opportunities because there isn’t a direct connection to SEO performance. Here are five potentially overlooked content marketing opportunities B2B marketers should consider incorporating into their ongoing SEO efforts. EMAIL COMMUNICATION.

SEO 120

SEO Content Marketing Marketing Management Paid Search Agency 120

Webbiquity

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. Our blog has about 4,000 RSS and email subscribers. This article was originally published on HubSpot by Pete Caputa. They’re not much different.

Social Media 206

Social Media Search Marketing Social Marketing Optimization 206

Chris Koch

JUNE 26, 2009

My job is to learn about how to become a better B2B marketer and to share what I learn with others. To get better, you should think of yourself as part of the emerging guild of B2B marketers in social media. I think of Paul Dunay as one of the model citizens of this online B2B guild. Pick an RSS tool. Social Media B2B.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Adobe Experience Cloud Blog

MAY 17, 2019

This means you will be able to add RSS feeds of your favorite blogs and media. Once you add those, it will take you five minutes a day to scroll through the list and select articles that you want to post along with your own content. To find new content ideas, you must look at those articles from the audience’s perspective.

Social Media 134

Social Media Activities Media Curation 134

KoMarketing Associates

DECEMBER 1, 2015

More about this challenge: According to the Content Marketing Institute , 54 percent of B2B marketers in 2015 were challenged by “producing engaging content.” What To Do When B2B Content Marketing Efforts Hit a Proverbial Wall. 6 Ways to Optimize Video Content like a B2B SEO Pro. Coming up with Fresh Content Ideas.

B2B Thought Leadership 120

B2B Thought Leadership Content Marketing Planning Thought Leadership 120

B2B Memes

NOVEMBER 17, 2011

But what has me worried is my oddly sour reaction to this Folio article on magazine design. ” The articles might have been pretty good—but I don’t know. Should B2B Get Excited about the Digital Magazine Consortium? Another Nail in the RSS Coffin. Ask me tomorrow and I may feel more hopeful.

RSS 100

RSS Paper Advertising Mediums Design 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Chris Koch

MARCH 26, 2010

One of the biggest challenges for B2B social media marketers isn’t creating content, it’s helping others create content. Set up an RSS feed of key news sources and bloggers and forward the good stuff to your SMEs. Related articles by Zemanta. How to use social media for B2B (christopherakoch.com). What have I left out?

B2B Thought Leadership 100

B2B Thought Leadership RSS Enterprise Management Thought Leadership 100

Chris Koch

MARCH 19, 2010

I’d like to create a guide for how to use social media in B2B that does not involve talking about the specific tools—as least not in the top line. For example, the number of RSS subscribers bloggers have, the number of comments to the blog post, the number of page views, etc. B2B buyers value peer connections above all else.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Smashmouth Marketing

SEPTEMBER 4, 2009

A while back, I read an article by Chris Brogan that discussed 19 chores we could each do daily to help us maintain an online presence. I've got it all decked out with columns, tabs, subjects, friends, you name it Google Reader - still the easiest RSS reader going. Read up, schedule the best for tweets on HootSuite with Send Later.

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

The Point

SEPTEMBER 23, 2015

But if the only way to subscribe to the blog is through RSS, or email, you’re missing out on a large subset of leads who may prefer other channels. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard. BONUS TIP: 11.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

EMagine B2B Blog

AUGUST 19, 2014

New designs that offer an RSS feed on your homepage can help make it easier for visitors to view your content, Is your website missing a blog? Make sure you subscribe to current SEO blogs and articles to stay informed. B2B Web Strategy Web Design' Identify your keywords or keyphrases and include them in your site.

CMS Development 40

CMS Development Marketing Websites B2B RSS 40

The Point

MARCH 3, 2010

In a recent article (member access only), Marketing Sherpa offers up some intriguing research into how prospective tech buyers view email offer content, and how those views can differ dramatically from common assumptions held by marketers. It’s the working assumption of B2B marketers that prospects don’t want to be sold to.

Lead Scoring 100

Lead Scoring Lead Ranking Lead Nurturing Webcast 100

Industrial Marketing Today

APRIL 30, 2010

The instant gratification mindset of B2B content consumers means they’re demanding more content, faster. To get the most from your content, embrace the 7 “R&# s of B2B Marketing Content Planning: Re-use - ideas for content development must be expanded to create multiple assets. Who has more “Rs&# to add to the list?

Planning 60

Planning B2B Marketing Emarketing B2B 60

markempa

AUGUST 17, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. What can you send via email?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Industrial Marketing Today

MAY 11, 2010

The top findings I got out of the release were: 47% of the sales professionals reported a slight increase in the size of their B2B pipelines this year as compared to last year. An article I read on Eloqua’s blog “It’s All About Revenue,” shed some light on this. This one caught me by surprise.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

B2B Marketing Traction

AUGUST 31, 2011

You get followers on social media sites and engage them in conversation, including information about the work you are doing, links to your blog posts, and links to articles/others’ blog posts/videos and other content that you like. You optimize your RSS feed. You post relevant documents, images, videos on content-sharing sites.

Social Media 100

Social Media Online Marketing Social Marketing Media 100

Online Marketing Institute

DECEMBER 20, 2010

MarketingProfs Member Login | About Us | Members Benefits | PRO Members MarketingProfs Daily Fix Blog Home Marketing Resources Online Seminars Conferences Videos Research Store PRO Members Forum Blog Jobs Blog Home Archives RSS/XML Veronica Maria Jarski BIO 12.20.10 We say this because we find almost all B2B marketing deadly dull.

B2B Marketing 40

B2B Marketing Marketing Management Eloqua RSS 40

Scoop.it

MARCH 5, 2020

Later on in this guide, we’ll show you how to add articles, reports, and other important content to your newsletter. So instead of scouring the internet in search for the best content, you can curate every link (article, video, PDF, and many other formats) you come across inside of your Scoop.it pages in a few ways.

Newsletter 65

Newsletter Ad Building Enterprise Management Click Rate 65

Anything Goes Marketing

AUGUST 16, 2006

B2B websites can fail for many reasons but one of the main reasons is due to the difficulty of accessing content. Notice how with RSS feeds, you don't need to submit any contact information. Sealing the Deal: Your Landing Page Technorati tags: Brian Caroll , B2B , website conversions , sales leads , rain today

Marketing Websites 100

Marketing Websites B2B RSS Ideal Customer Profiles 100

Industrial Marketing Today

JULY 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Can Industrial and B2B Marketers Learn Creative Problem Solving from Fifth Graders? That is why the headline “The Creativity Crisis” in a recent article from Newsweek caught my attention. Share your thoughts.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

markempa

AUGUST 5, 2012

In February, Johnson enlisted the help of a B2B social media lead generation agency, to develop a lead generation campaign on LinkedIn. B2B has always been a numbers game, so achieving that connection rate meant hundreds of valuable connections,” he points out. The team curated content like whitepapers, articles and industry reports.

Social Media 120

Social Media Top of Funnel Advertising Channels Lead Scoring 120

Hubspot

MAY 24, 2010

Now that you've started to settle into your Monday, we hope you'll enjoy some of our favorite articles you may have missed in your RSS Reader last week. Our top article offers some useful tips for staying motivated during those trying, early months of blogging. B2Bs can benefit from the social media channel as well.

Inbound Marketing 28

Inbound Marketing Blogger RSS Social Media 28