Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

KoMarketing Associates

APRIL 24, 2014

And as I wrote in a recent article for Search Engine Watch, set up goal tracking in Google Analytics to ensure email subscriptions a benchmark for SEO performance. Finally, don’t forget the PR impact of a creative media advertisement, regardless of intended medium. Image and video optimization. Social Media Marketing.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Hubspot

MAY 24, 2017

These types of media are not only controlled in terms of production, they're also controlled in terms of distribution, because much of it is "gated". It's a win-win situation, as brands greatly benefit from the buzz. An experienced community manager should also know how to create content, handle PR issues and provide support to users.

User-Generated Content 78

User-Generated Content Marketing & Strategy Marketing Strategy Marketing Budget 78

WebMarketCentral

DECEMBER 4, 2007

When two of the smartest people in blogging and interactive PR have a conversation, it's worth listening in on. Paul Dunay at Buzz Marketing for Technology yesterday posted his podcast interview, PR's Role in New Media , with Cece Lee of the PR Meets Marketing blog.

PR 20

PR Buzz Blogger Press 20

Valasys

JUNE 1, 2021

We all have been buzzed by Bitcoin, Dash, Ethereum, and other types of cryptocurrencies. Traditional banks are centralized systems whereas cryptocurrencies use decentralized, distributed systems. There were over 1,000,000 unique Bitcoin miners as of June 23, 2020, reported the editorial team of NetworkNewsWire of PR Newswire.

Digital Asset Management 52

Digital Asset Management Ad Exchange Peer-to-peer B2B 52

Contify

NOVEMBER 18, 2018

Google Alerts are primarily used by people in PR, marketing, strategy, competitive and market intelligence and other business roles to track specific keywords such as names of brands, people, topics, and so on. One segment, PR and marketing professionals, needs to manage the perception of their brands.

Work Management 60

Work Management Google CMS Development Enterprise Management 60

Convince & Convert

APRIL 28, 2010

It would be interesting to see if your Facebook Insights shows an age distribution concentration for your Facebook fans in the 25-44 range). Sore spot with us PR types.) Sore spot with us PR types.) Consequently, look to your Facebook fans, or use of the new Facebook “like&# feature as a marker for Mass Influence. (It

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Or, you could survey Web site visitors, gathering data in real-time. And yet, many people are still relying on the older stuff because it's familiar to them.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Hubspot

JUNE 8, 2010

Distributing Content via Twitter for Lead Generation Using Twitter as a way to distribute content and information can helps drive leads for other content properties such as blogs, contests, webinars, eBooks, etc. When distributing content via Twitter, use a URL shortening service such as bit.ly Connect with HubSpot :

Lead Generation 28

Lead Generation Twitter Generation Leads 28

Contify

JANUARY 16, 2018

Google Alerts are primarily used by people in PR, marketing, strategy, competitive and market intelligence and other business roles to track specific keywords such as names of brands, people, topics, and so on. One segment, PR and marketing professionals, needs to manage the perception of their brands. Remember?—?executives

Work Management 40

Work Management Google CMS Development Enterprise Management 40

Learn from the Pros

APRIL 26, 2024

AI Role : Utilize predictive analytics and data-driven insights to suggest topics, headlines, and content formats that resonate with the target audience based on trend analysis and historical performance. Distribution Human Role : Choose optimal channels for content, understand platform nuances, and customize messages for different audiences.

Marketing AI 52

Marketing AI B2B Marketing B2B Paid Search Agency 52

Circle Studio

NOVEMBER 15, 2018

Continued expansion of marketing’s role and increased overlap with Sales/PR/HR/IT. Larger firms with separate PR and communication teams will start to consolidate and/or align their content and communication efforts with those of marketing and sales. So what trends will likely have the biggest impact on firms in the coming year?

Marketing AI 148

Marketing AI Trends B2B Marketing Account Based Marketing 148

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). I'm working on a project right now where we're working with a distribution center that represents about 150 individual local dealerships.

Social Media 157

Social Media Media Paid Content Work Management 157

Online Marketing Institute

JANUARY 4, 2011

Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. Then distribute the ebook on the Amazon Kindle Store and Apple iBookStore. Take screen shots to place in your post using Software like Snagit to highlight points. a picture is worth a 1000 words 26. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

SEPTEMBER 21, 2010

I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. But this distribution surprised me. At one point we discussed headline writing and what draws clicks within the social media content universe. This is a shocking ratio to me.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Hubspot

AUGUST 21, 2023

Distribution: Through what mediums will you sell the product or service? But with analytics and new sales AI technologies cropping up, business leaders can optimize their processes to accelerate business. The brand distributes its offerings through its website, BestBuy, and Amazon for optimum reach. Adjust and iterate as you go.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

Online Marketing Institute

JANUARY 4, 2011

Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist. Use other social channels for distribution, but focus on your site I don’t do too much to nurture followings in external networks, I simply feed content into Twitter, Facebook, LinkedIn, etc.

Tactics 40

Tactics PR Planning Buzz 40

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Titles, Tags & Tweets: the Role of Search in Social Media Marketing by PR-Squared.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. Showcase reviews: PR Daily (Automate). ” — RazorSocial (Analytics).

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Marketing 261

APRIL 4, 2018

Full transparency here: This blog post took me about 10 hours from brainstorm to distribution. “Repurposing is not only cost-effective and a smart use of time & resources, it’s a smart distribution strategy. Marketers should spend roughly 20% of their time creating content and 80% of their time distributing it.

Top of Funnel 113

Top of Funnel Content Thought Leadership Digital Marketing Funnels 113

Sprout Social

AUGUST 1, 2019

It’s particularly important that you can speak to any internal stakeholder about your social media strategy , content distribution plan and impact of your work. Every social media manager wants to create content that’s exciting, valuable and buzz-worthy, but it takes creativity to come up with ideas that stand out.

Social Media 111

Social Media Work Management Marketing Management Media 111

Webbiquity

FEBRUARY 7, 2011

Should social media be under the overall purvue of marketing or PR? McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. Does social media belong in PR or marketing divisions? by Green Buzz Agency. by MediaPost Online Media Daily.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

DECEMBER 19, 2017

So whether through native advertising, sponsored content, amplification platforms like Outbrain and nRelate, or paying publishers and influencers directly, more companies will likely be paying for expanded content distribution in 2018. ”— 20 Insightful PR and Marketing Predictions for 2018 , Sword and the Script.

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Webbiquity

AUGUST 28, 2012

Dr. Seuss’ 7 social media lessons by Ragan’s PR Daily. He or she who knows everybody and everybody knows him or her”) and the sharer (“one who distributes information to the bloggers to journalists through the specialized webzines. How much buzz do I have vs. competition/trend? •

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Adobe Experience Cloud Blog

APRIL 23, 2012

Liveblog your attendance at industry events, giving insights into the buzz and hot topics being discussed. and expensive PR campaigns to promote your latest research report via the mainstream media. Don’t dismiss more traditional distribution methods, though.

Top of Funnel 48

Top of Funnel Sales Management Planning Content 48

Webbiquity

APRIL 29, 2014

Today’s WPO model emphasizes the importance of fusing a solid content strategy with a comprehensive online distribution strategy in order to maximize brand visibility and credibility. Yet despite the analytical and strategic power of the model, WPO still largely remains the concept that everyone talks about, but no one names.

Paid Content 100

Paid Content Brand Identity Branding Multi-Channel 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

Google Analytics. Is the era of PR over? Chris Koch , November 5, 2010 Among the many interesting ideas thrown around at ITSMA’s annual conference this week was that the era of PR is over. First, let’s define what PR means from the perspective of the customer (i.e., Guard dog PR. Facebook Insights. As in dead.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Webbiquity

FEBRUARY 21, 2017

It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Showcase reviews: ArCompany, Maximize Social Business (Grow), PR Daily, Shift Communications. Curata features powerful analytics that measures performance and sales pipeline impact.” — SnapApp.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Hinge Marketing

JULY 21, 2022

Free tools like Google Analytics are essential. Google Analytics gives you the ability to identify your traffic sources (e.g., Celebrity can be gained by creating buzz. Digital PR is a separate discipline from SEO. Finally, you must know how your efforts are performing. Tracking & Attribution Tools.

Paid Content 96

Paid Content CMS Development Lead Ranking Work Management 96

Sprout Social

OCTOBER 17, 2016

You can track this in Google Analytics. PR & recruitment: PR and recruitment content is often related. Keys to Success Publish Consistently Some brands neglect LinkedIn publishing because they're more concerned about distributing content on Facebook and Twitter. You can find this in Google Analytics.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

LeadSquared

APRIL 14, 2016

How to identify the correct content distribution channel? If you want to distribute it widely to people who generally spend time on news and other display channels , then probably you could go with the content distribution networks like Outbrain, Taboola or Times. However, pay only on channels , where your audience is.

FAQ 52

FAQ Webinar Metrics Top of Funnel Work Management 52

Buzz Marketing for Technology

JUNE 27, 2008

Templates, models and self-study modules for creating systems thinking charts, structured thinking documents, analytical reports and other insightful distillations and interpretations of information. précis, summaries, reviews and other time-savers. Blog readers. want to see more: original research, surveys etc. great photos.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

SnapApp

DECEMBER 14, 2016

so you should definitely use research tools (including Google Analytics on your site, Facebook Audience Insights, and the Facebook Ad dashboard of who is responding to your ads and where) to find out who your customer is and what devices they use. The stats are all going the direction of mobile and have been going for some time. Back to top.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

KoMarketing Associates

JULY 18, 2019

How Google tools work together: • Tag manager – The factory, where it's made • Analytics – The warehouse, where it's kept • Data studio – The show room, where you sell it @danaditomaso #MozCon. Planning ahead is crucial for analytics reporting. He also introduced a new Moz tool, Local Market Analytics. I feel exposed.

SERP 28

SERP Paid Search Agency Lead Scoring Lead Ranking 28